Deep work & focus

Podcast

Deep work, productivity systems, and the case against social media

Deep Questions with Cal Newport June 21, 2020

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Deep work & focus 9

Productivity & habits 7

Processes & SOPs 5

• Why procrastination is really a trust problem, not a discipline problem
• Capture, configure, control: the three pillars of any working productivity system
• Social media's character limits make nuanced thinking structurally impossible

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Origin stories

Podcast

Edwin Land: inventor, entrepreneur, and the mind behind Polaroid

Founders June 20, 2020

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Origin stories 10

Business models 6

• Steve Jobs modelled his career directly on Land's approach and philosophy
• Never make anything someone else can already make — Land's founding rule
• Scientifically daring and financially conservative: Polaroid never took on debt

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Copywriting

YouTube

How to use your own inbox to write better emails

Joanna Wiebe June 20, 2020

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Copywriting 9

• Curated swipe files strip the context that made good emails work.
• Every email has a driver and a mechanism — mix them to create original ideas.
• Swiping small elements (brackets, button copy, pre-headers) beats copying whole emails.

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Founder interviews

YouTube

Ali Abdaal on YouTube growth, team building, and passive income

Noah Kagan June 18, 2020

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Founder interviews 10

Content marketing 8

Hiring & recruitment 7

• Start hyper-niche, then expand — the exact path to 600k subscribers
• Document don't create: repeatable content beats original ideas every time
• Why replying to comments may be your biggest growth differentiator

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SEO

YouTube

How to republish old blog posts to recover and grow organic traffic

Ahrefs June 17, 2020

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SEO 9

Content marketing 8

• Wrong search intent angle caps rankings no matter how good the content is.
• Weaker pages outranking you is a content problem, not a links problem.
• Re-indexing after republishing can produce ranking gains within days.

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Communication

YouTube

How business leaders can respond to social unrest, racism, and compounded crisis

Bill Gallagher June 17, 2020

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Communication 8

Culture building 7

• Silence in a crisis is a choice — and an expensive one for leaders
• Diverse boards and teams consistently outperform homogeneous ones
• Empathy is a learnable skill that changes how leaders listen and act

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Identity & self-belief

YouTube

10 challenges to overcome fear and build self-reliance

Noah Kagan June 17, 2020

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Identity & self-belief 7

Deep work & focus 6

• Silence and solitude unlock creativity most people never access.
• Self-reliance beats waiting for someone else to fix your problems.
• Ten concrete weekly challenges to disrupt comfort and grow faster.

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MVP & prototyping

Podcast

Eric Ries on build, measure, learn and the lean startup method

Masters of Scale June 16, 2020

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MVP & prototyping 9

Pivoting 8

Iteration & feedback loops 7

• Six months of wasted code taught Eric Ries to ship sooner
• Pivoting means changing route, never destination
• Why public markets punish the long-term thinking companies need

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Founder interviews

YouTube

How Noah Kagan built an eight-figure company from zero

Noah Kagan June 15, 2020

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Founder interviews 8

Resilience & grit 7

Content marketing 5

• Kagan's net worth lagged his day-job salary for over a decade
• Start a newsletter, live cheap, and keep your job as your investor
• Compliment wealthy people without asking — value first, then connection

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