This week's additions focus on marketing, operations, and strategy, with a new digest from Ahrefs. Highlights include Content that earns backlinks rarely matches what goes viral socially Keep your content and still earn links from authority sites

SEO

YouTube

How to find your competitors' best-performing content using Ahrefs

Ahrefs October 4, 2015

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SEO 8

Content marketing 7

Competitive analysis 6

• Content that earns backlinks rarely matches what goes viral socially
• Two Ahrefs tools expose competitors' top shared, linked, and ranked pages
• Find competitors' ranking keywords to write a bigger, better version

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SEO

YouTube

How to build backlinks using the broken link building technique

Ahrefs September 28, 2015

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SEO 10

Automation & tools 6

• Keep your content and still earn links from authority sites
• One dead URL can unlock outreach to 27+ linking domains
• Archive.org lets you reverse-engineer exactly what to recreate

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