What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

9 September 2019

This week's additions focus on strategy, leadership, and marketing, with new digests from Y Combinator, Masters of Scale, and Ahrefs. Highlights include Investors extrapolate — your only job is to be clear Conferences and awards are fake progress — they don't move your KPI.

Showing 6 digests for 9 September 2019.

Pitching investors

YouTube

How to pitch your startup idea clearly and concisely

Y Combinator September 13, 2019


Pitching investors 9
Copywriting 8
  • Investors extrapolate — your only job is to be clear
  • Three nouns every pitch must include: product, problem, customer
  • Concise descriptions signal a founder who knows what matters

Productivity & habits

YouTube

How to prioritise your time as a founder

Y Combinator September 13, 2019


Productivity & habits 9
Time management 8
  • Conferences and awards are fake progress — they don't move your KPI.
  • Grade every task by impact and complexity before you start it.
  • A wrong choice made fast beats a right choice made slowly.

Case studies

Podcast

How to build a company that lasts a century or more

Masters of Scale September 12, 2019


Case studies 10
Long-term planning 8
Pivoting 7
  • Only 45 in a million companies survive 100 years — growth speeds decline
  • Truth-tellers at the top are non-negotiable in any real turnaround
  • Asking 'what are we, really?' unlocks reinvention without losing identity

SEO

YouTube

Four advanced keyword research tips to find untapped SEO topics

Ahrefs September 11, 2019


SEO 9
  • Find keywords your competitors haven't discovered to gain a real edge.
  • Pages with few backlinks but high traffic signal low-competition opportunities.
  • Forums rank for millions of keywords despite thin content — easy to outrank.

Business operating systems

YouTube

How a specialty contractor scaled 5x revenue in two years

Bill Gallagher September 11, 2019


Business operating systems 9
Hiring & recruitment 7
Cash flow management 6
  • Organic growth and acquisitions simultaneously will drain cash without a foundation
  • Fix strategy, people, and culture before layering on acquisitions
  • A compelling manifesto cuts bad hires and accelerates growth at scale

Business operating systems

YouTube

How a specialty contractor scaled to 5x revenue across multiple regions

Bill Gallagher September 11, 2019


Business operating systems 9
Culture building 8
Processes & SOPs 6
  • Why acquiring companies before fixing culture destroys cash and focus
  • The three-stage sequence: foundation, acquisition, integration — in that order
  • How a manifesto turned a 100-person hiring wave into a culture asset

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