13 March 2023
This week's additions focus on mindset, strategy, and marketing, with new digests from Rob Walling, EO, and TK Kader. Highlights include AI invented a service OpenCage never offered, sending angry signups daily LLMs can generate story structure because most narratives follow the same arc
Showing 31 digests for 13 March 2023.
AI tools & automation
YouTube
ChatGPT hallucinations can damage your SaaS business
Rob Walling
March 19, 2023
AI tools & automation
9
Customer experience
6
AI invented a service OpenCage never offered, sending angry signups daily
ChatGPT wrote convincing code to hit a non-existent API endpoint
No way to force AI providers to correct false claims about your product
How Tome built the fastest productivity tool to reach 1M users
EO
March 19, 2023
Origin stories
8
Product-market fit
7
Vision & mission
6
LLMs can generate story structure because most narratives follow the same arc
Reid Hoffman's network-effects principle turned Tome viral, not just useful
Knowledge workers will become directors, not creators, in the AI era
Sales systems & CRM
YouTube
SaaS pipeline coverage: how to calculate and use it to hit revenue targets
TK Kader
March 19, 2023
Sales systems & CRM
9
Growth hacking
7
Referral programs
6
5x pipeline coverage is the math that predicts whether you'll hit your number
Activation rate below 20% signals a broken ICP or messaging, not just low volume
Referred pipeline closes at up to 70% higher win rates than any other channel
How The Browser Company builds product by optimising for feelings
Lenny's Podcast Product Career Growth
March 19, 2023
User research
9
Culture building
8
Business models
6
In a commodity market, emotional connection is the rational winning strategy
Hiring senior people as ICs signals career-defining work beats fancy titles
Browsers as the future operating system: Arc aims to be the internet's iPhone
Founder interviews
YouTube
Digital marketing mastery: creativity, channels, and long-term thinking
Neil Patel
March 18, 2023
Founder interviews
10
Growth hacking
7
Hiring & recruitment
6
Creativity beats resources — without it, bigger budgets always win.
Omnichannel is the only hedge against unpredictable algorithm changes.
D2C growth comes from repeat purchases, not acquisition.
Five tips for diplomatic and authentic communication
Dr. Grace Lee
March 18, 2023
Communication
9
Relationships & family
6
Identity & self-belief
5
Why senior leaders must master diplomacy, not just communication
Self-governance keeps emotions as feedback, not as decisions
Match your message to their awareness level to win buy-in
Identity & self-belief
YouTube
How to find passion, build audience, and think about entrepreneurship
GaryVee
March 17, 2023
Identity & self-belief
9
Niche selection
8
Content marketing
7
Your hobby is already a business — most people just can't see it.
Audience love is proportional to value given first, not content volume.
Living within your means removes financial anxiety more reliably than earning more.
Customer support ops
YouTube
How to improve a customer support workflow with a process map
Layla at ProcessDriven
March 17, 2023
Customer support ops
9
Processes & SOPs
8
Customer experience
6
Map the current process before changing anything — see the gaps first.
Empathy beats apology: put yourself on the customer's side, not above them.
Turn a dead-end ticket into goodwill with a direct upvote link.
How Nintendo rescued and dominated the global video game industry
Acquired
March 16, 2023
Origin stories
10
Business models
7
Nintendo revived a market that had collapsed 97% — and captured 95% of it
Shigeru Miyamoto invented narrative-driven game design by accident, to save bad inventory
Nintendo's App Store-style lockout chip and royalty model predated Apple's by two decades
Motivation, hiring, and omni-channel marketing with Neil Patel
Neil Patel
March 16, 2023
Growth hacking
9
Hiring & recruitment
8
Motivation
6
8% of visitors drive 40% of revenue — loyalty compounds.
Hire from two competitors, check for promotions, not just tenure.
Every channel gets crowded; omni-channel presence wins long-term.
7 Tips for Creating a Dream Team: From Average to Awesome
Cameron Herold
March 16, 2023
Management
9
Hiring & recruitment
5
Content marketing
YouTube
How a nutrition creator built a $30K/month cooking business on Twitter
Starter Story
March 16, 2023
Content marketing
8
Niche selection
7
Case studies
6
Twitter organic content alone drove $20–30K/month in revenue
Consistency before results: most people quit too early
Solving expensive problems (health) justifies high-ticket pricing
Gratitude is a practice, not a personality trait
GaryVee
March 16, 2023
Motivation
9
Identity & self-belief
7
Resilience & grit
6
Unhappiness is a choice sustained by the inputs you consume
"Perfectionist" is just fear of failure with better branding
One decision to fight for happiness can change your trajectory
How to choose the right office perks for your team
HR Party of One
March 16, 2023
Culture building
8
Hiring & recruitment
6
Perks that go unused destroy trust faster than having none
Four questions reveal whether any perk is worth adding
If your perk champion leaves, the programme usually dies with them
Business operating systems
Podcast
OKRs done right: Christina Wodtke's framework for focus and execution
Lenny's Podcast Product Career Growth
March 16, 2023
Business operating systems
9
Goal setting
7
Processes & SOPs
6
OKRs are a vitamin, not a cure — they amplify healthy orgs only
Monday commits and Friday celebrations alone can shift company culture
Most rollouts fail from moving too fast without reading the full playbook