What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

15 May 2023

This week's additions focus on founder stories, mindset, and strategy, with new digests from Brett Malinowski, Cameron Herold, and Rob Walling. Highlights include One designer, zero employees, $120k/month — here's exactly how. Lead with values and trust — never systems — when acquiring companies

Showing 32 digests for 15 May 2023.

Founder interviews

YouTube

How Brett from DesignJoy built a $120k/month one-person design agency

Brett Malinowski May 21, 2023


Founder interviews 9
Business models 8
Processes & SOPs 6
  • One designer, zero employees, $120k/month — here's exactly how.
  • No client meetings, no contracts: async Trello queue does everything.
  • Keeping your day job longer than feels comfortable protects your best decisions.

Culture building

YouTube

How COOs should integrate people after acquisitions

Cameron Herold May 21, 2023


Culture building 9
Long-term planning 6
  • Lead with values and trust — never systems — when acquiring companies
  • A three-year brand migration keeps legacy employees from feeling erased
  • Informal off-sites build more real trust than structured team sessions

Founder interviews

YouTube

How Rob Walling Turned a $31k SaaS Acquisition into $1M

Rob Walling May 21, 2023


Founder interviews 10
Bootstrapping 8
Pivoting 6
  • Cold outreach found a $30k broken SaaS; rehab and marketing hit $30k MRR.
  • Stair-step method: each exit funds the next, bigger bet.
  • Hittail profits self-funded Drip, which later sold for life-changing money.

Hiring & recruitment

YouTube

How Fountain scaled hourly worker hiring to 100 million applicants

EO May 21, 2023


Hiring & recruitment 8
Pivoting 8
Growth hacking 7
  • Blue-collar workers were ignored by HR tech — Fountain fixed that.
  • Each growth stage ($1M, $10M, $50M) demands a completely different skill set.
  • Enterprise customers hand-held Fountain into 77 countries and 35 languages.

Business models

YouTube

Five components of a SaaS go-to-market strategy

TK Kader May 21, 2023


Business models 8
Growth hacking 7
Prospecting & outreach 6
  • Sending 1,000 emails without strategy still yields zero pipeline.
  • 50 ICP leads → 5 opportunities → 1 customer: know the math before you start.
  • Consistent 'Broadway show' beats random channel-hopping every time.

Case studies

Podcast

Scaling Spotify: product strategy, AI, and team autonomy with Gustav Söderström

Lenny's Podcast Product Career Growth May 21, 2023


Case studies 10
Iteration & feedback loops 8
Pivoting 7
  • Why Spotify's squad model broke down at scale — and what replaced it
  • Generative AI is a third internet era, not an extension of recommendation
  • Redesigns are riskier than new features because user participation isn't optional

Content marketing

YouTube

Ten essential tips for getting started in digital marketing

Neil Patel May 20, 2023


Content marketing 9
Social media 8
Productivity & habits 5
  • Content blindness is coming — volume is rising, attention is shrinking.
  • Neil Patel's 40/10/20/30 content mix formula for sustainable traffic growth.
  • Consistency built 37 million views; virality is unpredictable and creates expectation traps.

Case studies

YouTube

What supercar owners actually do for a living

Noah Kagan May 20, 2023


Case studies 9
Niche selection 6
  • Oil, gas, and supply chain dominate supercar owners' income sources.
  • Networking casually can open doors to life-changing opportunities.
  • Real wealth came from years of relentless work, not quick schemes.

Identity & self-belief

YouTube

How to advance your career when nepotism is working against you

Dr. Grace Lee May 20, 2023


Identity & self-belief 8
Communication 6
  • Your reaction to nepotism reveals your own biases more than the event itself.
  • Nepotism is a values conflict — hiring family fulfils perceived benefits, not just favouritism.
  • The fix: communicate your value in terms your decision-maker actually cares about.

Automation & tools

YouTube

Visualising loan workload and processor performance in ClickUp dashboards

Layla at ProcessDriven May 19, 2023


Automation & tools 8
Processes & SOPs 6
  • Why one dashboard widget can't show workload by office and processor simultaneously
  • Formula fields that flag whether loans closed early or late
  • Nested IF functions with emojis replace ClickUp's missing conditional formatting

Customer discovery

Podcast

Scott Belsky on product sense, AI, and building through the messy middle

Lenny's Podcast Product Career Growth May 18, 2023


Customer discovery 9
Resilience & grit 7
Founder interviews 6
  • Why the first 30 seconds of any product define everything
  • Kill features ruthlessly — Behance grew every time it removed something
  • Use conviction, not calendar, to decide when to quit

Founder interviews

Podcast

Spotify CEO Daniel Ek on building an audio platform and creator economy

Acquired May 18, 2023


Founder interviews 10
Business models 8
Product-market fit 7
  • Spotify would not exist if it had launched in the US first.
  • Podcasting's higher margin potential is offset by moderation costs at scale.
  • Culture, not features, determines whether a company can keep stacking growth curves.

SEO

YouTube

How to build SEO-driven organic traffic without a big budget

Neil Patel May 18, 2023


SEO 9
Content marketing 7
  • SEO compounds over years — most businesses quit six months too early.
  • Four free steps: keyword research, publish, build links, fix technical errors.
  • Creativity beats budget: a free tool can replace $2M/month in ads.

Growth hacking

YouTube

Solve Your Customer Acquisition Problem

Rob Walling May 18, 2023


Growth hacking 9
B2B sales 7
Product-market fit 6

Founder interviews

YouTube

From immigrant student to investor: Manu Kumar's path through entrepreneurship

EO May 18, 2023


Founder interviews 10
Resilience & grit 7
Bootstrapping 6
  • Getting into a closed class by living its definition of entrepreneurship
  • How a Java users group — not pitching — landed the first investors
  • Starting young means asymmetric upside: failure still teaches, success transforms

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