What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

28 October 2024

This week's additions focus on strategy, leadership, and mindset, with new digests from Lenny's Podcast Product Career Growth, Ryan Deiss, and EO. Highlights include Distribution beats features — most founders ignore go-to-market strategy fatally. Why you'll earn less money at $6M than at $2M

Showing 38 digests for 28 October 2024.

Growth hacking

Podcast

Subversive go-to-market strategies for startups: the "just evil enough" playbook

Lenny's Podcast Product Career Growth November 3, 2024


Growth hacking 9
Niche selection 6
  • Distribution beats features — most founders ignore go-to-market strategy fatally.
  • 11 repeatable tactics that subvert systems without crossing ethical lines.
  • Reframing draws a new competitive grid; positioning just picks a spot on the old one.

Delegation

YouTube

Five harsh truths founders face when scaling from $1M to $10M

Ryan Deiss November 3, 2024


Delegation 9
Long-term planning 7
Resilience & grit 7
  • Why you'll earn less money at $6M than at $2M
  • Loyal early hires almost always can't scale with you
  • A scaled business gives owners more freedom, not less

Case studies

YouTube

How DeepL became a $2B AI translation company by moving fast

EO November 3, 2024


Case studies 9
AI strategy & adoption 7
Business models 5
  • Being first to market with neural-network translation created an unstoppable word-of-mouth flywheel.
  • A no-login free product validated demand before a single paying customer was sought.
  • Specialized AI models consistently outperform general-purpose ones on specific business problems.

Growth hacking

YouTube

Q4 go-to-market playbook to finish the year strong

TK Kader November 3, 2024


Growth hacking 9
Closing techniques 7
  • Add value instead of discounting to close Q4 deals faster.
  • Reframe the holiday period as a competitive advantage for warm leads.
  • Seed content now so cold prospects enter January already primed to buy.

Business models

YouTube

A five-step blueprint for building a multi-million-dollar business

KeyPersonOfInfluence November 3, 2024


Business models 10
MVP & prototyping 7
AI strategy & adoption 7
  • Content without real expertise behind it never gains traction
  • Each stage — IP, media, data, software, AI — feeds the next
  • AI-enhanced subscription software can exit at 10–20x revenue

Processes & SOPs

YouTube

How to raise entrepreneurial kids and build systems that scale

Cameron Herold November 2, 2024


Processes & SOPs 8
Hiring & recruitment 7
Management 6
  • Straight-A students often make the worst entrepreneurs — adversity tolerance is key
  • Let kids run their own failing lemonade stand; coaching beats doing it for them
  • Don't spend on paid ads until vehicles are wrapped and job-site signs are up

Identity & self-belief

YouTube

Talking to people who intimidate you: mindset and tactics for leaders

Coaching for Leaders November 2, 2024


Identity & self-belief 8
Communication 7
  • Reframe nervousness as excitement — the body sensations are identical
  • Shift focus from 'what do they think of me?' to 'what can I give?'
  • Five seconds of bravery, repeated, is what separates good from great

Productivity & habits

YouTube

Five high-performance habits for professional success

Dr. Grace Lee November 2, 2024


Productivity & habits 9
Deep work & focus 6
  • Regulate your nervous system first — performance follows physiology.
  • A two-minute power pose cuts cortisol by up to 30%.
  • Most beliefs form by default; designing them deliberately changes your path.

Identity & self-belief

YouTube

Three Environment Changes That Help Copywriters Earn More

Matthew Volkwyn November 1, 2024


Identity & self-belief 9
Productivity & habits 7
  • Physical cash on your desk normalises high-ticket pricing.
  • Natural light and a clean workspace directly boost income.
  • Proximity to higher earners raises your income ceiling fast.

Business operating systems

Podcast

Elon Musk's early SpaceX: how a near-bankrupt startup reached orbit

Founders November 1, 2024


Business operating systems 10
Hiring & recruitment 8
Outsourcing & delegation 6
  • Three rocket failures, near-bankruptcy, and one week to reassemble on a Pacific island
  • Musk personally interviewed every hire through the first 3,000 employees
  • Publishing a $6M launch price when rivals hid theirs changed the industry

Content marketing

YouTube

Trust your gut: intuition, fear, and content creation for business

GaryVee November 1, 2024


Content marketing 8
Resilience & grit 6
  • Fear doesn't warn you — it stops you from following your intuition.
  • Ignoring your gut breeds regret; acting on it eliminates it.
  • Content creation is an assembly line — own one part, do it well.

AI strategy & adoption

YouTube

How to productize AI in regulated enterprises without wasting time and money

Lean Startup Co. November 1, 2024


AI strategy & adoption 10
Processes & SOPs 8
Hiring & recruitment 6
  • Most AI fails at productization, not prototyping — governance is the gap.
  • Discovery workshops with business units beat AI-first approaches every time.
  • Regulated workloads need a dedicated governance role most companies aren't hiring for.

AI strategy & adoption

YouTube

What 10 trillion parameter AI models mean for founders

Y Combinator November 1, 2024


AI strategy & adoption 9
Business models 7
Product-market fit 5
  • O1's accuracy jump lets founders skip prompt engineering entirely
  • Claude took 5% to 25% developer share in one YC batch
  • Voice AI hit a real inflection point — call centres are next

AI strategy & adoption

Podcast

AI as a new digital species: Mustafa Suleyman on the agentic future

Masters of Scale October 31, 2024


AI strategy & adoption 9
AI tools & automation 6
Business operating systems 5
  • Why AI's emotional intelligence matters as much as its accuracy
  • Agentic AI needs 99% reliability — we're currently at 50–60%
  • Small distilled models running on wearables are an untapped startup opportunity

Motivation

YouTube

Why your dreams must be bigger than your distractions

Brendon Burchard October 31, 2024


Motivation 9
Identity & self-belief 5
  • Your dream must outweigh distractions, discouragement, and drama.
  • The energy you consume unconsciously shapes every decision you make.
  • Boredom is not boredom — it's being checked out of your own life.

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