This week's additions focus on finance, founder stories, and marketing, with new digests from Noah Kagan, Ahrefs, and Bill Gallagher. Highlights include Selling for $200M felt right; losing daily purpose did not Pinterest ads outperformed Google, Facebook, and Bing combined

Founder interviews

YouTube

Wealth, frugality, and fulfillment after a $200M bootstrapped exit

Noah Kagan February 17, 2019

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Founder interviews 9

Exit strategy 7

Bootstrapping 6

• Selling for $200M felt right; losing daily purpose did not
• 70% index funds, 30% high-risk — and never touch the first bucket
• Giving kids money breeds problems; experiences beat things

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SEO

YouTube

Seven proven tactics to drive more traffic to your website

Ahrefs February 13, 2019

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SEO 9

Content marketing 7

Paid ads 6

• Pinterest ads outperformed Google, Facebook, and Bing combined
• Updating old content can trigger near-instant ranking spikes
• SEO builds compounding traffic; paid channels stop when you do

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Resilience & grit

YouTube

Solo sailing around both poles in a figure-eight: lessons for leaders

Bill Gallagher February 13, 2019

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Resilience & grit 9

Goal setting 6

• No one has ever attempted a solo figure-eight around both poles.
• Plans always break — setbacks are data, not failure.
• Mid-journey, inspiration is irrelevant; endurance and routine win.

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