What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

2 May 2022

This week's additions focus on strategy, founder stories, and marketing, with new digests from Founders, TK Kader, and Layla at ProcessDriven. Highlights include Stripping music to its essence consistently produces better results than adding more. Domain knowledge in a specific market predicts success more than the idea.

Showing 13 digests for 2 May 2022.

Founder interviews

Podcast

Rick Rubin's philosophy: simplicity, obsession, and production by reduction

Founders May 8, 2022


Founder interviews 10
Identity & self-belief 7
Productivity & habits 6
  • Stripping music to its essence consistently produces better results than adding more.
  • You must do more work — often 100 songs — to earn the right to fewer, better ones.
  • Rubin's confidence transfers: he made Johnny Cash believe he had one last great album.

Business models

YouTube

Three principles for validating a SaaS idea before building

TK Kader May 8, 2022


Business models 9
Product-market fit 6
Prospecting & outreach 6
  • Domain knowledge in a specific market predicts success more than the idea.
  • Three SaaS product types have a clear value hierarchy — pick the right one.
  • Ask for money on day one to separate real demand from polite interest.

Processes & SOPs

YouTube

Team overwhelmed by how to use ClickUp? Fix it!

Layla at ProcessDriven May 6, 2022


Processes & SOPs 9
Management 7

Cash flow management

YouTube

Default alive vs default dead: how to survive as a startup

Y Combinator May 6, 2022


Cash flow management 10
Pivoting 7
Processes & SOPs 6
  • Default alive founders survive macro shocks; default dead ones don't.
  • Investor incentives are structurally misaligned with founder survival.
  • Justin.tv went from near-death to $1.2M profit in four months.

Copywriting

YouTube

Five marketing skills that compound over a career

Neil Patel May 5, 2022


Copywriting 9
Conversion rate optimisation 8
Growth hacking 7
  • Why one skilled copywriter can double or triple your conversions
  • Ad costs always rise — funnels are how you fight back
  • UX isn't design: it's knowing what each visitor actually wants

Personal finance

YouTube

House hunting in Silicon Valley: what $1.5M actually buys

Silicon Valley Girl May 5, 2022


Personal finance 9
  • Bay Area rental income rarely covers the mortgage — appreciation is the only play
  • Tax strategy, not savings, is what delays most self-employed buyers from qualifying
  • Four properties toured: ocean views, bad schools, great neighbourhoods — all over budget

Identity & self-belief

Podcast

A leader must be a reader: treat yourself as the project

The Daily Stoic May 5, 2022


Identity & self-belief 9
Productivity & habits 7
  • Reading is the only way to borrow experience before you need it.
  • Kennedy, Churchill, Marcus Aurelius — all shaped by what they read.
  • Your mind is your primary asset; investing in it is the job.

SEO

YouTube

Blog post length is not a ranking factor

Ahrefs May 4, 2022


SEO 9
  • Backlinks peak at 1,000 words — longer posts actually attract fewer.
  • Google confirmed word count has zero effect on rankings.
  • Write to cover the topic fully, not to hit an arbitrary length.

Customer discovery

Podcast

Do things that don't scale: Building Airbnb

Masters of Scale May 3, 2022


Customer discovery 9
MVP & prototyping 8
Vision & mission 5
  • Spend early growth obsessing over a handful of users, not millions.
  • Manually build until it breaks, then automate the most painful step.
  • Design the absurdly perfect experience, then work backward to what scales.

Case studies

Podcast

Bootstrapping B2B vs B2C: lessons from building and selling Wave

Startups For the Rest of Us May 3, 2022


Case studies 9
Bootstrapping 8
B2B sales 6
  • Prosumer churn caps B2C growth at a predictable MRR ceiling
  • Cutting churn 0.1% compounds dramatically — and lifts your exit multiple
  • B2B demands patience, pipeline discipline, and a completely different sales mindset

Origin stories

Podcast

Harry Snyder built In-N-Out into a cult by refusing to compromise on quality

Founders May 3, 2022


Origin stories 10
Business models 8
Processes & SOPs 6
  • Never franchising, never freezing ingredients built a cult competitors couldn't buy
  • Harry invented the drive-through speaker in 1948 — McDonald's copied it in 1975
  • Expanding only to reward loyal staff, not to chase scale or profit

Growth hacking

YouTube

How to use virtual summits to grow your SaaS business

Dan Martell May 2, 2022


Growth hacking 9
Niche selection 6
  • Go from unknown to industry authority by hosting one event
  • Speakers' email lists do your marketing and audience-building for you
  • Sell a 5x-priced offer at the summit to monetise attendance immediately

Deep work & focus

Podcast

Doing less produces more: the math of slow productivity

Deep Questions with Cal Newport May 2, 2022


Deep work & focus 10
Productivity & habits 8
  • Total value produced peaks at a surprisingly low workload.
  • Value from creative work scales non-linearly — concentration beats breadth.
  • Discipline is an identity you build, not a willpower switch you flip.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.