What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

16 September 2024

This week's additions focus on leadership, mindset, and strategy, with new digests from Lenny's Podcast Product Career Growth, TK Kader, and KeyPersonOfInfluence. Highlights include Why staying an IC PM for 12 years beats moving into management B2B referral programs drive 70% higher conversion rates than cold outreach

Showing 39 digests for 16 September 2024.

Roadmapping

Podcast

Staying a senior IC PM for 12 years: lessons from Tal Raviv

Lenny's Podcast Product Career Growth September 22, 2024


Roadmapping 8
Deep work & focus 7
AI tools & automation 6
  • Why staying an IC PM for 12 years beats moving into management
  • Dictating to ChatGPT replaces an entire Scrum Master function
  • Every company has two departments that drive 10x outcomes — find them first

Referral programs

YouTube

How to build a B2B referral system that generates consistent pipeline

TK Kader September 22, 2024


Referral programs 9
Funnels 6
B2B sales 5
  • B2B referral programs drive 70% higher conversion rates than cold outreach
  • Pre-drafting referral emails for customers dramatically increases referral yield
  • A custom VIP landing page turns warm intros into booked calls and revenue

Hiring & recruitment

YouTube

Building a profitable team using four energy types

KeyPersonOfInfluence September 22, 2024


Hiring & recruitment 9
Culture building 7
Business operating systems 5
  • Hire for natural energy alignment, not just skills or experience.
  • Four suit energies map directly to CEO, sales, ops, and finance roles.
  • Shared purpose — the Joker — is the glue that holds all four together.

Hiring & recruitment

YouTube

How to Find, Hire, and Keep the Right COO for Your Company

Cameron Herold September 21, 2024


Hiring & recruitment 9
Management 7
AI strategy & adoption 5
  • The right COO depends on company stage, not just competence.
  • Slow onboarding prevents costly disruption in the first 90 days.
  • Most companies need an executive assistant, not a Chief of Staff.

Management

YouTube

Responding to stakeholder requests when your team has no capacity

Coaching for Leaders September 21, 2024


Management 9
Processes & SOPs 7
  • A 30-minute pause before responding unlocks creative solutions you'd otherwise miss.
  • Presenting four concrete options instead of a flat no shifts stakeholders into problem-solver mode.
  • Telling stakeholders your intended priority — rather than asking — reclaims momentum.

Communication

YouTube

Building executive presence with the IMAGE framework

Dr. Grace Lee September 21, 2024


Communication 9
Public speaking 8
Identity & self-belief 7
  • Executive presence starts inside — identity clarity is the foundation
  • Poise is destroyed by fear of criticism, not lack of posture
  • Gravitas is others' perception of you; confidence is your own

Growth hacking

YouTube

How to win in marketing when everyone uses AI

Neil Patel September 20, 2024


Growth hacking 9
Business models 8
AI strategy & adoption 6
  • Give away what people pay for — upsell something much bigger.
  • Free tools generated 40% of a nine-figure agency's new revenue.
  • AI creates sameness; structural differentiation is the real moat.

Outsourcing & delegation

YouTube

Buying back your time: the hiring sequence that scales a coaching business

Dan Martell September 20, 2024


Outsourcing & delegation 9
Delegation 8
Time management 6
  • Hire to buy back your time, not to add capacity
  • A five-rung ladder tells you exactly who to hire next
  • Coaching the principle — not the action — removes you as the bottleneck

Product-market fit

YouTube

How OpusClip reached 5 million users in seven months

EO September 20, 2024


Product-market fit 9
Pivoting 8
Iteration & feedback loops 6
  • Users who offer to pay unprompted are your real product-market fit signal.
  • One buried feature in a failed product became a $10M ARR business.
  • Authenticity will be the scarcest asset when AI content is everywhere.

Fundraising & VC

YouTube

Release AI funding based on traction, not enthusiasm

Lean Startup Co. September 20, 2024


Fundraising & VC 8
AI strategy & adoption 6
  • Fund AI initiatives incrementally — only release more when traction justifies it
  • Scarce capacity means enthusiasm alone can't drive resource allocation
  • Data, patience, and empathy beat big upfront budgets

SEO

Podcast

SEO in the age of AI: what still works and why

Lenny's Podcast Product Career Growth September 19, 2024


SEO 10
Product-market fit 7
Niche selection 6
  • AI Overviews are eating top-of-funnel search — mid-funnel is where clicks survive
  • Most B2B SaaS companies shouldn't do SEO at all — the buyer journey doesn't support it
  • Build SEO pages as products solving real user problems, not keyword-stuffed content

AI strategy & adoption

Podcast

How emotion AI and human-centered design will shape the future of AI

Masters of Scale September 19, 2024


AI strategy & adoption 9
Founder interviews 6
Niche selection 5
  • AI needs EQ, not just IQ, to earn real trust
  • AI as amplifier: a GP and tutor for everyone
  • Agentic AI requires transparency, memory, and emotional context

Communication

YouTube

How to build a network that actually elevates your life

Brendon Burchard September 19, 2024


Communication 7
Identity & self-belief 6
  • You've already met the people who could change your career.
  • Reverence for others — not tactics — is what unlocks a great network.
  • Your peer group amplifies you; going it alone is just slower.

Founder interviews

YouTube

I Sold a Full Slab of Cards for 5x Profits?! | GaryVee VeeCap Ep. 9

GaryVee September 19, 2024


Founder interviews 8
Pricing psychology 6

Management

YouTube

When and how to demote an employee

HR Party of One September 19, 2024


Management 9
Delegation 5
  • Demotions can retain talent better than termination when handled well.
  • Disciplinary demotions backfire — serious misconduct demands termination instead.
  • Clear communication and documentation protect both employee and company.

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