This week's additions focus on founder stories, marketing, and strategy, with new digests from Acquired and Ahrefs. Highlights include One man, Craig McCaw, is the origin of AT&T Wireless, Sprint, and T-Mobile Eight distinct reports each surface keyword ideas other tools miss

Origin stories

Podcast

How one entrepreneur's wireless empire created AT&T, Sprint, and T-Mobile

Acquired May 21, 2018

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Origin stories 10

Business models 6

• One man, Craig McCaw, is the origin of AT&T Wireless, Sprint, and T-Mobile
• T-Mobile's un-carrier pivot under Legere forced the whole industry to improve
• Sprint has the 5G spectrum but not the money — T-Mobile has the opposite

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SEO

YouTube

How to generate thousands of keyword ideas using Ahrefs

Ahrefs May 21, 2018

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SEO 9

Content marketing 5

• Eight distinct reports each surface keyword ideas other tools miss
• SERP intent beats search volume for picking the right content format
• Newly discovered keywords let you monitor trends and spot brand traffic gaps

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