What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

27 January 2025

This week's additions focus on mindset, leadership, and strategy, with new digests from Rob Walling, StoryBrand With Donald Miller, and TK Kader. Highlights include Lower-priced customers churn at 11% vs. negative 4% for higher-priced ones Repeating a client's exact problem back to them builds instant trust

Showing 48 digests for 27 January 2025.

Pricing strategy

YouTube

Why SaaS founders underprice and how to fix it

Rob Walling February 2, 2025


Pricing strategy 9
Pricing psychology 7
  • Lower-priced customers churn at 11% vs. negative 4% for higher-priced ones
  • Four psychological fears keep founders from charging what their product is worth
  • Raising prices on existing customers is usually right — with the right messaging

Prospecting & outreach

YouTube

How real estate agents can win clients with follow-up emails

StoryBrand With Donald Miller February 2, 2025


Prospecting & outreach 9
Copywriting 7
  • Repeating a client's exact problem back to them builds instant trust
  • A five-part email formula replaces scattered meetings with clear commitment
  • Almost no agents follow up well — those who do dominate their market

Niche selection

YouTube

Six-step go-to-market plan for SaaS founders

TK Kader February 2, 2025


Niche selection 8
Branding 7
Competitive analysis 6
  • Plan before you execute — most GTM failures skip this entirely.
  • Your market segment dictates pricing, sales motion, and channel choice.
  • A macro trend proves urgency; without one, the problem may not be real.

Culture building

Podcast

How growing a coaching tree defines your true legacy

The Daily Stoic February 2, 2025


Culture building 8
Identity & self-belief 6
  • Your legacy is who you helped succeed, not just what you built.
  • Popovich's coaching tree spans 30% of all NBA coaches at its peak.
  • Helping others isn't zero-sum — there's room for far more winners.

Identity & self-belief

YouTube

Five ingredients of a high-performance environment for entrepreneurs

KeyPersonOfInfluence February 2, 2025


Identity & self-belief 9
Culture building 6
  • Self-accountability is impossible — only third parties can truly hold you accountable
  • A screened peer group is essential; open-access groups dilute results
  • Your environment normalizes outcomes — choose who sets your baseline

Founder interviews

Podcast

Tobi Lütke on first principles thinking, infinite games, and maximizing human potential

Lenny's Podcast Product Career Growth February 2, 2025


Founder interviews 10
Business operating systems 7
Management 6
  • Why Shopify ditched OKRs — and what it uses instead
  • Every person is far below their potential; closing the gap is the job
  • Long time horizons make the right decision obvious: always coordinate, never defect

Management

YouTube

How CEOs and COOs build a high-trust working partnership

Cameron Herold February 1, 2025


Management 9
Communication 7
Business operating systems 5
  • Treat the CEO-COO bond like a marriage: maintain it or watch it break.
  • The COO is the brakes to the CEO's gas — not the parking brake.
  • Pre-existing trust between CEO and COO is a genuine competitive advantage.

Identity & self-belief

YouTube

Nine skills that outweigh your degree for career impact

Dr. Grace Lee February 1, 2025


Identity & self-belief 10
Communication 8
  • Self-knowledge, self-influence, and self-mastery precede any external influence.
  • Persuasion beats convincing: help people reach your conclusion through their own reasons.
  • Financial and business acumen matter more than credentials as you rise in leadership.

Resilience & grit

Podcast

Matthew McConaughey on green lights, craft, and creative life

The Daily Stoic February 1, 2025


Resilience & grit 9
Deep work & focus 8
Productivity & habits 6
  • Red lights aren't failures — admitting they're fair is how you move past them.
  • Over-prepare until you're relaxed enough to improvise when it counts.
  • Experiential learning beats film school; start shooting stories now.

Vision & mission

YouTube

How to craft a vivid vision that aligns your team around a shared future

Cameron Herold January 31, 2025


Vision & mission 9
Management 6
Long-term planning 5
  • Why the CEO must write the vision alone — not with the team
  • Vague culture statements fail; vivid specifics drive real alignment
  • Delaying a vivid vision cost one CEO six months and two leaders

Long-term planning

YouTube

Five leverage skills every founder needs to build a billion-dollar company

Dan Martell January 31, 2025


Long-term planning 8
Hiring & recruitment 7
Processes & SOPs 6
  • Culture determines whether all other leverage compounds or collapses.
  • Hire in a fixed sequence: assistant, delivery, marketing, sales, leadership.
  • Pre-selling to customers funds growth without giving up any equity.

Founder interviews

YouTube

GaryVee on Social Media, Self-Doubt, and Finding Capital for Your Business

GaryVee January 31, 2025


Founder interviews 9
Growth hacking 7
Resilience & grit 7
  • Balance is a decision, not a measurable standard you reach.
  • Organic social media is the top startup customer channel right now.
  • Pressure not to fail is itself the fastest route to burnout.

Work-life balance

Podcast

Finding stillness as a busy parent and entrepreneur

The Daily Stoic January 31, 2025


Work-life balance 9
Deep work & focus 7
Productivity & habits 6
  • Stillness isn't time you carve out — it's internal headspace you build
  • Protect tasks only you can do; outsource everything else ruthlessly
  • Revenge bedtime is a symptom: your brain is too loud during the day

Resilience & grit

Podcast

Philosophy as medicine: return to Stoicism before drift becomes damage

The Daily Stoic January 31, 2025


Resilience & grit 9
Identity & self-belief 7
  • Busyness quietly pulls you away from philosophy until damage is done
  • Alexander's coffin was no bigger than anyone else's
  • Treat Stoicism as medicine for the soul, not an instructor to impress

AI strategy & adoption

YouTube

Bob McGrew on AI agents, reasoning, and the path to AGI

Y Combinator January 31, 2025


AI strategy & adoption 10
Long-term planning 7
Case studies 6
  • Reasoning flips the reliability equation, making agents finally trustworthy enough to act.
  • Pre-training hit a data wall; test-time compute is the new scaling curve.
  • AI adoption lags because software linking capability to real workflows is missing.

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