What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

1 April 2019

This week's additions focus on strategy, founder stories, and marketing, with new digests from Founders, Noah Kagan, and Cameron Herold. Highlights include Kaiser's greatest successes came after his 60th birthday — not in youth Girlfriend couldn't find a self-care planner combining health, fitness, and mindfulness — decided to build it Previous…

Showing 8 digests for 1 April 2019.

Case studies

Podcast

Henry Kaiser: How a restless builder created an American industrial empire

Founders April 7, 2019


Case studies 9
Niche selection 7
Processes & SOPs 6
  • Kaiser's greatest successes came after his 60th birthday — not in youth
  • He entered 10+ industries with zero experience by outpreparing everyone else
  • Problems renamed as opportunities in work clothes drove 100+ companies

Case studies

YouTube

From Wantrepreneur to $150,000 in Revenue [How to Find a Business Idea]

Noah Kagan April 5, 2019


Case studies 9
Growth hacking 8
Product-market fit 6

Management

YouTube

How to scale a company by mastering the second-in-command role

Cameron Herold April 4, 2019


Management 9
Case studies 7
Vision & mission 5
  • Entrepreneur traits and bipolar disorder share the exact same clinical criteria
  • 1-800-GOT-Junk grew 17,000% with no debt, no equity — here's how
  • The COO's job: absorb the negative, give the CEO all the credit

Customer discovery

YouTube

How to get and test startup ideas

Y Combinator April 4, 2019


Customer discovery 8
MVP & prototyping 8
Niche selection 5
  • Start with a problem you know personally, not a polished idea.
  • Your MVP will probably fail — release it fast and stay detached.
  • Handpick early users; fit matters far more than volume.

SEO

YouTube

SEO middleman method: using blog content to boost money pages

Ahrefs April 3, 2019


SEO 9
Content marketing 7
  • Product pages rarely earn links — blog posts do it for them.
  • Internal links from authoritative posts pass ranking power to money pages.
  • No authority yet? Build it fast with the skyscraper technique.

Cash flow management

YouTube

Profit First: the cash-based system that forces small business profitability

Bill Gallagher April 3, 2019


Cash flow management 10
Processes & SOPs 7
Productivity & habits 6
  • Why profit always comes last — and why that guarantees failure
  • Five bank accounts replace your income statement entirely
  • Scarcity forces innovation; restricting OPEX unlocks creativity

Founder interviews

YouTube

Lambda School: Free coding education paid back only after landing a job

Y Combinator April 3, 2019


Founder interviews 9
Business models 7
Fundraising & VC 5
  • Tuition is free upfront; Lambda School only gets paid when you do.
  • Imposter syndrome — not lack of skill — is why graduates delay applying.
  • Human capital is the most underpriced, inefficient asset class in existence.

SEO

YouTube

Building a business from a blog: Vanessa Van Edwards on finding your niche

Noah Kagan April 1, 2019


SEO 8
Niche selection 8
Content marketing 7
  • Original research makes your content uncopyable and citable by competitors
  • YouTube bottom-50 keywords drove 10 million views and most corporate clients
  • Deliberate brand 'allergies' filter out wrong-fit customers before they subscribe

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