What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

14 August 2023

This week's additions focus on marketing, mindset, and leadership, with new digests from Brett Malinowski, Rob Walling, and TK Kader. Highlights include Faceless Snapchat shows earned mid-six figures monthly before age 18 A missing WHERE clause wiped every customer credit card token overnight.

Showing 33 digests for 14 August 2023.

Fundraising & VC

YouTube

What bad investor meetings teach founders about raising money

Y Combinator August 17, 2023


Fundraising & VC 9
Pitching investors 7
  • Bad investor behavior is a signal, not a test to pass.
  • Believe the no — but never trust the investor's stated reason.
  • Your startup's validity is not determined by investor enthusiasm.

SEO

YouTube

How to learn digital marketing from scratch efficiently

Ahrefs August 16, 2023


SEO 9
Identity & self-belief 7
Communication 5
  • Pick one channel and go deep before expanding to others.
  • A shortcut backlink strategy wiped out a 7-figure business exit.
  • A cold email to a stranger led directly to a job at Ahrefs.

Remote teams

YouTube

Leading remote teams and embracing technology as a competitive advantage

Cameron Herold August 16, 2023


Remote teams 8
AI strategy & adoption 8
Vision & mission 5
  • Why a 25-year-old with tech skills beats 40 years of experience
  • In-person gatherings are the new off-sites for remote teams
  • COOs must now be technically competent, not just tech-adjacent

Product-market fit

YouTube

Building a healthcare benefits data platform from scratch

EO August 16, 2023


Product-market fit 9
Culture building 8
B2B sales 7
  • Product market fit only exists when customers drag you in
  • Artemis replaced weeks-long analyst bottlenecks with instant self-service
  • Culture becomes the only real lever once you hire an exec team

Management

YouTube

How a founder's daily energy shapes company momentum

EOS Worldwide August 16, 2023


Management 8
Motivation 6
  • Your personal energy sets the tone for the entire organisation.
  • Positive openness drives momentum; resistance visibly slows it.
  • Consistency across every meeting compounds into cultural impact.

Content marketing

YouTube

GaryVee Melbourne Q&A: Business, Parenting, and Mindset in 2023

GaryVee August 16, 2023


Content marketing 9
Pivoting 7
Resilience & grit 6
  • Your choices already reveal your real priorities — stop rationalising
  • LinkedIn is the B2B goldmine most founders are still ignoring
  • Fear-driven parenting creates adults who can't survive the real world

Copywriting

YouTube

How to match your client's brand voice in four steps

Joanna Wiebe August 16, 2023


Copywriting 9
Processes & SOPs 5
  • Always use raw, unedited client writing — not polished copywriter work.
  • Three free tools objectively measure grade level, tone, and sentence style.
  • A simple keyword cheat sheet keeps voice consistent across every draft.

Identity & self-belief

Podcast

Mental fitness, ego, and peak performance with coach Greg Harden

The Daily Stoic August 16, 2023


Identity & self-belief 10
Resilience & grit 9
Management 5
  • Mental fitness is trainable — recovery speed is what separates elite performers.
  • Why your self-worth must never depend on your performance outcomes.
  • Ego becomes your enemy only when it needs external validation to function.

Fundraising & VC

Podcast

SparkToro's investor payback, Twitter's rebrand, and the VC funding debate

Startups For the Rest of Us August 15, 2023


Fundraising & VC 9
Business models 7
Branding 5
  • SparkToro paid back investors via dividends — no VC, no exit required.
  • Twitter's X rebrand trades 15 years of brand equity for a super-app gamble.
  • Capital is a tool: raise only when a dollar reliably returns three.

Content marketing

YouTube

Five steps to rank number one on YouTube for business leads

Sunny Lenarduzzi August 15, 2023


Content marketing 9
SEO 7
  • Retention above 40% matters far more than raw view counts
  • Long-tail, low-competition topics beat broad keywords every time
  • Design the thumbnail before filming to attract the right viewers

Management

YouTube

How to redeploy employees instead of laying them off

HR Party of One August 15, 2023


Management 9
Outsourcing & delegation 5
  • Replacing a laid-off employee costs more than redeploying them
  • Small teams can't afford gaps when the market recovers
  • Script included: how to frame redeployment as a career opportunity

Productivity & habits

Podcast

Practical productivity for parents: balancing family, home, and business

Beyond the To-Do List - Productivity for Work and Life August 14, 2023


Productivity & habits 9
Work-life balance 8
  • Why the mental load of a profitable product can outweigh its income
  • Couples carry stress about home standards neither person actually holds
  • Self-knowledge, not better systems, is the real fuel for productivity

AI strategy & adoption

YouTube

How AI is reshaping content, marketing, and startup costs

Neil Patel August 14, 2023


AI strategy & adoption 8
Bootstrapping 7
Automation & tools 6
  • Media companies are cutting teams by using AI for content at scale
  • A $580K analytics team replaced by Google Cloud AI at near-zero cost
  • Startups can now reach proof of concept without raising a dollar

Prospecting & outreach

YouTube

Building an affiliate marketing business on relationships, not just ads

Brett Malinowski August 14, 2023


Prospecting & outreach 9
Paid ads 8
Outsourcing & delegation 6
  • The same lead paid 3x more — from relationship depth, not better ads
  • Go direct with advertisers: better rates, data access, and payment terms
  • Over-delivering and personal brand integrity compound across every deal

Productivity & habits

YouTube

How a high-output CEO structures a travel-heavy work week

Dan Martell August 14, 2023


Productivity & habits 9
Work-life balance 7
Outsourcing & delegation 6
  • Revenue ceilings hit at predictable multiples of three — buy back time first
  • Belief collecting reprograms the mind beyond default family and environment
  • Vision must be big enough for every team member's goals to fit inside

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