11 May 2026
This week's additions focus on strategy, marketing, and mindset, with new digests from Alex M H Smith, Andrew Huberman, and Matthew Volkwyn. Highlights include Creating value and collecting value are fundamentally different activities It's estrogen, not testosterone, that directly triggers aggression in the brain.
Showing 34 digests for 11 May 2026.
Business operating systems
YouTube
Why most business leaders harvest instead of grow
Alex M H Smith
May 14, 2026
Business operating systems
9
Pivoting
7
Creating value and collecting value are fundamentally different activities
Every harvest erodes the asset — replanting is non-negotiable, not optional
Optimising funnels and copying competitors is harvesting a crop that hasn't grown yet
Physical & cognitive performance
YouTube
Understanding and controlling aggression: the neuroscience and practical tools
Andrew Huberman
May 14, 2026
Physical & cognitive performance
9
Resilience & grit
6
It's estrogen, not testosterone, that directly triggers aggression in the brain.
Sunlight, sauna, and ashwagandha measurably reduce cortisol-driven aggression.
Aggression is a neural circuit process — it can be interrupted before it completes.
How to survive and grow in agency copywriting and brand work
Matthew Volkwyn
May 14, 2026
Branding
8
Business models
7
Copywriting
6
Consistent 6/10 delivery beats sporadic brilliance for agency survival.
Direct response only reaches 10–15% of any market — brand gets the rest.
Your community adopts your brand behaviors and performs them for you.
AI tools & automation
YouTube
Building $10,000 software MVPs with AI in under an hour
Brett Malinowski
May 14, 2026
AI tools & automation
9
MVP & prototyping
8
Automation & tools
6
One person with Claude Code can replace a three-person agency team
Partner with niche creators who already have audience and distribution
Use pre-built components for payments and chat — don't build infrastructure from scratch
Search everywhere optimization: show up where your audience decides
Semrush
May 14, 2026
Growth hacking
9
Niche selection
6
Google's share of search is shrinking — your audience is elsewhere
Map discovery, comparison, and action stages before choosing platforms
Create different content for each stage, not one-size-fits-all SEO
AI strategy & adoption
YouTube
How to actually make money with AI: five brutal truths
Dan Martell
May 14, 2026
AI strategy & adoption
9
Business models
8
Automation & tools
5
AI is a hammer — you still need to find the nail
Validate with manual "Wizard of Oz" delivery before automating anything
Future orgs are workflow-based; humans own outcomes, agents own tasks
Founder interviews
YouTube
What a $7B founder learned building Glean from scratch
EO
May 14, 2026
Founder interviews
10
AI strategy & adoption
7
Product-market fit
6
Why giving your product away free for two years can be the right move
Don't build foundational models — focus where others won't invest
Conviction, not confidence, is what keeps a founder's idea alive
Identity & self-belief
YouTube
Career strategy for multi-passionate people: six archetypes
Joanna Wiebe
May 14, 2026
Identity & self-belief
9
Goal setting
8
Vision & mission
6
Your archetype determines the right path, not your number of interests
Insight without execution is the pattern hunter's hidden trap
Sequential depth — one domain at a time — is how polymathy actually builds
Prospecting & outreach
YouTube
10-step discovery call framework for closing mid-market deals
The Science of Scaling
May 14, 2026
Your demo doesn't lose deals — your discovery call does.
Map the prospect's full business before touching your pitch.
Lock in the next meeting live on the call, never by email.
Physical & cognitive performance
YouTube
How athletic coaching transformed a young man with cerebral palsy
Tim Ferriss
May 14, 2026
Physical & cognitive performance
9
Resilience & grit
8
Case studies
6
Progressive strength training rewired a CP patient's brain and body.
Society comforts disabled people — coaching them unlocks what medicine cannot.
From 3-pound bar to pressing bodyweight: a 5-year transformation blueprint.
Content marketing
YouTube
How to create content that gets cited by AI search engines
Ahrefs
May 13, 2026
Content marketing
9
SEO
7
AI strategy & adoption
6
Word count is irrelevant — freshness and format drive AI citations
Every section must stand alone; AI chunks content unpredictably
Brand your original ideas or LLMs will absorb them without credit
Technical SEO for AI: robots.txt, crawlers, and llms.txt
Ahrefs
May 13, 2026
SEO
9
AI strategy & adoption
6
5.9% of sites silently block AI crawlers via robots.txt
ChatGPT cannot render JavaScript — your content may be invisible
AI sends visitors to 404 pages 2.87x more than Google does
YouTube SEO for AI search: a three-step ranking process
Ahrefs
May 13, 2026
SEO
9
Content marketing
5
YouTube is the strongest predictor of ChatGPT visibility of any factor studied
Target search hits, not viral hits, for consistent AI and Google traffic
Your videos are AI training data — structure and specificity compound over time
Brand mentions for AI visibility: a three-tier framework
Ahrefs
May 13, 2026
Brand mentions outperform backlinks for Google AI overview visibility
43.8% of ChatGPT citations come from listicles — get on them
Unmonitored mentions can teach AI wrong things about your brand
Five AI CEOs signal the shift from models to agent systems
Neil Patel
May 13, 2026
SEO
9
AI strategy & adoption
6
Business models
5
AI agents now read your content — humans increasingly don't
GEO ROI flipped from −28% to +144% in a single year
Google is now less than 30% of total daily search volume