What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

24 April 2023

This week's additions focus on strategy, founder stories, and marketing, with new digests from Cameron Herold, Rob Walling, and Dr. Grace Lee. Highlights include Why the COO's real job is growing people, not doing things Start with a problem businesses pay for, not a product idea.

Showing 29 digests for 24 April 2023.

Management

YouTube

How COOs build trust, navigate conflict, and scale companies

Cameron Herold April 30, 2023


Management 9
Delegation 6
Scaling infrastructure 5
  • Why the COO's real job is growing people, not doing things
  • Anticipatory humility: pre-authorise hard feedback before conflict arises
  • Scaling requires teaching systems to everyone, not just the CEO

Niche selection

YouTube

Seven proven approaches to finding profitable B2B SaaS ideas

Rob Walling April 30, 2023


Niche selection 9
Product-market fit 8
Market research 7
  • Start with a problem businesses pay for, not a product idea.
  • Existing hated incumbents are an open door — compete on UX and price.
  • Your last job's expense list is a map of validated, paying markets.

Public speaking

YouTube

How to connect with your audience using Oprah's commencement speech

Dr. Grace Lee April 30, 2023


Public speaking 9
Objection handling 6
  • Validate emotions before pitching any vision or solution
  • Name the unspoken thought — audience head-nodding builds instant trust
  • A repeatable six-step sequence turns resistance into buy-in

Niche selection

YouTube

B2B SaaS go-to-market strategy: three principles to scale pipeline

TK Kader April 30, 2023


Niche selection 9
Content marketing 8
Prospecting & outreach 7
  • Jumping to execution before strategy is why pipeline stalls.
  • Conversation dominance: surround your ICP across every channel they use.
  • Scattergun content fails; a weekly Broadway show compounds over time.

Resilience & grit

Podcast

Emotional regulation: the Stoic case for training over panic

The Daily Stoic April 30, 2023


Resilience & grit 9
  • NASA trained panic out of astronauts through repetition, not willpower
  • Feeling an emotion is fine — conflating it with dealing with it is not
  • Logic defeats extreme emotions by forcing questions down to root causes

Business models

Podcast

How to achieve hypergrowth in your business and career

Lenny's Podcast Product Career Growth April 30, 2023


Business models 8
Growth hacking 8
Product-market fit 6
  • Atlassian grew by spending 2–3x rivals on R&D instead of sales.
  • Hiring your first salesperson too early is a costly product-gap cover-up.
  • Growth stalls when it stays a department goal, not a company strategy.

Founder interviews

YouTube

Personal brand is a small piece: building a real business

Neil Patel April 29, 2023


Founder interviews 8
Hiring & recruitment 7
Long-term planning 5
  • Brand drives early growth but shrinks in importance as companies scale
  • Hiring proven operators beats building a personal brand from scratch
  • Gary Vee's real edge is operations and execution, not audience size

Resilience & grit

Podcast

How stoicism and discipline helped actor Alexander Ludwig get sober

The Daily Stoic April 29, 2023


Resilience & grit 9
Productivity & habits 8
Identity & self-belief 6
  • Recovery is lifelong structure, not a destination—small daily practices prevent relapse
  • Discipline redirects destructive energy into creative growth and building better habits
  • Stoicism teaches you can't escape feelings by changing locations or circumstances

Business operating systems

YouTube

How All Around grew revenue 68% and headcount 58% using EOS

EOS Worldwide April 28, 2023


Business operating systems 9
Case studies 6
  • Revenue up 68%, margins up 41% in four years
  • EOS replaced chaotic meetings with weekly accountability loops
  • Prioritising quarterly goals over three-year plans removed overwhelm

Founder interviews

YouTube

Gaming as a career: skill, entertainment, and building an audience

GaryVee April 28, 2023


Founder interviews 10
Social media 7
Identity & self-belief 6
  • Elite gaming requires genuine talent and thousands of hours — not luck
  • The creators who last entertain live, not just play well
  • Platform-agnostic audience relationships outlast any single app

Customer support ops

YouTube

Four steps to build a customer support ticketing process

Layla at ProcessDriven April 28, 2023


Customer support ops 9
  • Why mapping start-to-end before picking any tool matters most
  • Self-service forks in your workflow can cut human support load
  • Five tool categories ranked by complexity — from Gmail to ClickUp

Customer discovery

YouTube

What founders learn by genuinely caring about their customers

Y Combinator April 28, 2023


Customer discovery 9
Case studies 6
  • Caring about customers unlocks insights no survey or report can
  • Airbnb's notebook goldmine came from accepting a coffee invitation
  • Twitch's pivot began with the CEO calling streamers one by one

Business models

YouTube

AI's impact on search, advertising, and the future of transactional queries

Neil Patel April 27, 2023


Business models 9
SEO 6
Unit economics 5
  • Transactional search keywords are far safer from AI disruption than expected.
  • AI agents shift ad auctions from clicks to direct price-sensitivity bidding.
  • Aggregators like Expedia are the real casualties — brand and convenience win.

Founder interviews

YouTube

How Oliver Brocato built an $11M sex chocolate brand at 21

Brett Malinowski April 27, 2023


Founder interviews 10
Content marketing 8
MVP & prototyping 7
  • Build the product for virality first, then worry about marketing
  • TikTok's comment-reply feature gives free retargeting to viral viewers
  • A Discord affiliate army of 2,500 distributes content across thousands of accounts

Case studies

YouTube

From failed e-commerce startup to global auto parts platform

EO April 27, 2023


Case studies 10
Pivoting 8
Resilience & grit 7
  • A $1.9 trillion market hiding behind a 'niche' label
  • Surviving COVID with a 10% chance and zero salary
  • Why solving a global problem is no harder than a local one

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