What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

23 August 2021

This week's additions focus on mindset, marketing, and strategy, with new digests from Founders, Masters of Scale, and Noah Kagan. Highlights include Why owning 100% of your company beats every buyout offer Social connection, not escapism, is why gaming growth will stick

Showing 12 digests for 23 August 2021.

Origin stories

Podcast

James Dyson: 14 years, 5,127 prototypes, and total control

Founders August 27, 2021


Origin stories 10
Resilience & grit 7
  • Why owning 100% of your company beats every buyout offer
  • 5,127 prototypes: dogged persistence beats brilliance every time
  • Difference for its own sake is a complete business strategy

Founder interviews

Podcast

EA CEO Andrew Wilson on gaming, the metaverse, and workplace culture

Masters of Scale August 26, 2021


Founder interviews 10
Business models 7
Pivoting 6
  • Social connection, not escapism, is why gaming growth will stick
  • Games are already mini-metaverses — EA is expanding outward from there
  • EA chose openness over moats: partner with everyone, platform everywhere

Management

YouTube

Eight leadership lessons from running a $100M business

Noah Kagan August 26, 2021


Management 9
Processes & SOPs 6
  • Great CEOs do no work — they hire the decision-makers
  • Leading from the back beats directing from the front
  • Saying no to off-focus requests is a compounding superpower

Deep work & focus

Podcast

Managing research, service load, and deep work as an academic

Deep Questions with Cal Newport August 26, 2021


Deep work & focus 9
Productivity & habits 7
Processes & SOPs 5
  • Quota-based saying no beats waiting until you're 20% overloaded
  • Free tuition doesn't offset the life cost of an exploratory MBA
  • Keep two to four deep work projects active; bench the rest

SEO

YouTube

Three Fiverr keyword research gigs tested and rated

Ahrefs August 25, 2021


SEO 9
Content marketing 5
  • All three gigs — $15 to $150 — failed on search intent basics.
  • More expensive did not mean better: the $150 pro gig scored lowest.
  • LSI keywords and keyword density quotas are myths, not ranking factors.

Identity & self-belief

YouTube

Rewiring your mindset to lead yourself and scale your business

Bill Gallagher August 25, 2021


Identity & self-belief 9
Management 7
  • Your beliefs, not your hours, are capping your business growth
  • You can only lead your team as far as you've led yourself
  • Shifting one element of the uplevel formula changes your results

Productivity & habits

YouTube

Building self-discipline through small personal commitments

Noah Kagan August 25, 2021


Productivity & habits 9
Identity & self-belief 7
  • Discipline is keeping promises to yourself — each one builds self-confidence.
  • Delayed rewards (no TV until Friday) make the payoff feel genuinely earned.
  • Discipline that stops being useful should be adjusted, not preserved out of pride.

PR & media

YouTube

Getting attention for your business through novelty and boldness

Bill Gallagher August 24, 2021


PR & media 9
Branding 6
  • Media ignores merit — novelty is what actually earns attention
  • Tesla, Singularity University succeeded by being genuinely different
  • Bold, public moves generate PR; hiding your idea kills it

Customer discovery

Podcast

Growing a Subscription Business with 10,000 Paid Subscribers

Startups For the Rest of Us August 24, 2021


Customer discovery 9
Pivoting 8
SEO 6
  • Bootstrap nutrition site survived Google's 90% traffic crush by pivoting to paid subscriptions.
  • Jobs-to-be-done interviews revealed customers wanted credibility sharing, not just research guides.
  • Transparency reports and admitting failures built the trust needed to retain subscribers.

Content marketing

YouTube

How to get a traditional book deal as a first-time author

Noah Kagan August 23, 2021


Content marketing 8
Pitching investors 7
Long-term planning 6
  • A rejected proposal led to six competing publisher offers after one year.
  • James Clear booked 190 podcast interviews himself — luck had nothing to do with it.
  • Start your marketing plan two years before the book launches.

Deep work & focus

Podcast

Cal Newport's daily routine, deep work definition, and focus strategies

Deep Questions with Cal Newport August 23, 2021


Deep work & focus 9
Productivity & habits 6
  • Deep work is a technical method, not a grandiose lifestyle philosophy.
  • Trading accessibility for accountability unlocks more autonomous, fulfilling work.
  • Newport admits struggling to say no despite preaching deep work principles.

Productivity & habits

Podcast

A weekly device-free ritual and a unified calendar-task tool

How I Work August 23, 2021


Productivity & habits 8
Deep work & focus 7
Work-life balance 5
  • A Friday tech Sabbath breaks device dependency with a shared ritual.
  • Accountability partner and ceremony make the habit actually stick.
  • Motion.io merges task list and calendar into one drag-and-drop view.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.