13 May 2024
This week's additions focus on marketing, mindset, and strategy, with new digests from Lenny's Podcast Product Career Growth, TK Kader, and GaryVee. Highlights include Not asking for what you want is living out of integrity with yourself. Likes never convert to revenue — only captured email addresses do
Showing 35 digests for 13 May 2024.
Identity & self-belief
Podcast
How to ask for what you want and stop holding yourself back
Lenny's Podcast Product Career Growth
May 19, 2024
Identity & self-belief
9
Communication
8
Resilience & grit
6
Not asking for what you want is living out of integrity with yourself.
Every complaint implies a dream — use complaints to find what you want.
Anything short of a whole-body yes is a no worth probing further.
B2B SaaS lead generation: three principles for turning leads into revenue
TK Kader
May 19, 2024
Funnels
10
Conversion rate optimisation
8
Content marketing
6
Likes never convert to revenue — only captured email addresses do
Show your lead magnet instantly on signup, not in a follow-up email
A call to action placed below the magnet turns leads into trials or demos
Content marketing
YouTube
Local business content strategy for a Long Island sign company
GaryVee
May 19, 2024
Content marketing
9
Competitive analysis
7
Automation & tools
5
Film your existing business owner conversations — that's your best content
Stale signage is killing local foot traffic; make that the hook
Strong organic presence means clients arrive pre-sold, not prospects
Identity & self-belief
Podcast
Duty, integrity, and doing your job even when it's hard
The Daily Stoic
May 19, 2024
Identity & self-belief
9
Resilience & grit
6
Floyd Mann stopped a civil rights riot alone, gun drawn.
"I was just doing my job" was once heroic, not an excuse.
A fiduciary standard — not just honesty — is the bar for everyone.
Three things buyers look for when acquiring a business
KeyPersonOfInfluence
May 19, 2024
Exit strategy
9
Business models
6
Processes & SOPs
5
Less than 30% of businesses listed for sale ever actually sell
You need 30-40 staff before buyers stop seeing you as founder-dependent
Subscription revenue is the only model CFOs can confidently project forward
Four pillars of business culture and the vivid vision framework
Cameron Herold
May 18, 2024
Culture building
9
Vision & mission
8
A vivid vision should repel half your candidates — intentionally.
Your BHAG must look impossible from outside, achievable from inside.
Raising prices 50% saved 1-800-GOT-JUNK when no one was profitable.
Organic social media is the most underused asset in modern marketing
GaryVee
May 18, 2024
Growth hacking
9
Social media
9
Copywriting
5
Organic social is now the single best risk mitigator for campaigns.
TikTokification means merit beats budget — any post can go viral free.
Most Fortune 500 brands are losing relevance by ignoring organic social.
Resilience & grit
Podcast
Marcus Aurelius: power, character, and the limits of Stoic virtue
The Daily Stoic
May 18, 2024
Resilience & grit
8
Management
7
Identity & self-belief
6
The best rulers are those drafted into power, not those who seek it.
Marcus's tolerance of flawed people in key roles caused catastrophic failures.
Stoic philosophy framed political power as a poison chalice — Marcus lived that tension.
Why your ecommerce store loses money on every ad
Semrush
May 17, 2024
Unit economics
9
Pricing strategy
6
Growth hacking
5
Spending more to acquire customers than they spend kills profitability
Low CAC plus high AOV is the only quadrant where ads scale
Organic channels have near-zero CAC but require time to pay off
Goal clarity, self-worth, and building a personal brand as a founder
Dan Martell
May 17, 2024
Goal setting
9
Identity & self-belief
8
Content marketing
7
Your team can't state your goal — strangers can state Gary Vee's.
Self-sabotage erodes from broken private commitments, not big failures.
Post daily to your phone for a thousand days before hiring a media team.
How To Make Content That Actually Sells l Right About Now by Ryan Alford
GaryVee
May 17, 2024
Social media
10
Branding
8
Management
5
Identity & self-belief
YouTube
Why starting a startup in your twenties beats waiting
Y Combinator
May 17, 2024
Identity & self-belief
9
Long-term planning
8
Motivation
6
Work experience at big companies trains you to think small.
Compounding over decades is how trillion-dollar companies are built.
AI has reshuffled the idea maze — first movers win now.
Founder interviews
Podcast
Angela Duckworth on grit, situation, and the limits of perseverance
Masters of Scale
May 16, 2024
Founder interviews
9
Resilience & grit
8
Grit alone nearly broke Duckworth's marriage — situation matters equally.
High achievers share passion and stamina, not talent, as the common denominator.
Founders who don't ask for help are misusing the very trait that got them far.
Identity & self-belief
YouTube
Personality traits you can deliberately change to improve your life
Brendon Burchard
May 16, 2024
Identity & self-belief
9
Resilience & grit
6
Personality shifts at graduation, marriage, divorce — with or without intent.
Conscientiousness is the top personality trait linked to longevity and wealth.
Emotional stability is trainable — mindfulness measurably changes life outcomes.
Cash flow management
YouTube
Real estate investing fundamentals from a short-term rental operator
Silicon Valley Girl
May 16, 2024
Cash flow management
9
Exit strategy
5
Always underwrite on the downside case, never the upside.
Forced selling is how most real estate investors lose money.
Local micro-factors — regulations, fire zones, taxes — matter more than state trends.