Founder interviews

Podcast

Steve Jobs: lessons from Walter Isaacson's biography

Founders April 30, 2017

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Founder interviews 10

Hiring & recruitment 6

Business models 5

• Why great products must come before profits — always.
• How Jobs turned near-bankrupt Apple into the world's most valuable company.
• The A-player rule: one B player tolerated, and the whole team decays.

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Email marketing

YouTube

Seven advanced email marketing tactics to grow a quality list

Noah Kagan April 28, 2017

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Email marketing 10

• Pruning inactive subscribers boosted one founder's open rates by 30%.
• Over-aggressive opt-in prompts drive away quality sign-ups.
• Signing up for your own autoresponder reveals at least one fix every time.

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Retention & loyalty

YouTube

Strategic gifting as a business development tool

Bill Gallagher April 26, 2017

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Retention & loyalty 9

Referral programs 7

Prospecting & outreach 5

• Food, alcohol, and branded swag actively damage relationships worth protecting
• Gifts sent unexpectedly — not at holidays — generate disproportionate loyalty
• Radical generosity compounds: one well-timed gift can outlast years of ad spend

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Niche selection

YouTube

10 real-world business ideas from everyday problems

Noah Kagan April 26, 2017

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Niche selection 8

Customer discovery 6

• Your own daily frustrations are the best source of business ideas.
• Personal service businesses — resale, styling, trip planning — are wide open.
• SaaS products are oversold but under-implemented; setup consulting pays.

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Resilience & grit

YouTube

Three lessons from top comedians that apply to any craft

Noah Kagan April 24, 2017

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Resilience & grit 9

Identity & self-belief 7

Productivity & habits 5

• Top comedians worked 5–10 years unnoticed before anyone cared.
• Recording yourself and cutting what doesn't land beats blind repetition.
• Copying others is fine — until you find what's distinctly yours.

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