What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

23 September 2024

This week's additions focus on leadership, mindset, and founder stories, with new digests from Lenny's Podcast Product Career Growth, Rob Walling, and TK Kader. Highlights include Liquidity — not features — is the single metric that determines if a marketplace survives. The founder who best understands a prospect's problem wins

Showing 41 digests for 23 September 2024.

Business models

Podcast

How marketplaces win: Liquidity, growth levers, and supply strategies

Lenny's Podcast Product Career Growth September 29, 2024


Business models 9
Product-market fit 7
Scaling infrastructure 6
  • Liquidity — not features — is the single metric that determines if a marketplace survives.
  • Lyft competed with Uber at one-tenth the resources using peer-driven driver onboarding.
  • Ignoring one side of your marketplace kills growth slowly, then all at once.

Prospecting & outreach

YouTube

Five-step enterprise sales framework for B2B SaaS founders

Rob Walling September 29, 2024


Prospecting & outreach 9
Closing techniques 8
B2B sales 8
  • The founder who best understands a prospect's problem wins
  • Closing is reflecting stated needs back — not persuasion
  • Expansion revenue stalls without usage-based pricing baked in

Niche selection

YouTube

Founder-led go-to-market: the three principles for early SaaS growth

TK Kader September 29, 2024


Niche selection 9
Growth hacking 8
Prospecting & outreach 7
  • Agencies and fractional CMOs can't replicate the founder's early sales edge.
  • ICP, messaging, and a Broadway show are the only GTM levers that matter.
  • Exit founder mode only after proving the system, not before.

PR & media

YouTube

How to Get on Big Podcasts by Climbing the Pyramid

KeyPersonOfInfluence September 29, 2024


PR & media 9
Pitching investors 5
  • Big-show bookers scout smaller tiers — you can't skip the queue.
  • Climb the five-tier podcast pyramid with 5–10 appearances per level.
  • 50–70 episodes compounds into inbound invites from million-view shows.

Branding

YouTube

Building a personal brand and lean creator team as a thought leader

Cameron Herold September 28, 2024


Branding 9
Culture building 7
Outsourcing & delegation 6
  • Your name attached to a brand is worth more than salary
  • Global fractional hires cut team costs by 80% or more
  • Employee NPS is the only metric that drives everything else

Processes & SOPs

YouTube

Eight frameworks to build a business that runs without you

Dan Martell September 28, 2024


Processes & SOPs 9
Delegation 8
Outsourcing & delegation 7
  • The 10-80-10 rule keeps you in control without doing the work.
  • Empower your team to spend money and make decisions without you.
  • Transactional leadership hits a hard ceiling at 12 employees.

Communication

YouTube

Five Reasons Executives Aren't Listening and How to Fix It

Dr. Grace Lee September 28, 2024


Communication 9
Identity & self-belief 6
  • Executives think in strategy and timeframes, not operational detail.
  • Internal volatility — fear, self-doubt — kills executive presence fast.
  • SPEAK framework: Specific, Presence, Engage, Anticipate, Knowledge distillation.

Hiring & recruitment

Podcast

MrBeast's leaked memo: how to build a world-class content operation

Founders September 27, 2024


Hiring & recruitment 9
Management 8
Vision & mission 6
  • Why C players are poisonous and must leave immediately
  • One goal beats all metrics: make the best YouTube video possible
  • Watching 90 more seconds triples views — every second is a business decision

Hiring & recruitment

YouTube

How to find and keep the right startup co-founder

Y Combinator September 27, 2024


Hiring & recruitment 9
Conflict resolution 7
Founder interviews 5
  • Failed co-founder relationships are the top reason startups die at YC
  • Stress tolerance beats complementary skills when choosing a co-founder
  • Monthly one-on-ones prevent small tensions from becoming fatal blowups

Management

Podcast

Unheard moments from Masters of Scale's first Summit

Masters of Scale September 26, 2024


Management 7
Case studies 6
Resilience & grit 5
  • Leaders share crisis playbooks: managing psychology, decisiveness rooted in principles.
  • Creative scaling requires constant risk-taking and comfort with broken work.
  • Breakthrough ideas spread fastest when leaders act before permission arrives.

Communication

YouTube

Four questions to know anyone and build a stronger peer group

Brendon Burchard September 26, 2024


Communication 8
Retention & loyalty 6
Productivity & habits 5
  • Most people don't know what the people around them actually need.
  • Knowing four things about someone lets you add real, specific value.
  • One cold question at a fancy dinner opened doors for years.

AI tools & automation

YouTube

9 AI apps worth adding to your workflow right now

Silicon Valley Girl September 26, 2024


AI tools & automation 10
Automation & tools 6
  • Clone your voice so your team handles re-recordings without you
  • Otter AI takes meeting notes and assigns action items automatically
  • VoicePal turns spoken rambles into polished drafts instantly

Origin stories

Podcast

Ryan Holiday on building a deep life through justice, stoicism, and slow compounding

Deep Questions with Cal Newport September 26, 2024


Origin stories 10
Resilience & grit 7
Long-term planning 6
  • A principle only counts if it has actually cost you something.
  • Holiday's stoicism empire grew slowly — 3,000 first-week sales, years before escape velocity.
  • Cheap living outside cities is the hidden enabler of unconventional creative bets.

Founder interviews

YouTube

Gary Vaynerchuk on the best and worst advice he ever received

GaryVee September 26, 2024


Founder interviews 10
Management 6
  • Why ignoring expert retail advice built a wine empire
  • Lack of candor with people you like is a hidden leadership failure
  • Cut the most negative person in your life — nothing else comes close

Management

YouTube

What to do when your top performer goes "Open to Work" on LinkedIn

HR Party of One September 26, 2024


Management 9
Communication 7
  • Stay calm — a panicked reaction accelerates the exit you're trying to prevent.
  • Salary is often a deal-breaker; set a clear timeline if you can't act now.
  • One conversation isn't enough — scheduled follow-ups drive actual retention.

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