What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

26 June 2023

This week's additions focus on mindset, leadership, and strategy, with new digests from Cameron Herold, Rob Walling, and Dr. Grace Lee. Highlights include The picture on the box lid = the vivid vision (four to five pages describing the company three years out) Four corners:… Kickstarter solved a real problem: charging cards 6–7 months before fulfilment.

Showing 30 digests for 26 June 2023.

Case studies

Podcast

ASML: Competing with Moore's Law

Business Breakdowns June 28, 2023


Case studies 9
Business models 7
Pricing strategy 5
  • Monopoly on extreme ultraviolet lithography machines—only supplier of most advanced chip-making equipment in world
  • Spent 25+ years and 10 billion euros R&D to pioneer EUV technology; 2019 breakthrough finally enabled next-generation semiconductors
  • Scrappy 1984 Philips spinoff climbed from number 10 to industry leader by surviving cycles and betting on moonshot innovation

Resilience & grit

YouTube

Getting kicked out of a community forced real personal growth

Cameron Herold June 28, 2023


Resilience & grit 8
Conflict resolution 6
  • Alcohol dependency masked marriage pain and caused public misconduct
  • Six years of incremental limits led to 48 days fully sober
  • Removing bad actors denies growth to everyone — including victims

Origin stories

Podcast

Porsche: how a Nazi-founded engineering firm became the world's most loved performance brand

Acquired June 27, 2023


Origin stories 10
Business models 7
Branding 6
  • Porsche royalties on every VW Beetle sold funded the sports car empire
  • From 4,100 U.S. sales in 1992 to a 100X market-cap recovery in one decade
  • SUVs now drive two-thirds of revenue without denting the brand's Ferrari-adjacent status

Culture building

Podcast

How metrics shape culture: Building human-centered companies through intentional measurement

Masters of Scale June 27, 2023


Culture building 9
Case studies 7
Vision & mission 6
  • Distance traveled—where founders started versus where they are—predicts success better than pedigree.
  • Uber proved that aggressive scaling without inclusive culture collapses; Kapor Capital called them out.
  • Diverse founder thesis delivered top-quartile returns, turning conventional VC wisdom on its head.

Content marketing

YouTube

Content marketing strategy for small businesses: research, create, distribute

Semrush June 27, 2023


Content marketing 9
SEO 6
  • Strategy sets intent; tactics without strategy are wasted effort
  • One well-researched piece of content can drive ROI for years
  • Distribute actively — publishing alone is not enough

Processes & SOPs

Podcast

How decoupling yourself from your business increases exit value

Startups For the Rest of Us June 27, 2023


Processes & SOPs 9
Exit strategy 7
Business models 5
  • SOPs fail not because owners skip them, but employees never use them.
  • Jodie Cook turned a 60% earn-out offer into 100% cash at close.
  • In-context video SOPs triggered inside the software employees actually use.

Identity & self-belief

YouTube

Building self-confidence by valuing your own opinion over others

GaryVee June 27, 2023


Identity & self-belief 9
Productivity & habits 5
  • Confidence is a practice — build it by putting yourself out there more
  • Your negative self-opinion was installed by someone else, not you
  • Saying hello to one stranger is enough to start the reps

Copywriting

YouTube

Writing a mid-launch email that earns clicks on a slow Friday

Joanna Wiebe June 27, 2023


Copywriting 9
Conversion rate optimisation 6
  • Friday sends need voice and humor to replace launch-day urgency
  • Naming the exact physical discomfort of buying normalises and converts
  • A conditional 'if you've done this' structure pre-qualifies before the ask

Resilience & grit

Podcast

How Stoics find balance: temperance, presence, and the golden mean

The Daily Stoic June 27, 2023


Resilience & grit 8
Identity & self-belief 7
Motivation 5
  • You only need to hold the Stoic ideal for one afternoon
  • Zeno's shipwreck loss became the fortune that founded Stoicism
  • Be strict with yourself; be tolerant of others' unseen struggles

Productivity & habits

Podcast

Productivity systems, figuring things out, and using envy as fuel

Beyond the To-Do List - Productivity for Work and Life June 26, 2023


Productivity & habits 9
Resilience & grit 8
Motivation 7
  • Design your productivity system around your actual life, not someone else's
  • Overnight success is a myth — visible breakthroughs follow invisible reps
  • Jealousy becomes useful when it motivates action instead of resentment

Hiring & recruitment

YouTube

How to build a marketing team of top revenue-driving performers

Neil Patel June 26, 2023


Hiring & recruitment 9
Retention & culture 7
  • Top marketers are defined by revenue impact, not vanity metrics.
  • Repeated promotions across competitors are the best hiring signal.
  • Retain top performers with equity, raises, and direct recognition.

Retention & loyalty

YouTube

Five reasons customers churn and how to fix each one

Dan Martell June 26, 2023


Retention & loyalty 9
Pricing strategy 5
  • You can't outgrow bad retention — it creates a churn ceiling.
  • Overselling fit by sales teams drives 20–30% early cancellations.
  • A customer health index turns silent churn risk into proactive outreach.

Deep work & focus

Podcast

Five laws for doing less and achieving more professional impact

Deep Questions with Cal Newport June 26, 2023


Deep work & focus 10
Productivity & habits 8
Identity & self-belief 6
  • Your best work determines your standing — volume never compensates for peak quality.
  • Simultaneous projects breed stress and silently destroy the originality of your output.
  • Disciplined diligence must be built gradually; motivation follows evidence, not intention.

Deep work & focus

Podcast

Arnold Schwarzenegger's mindset and habits before fame

Founders June 26, 2023


Deep work & focus 9
Identity & self-belief 8
Origin stories 7
  • Rejection and a brutal father turned into lifelong rocket fuel
  • No Plan B: burning the boats creates clarity, not limitation
  • Formidable people telegraph their obsession — most still underestimate them

Case studies

YouTube

Founder mindset, police body camera analytics, and NLP applied to trust

GaryVee June 26, 2023


Case studies 9
AI tools & automation 7
  • Officers who explain more have measurably better outcomes in the field
  • Your success is directly tied to the quality of questions you ask
  • Crowdfunding creates activated ambassadors who drive B2B sales

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