What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

24 October 2022

This week's additions focus on marketing, strategy, and mindset, with new digests from Noah Kagan, TK Kader, and Lenny's Podcast Product Career Growth. Highlights include Top brokers start near-broke; Serhant earned $9K his first year. Formal value props kill trust — plain language wins every time.

Showing 26 digests for 24 October 2022.

Resilience & grit

Podcast

Kobe Bryant's Mamba Mentality: obsession, study, and relentless improvement

Founders October 26, 2022


Resilience & grit 9
Identity & self-belief 8
Deep work & focus 7
  • Greatness is built in private through obsessive, unglamorous work.
  • Kobe systematically sought out legends to download their knowledge.
  • Identify your weaknesses ruthlessly — then fix them until they're gone.

Founder interviews

Podcast

Patience and speed: how Tory Burch built a billion-dollar brand

Masters of Scale October 25, 2022


Founder interviews 10
Pivoting 7
Culture building 6
  • Why patience and speed aren't opposites — they're a sequence.
  • Tory Burch held her foundation idea for 15 years before going public.
  • Pulling from department stores and waiting on China protected the brand.

Management

YouTube

How Title Alliance scales leadership development across 40 locations

Cameron Herold October 25, 2022


Management 8
Processes & SOPs 6
  • Mandatory enrolment turns leadership training into a cultural standard.
  • Weekly progress reports create accountability across the whole cohort.
  • Graduates must commit to one measurable behaviour change before finishing.

Pricing strategy

YouTube

How to turn skills into financial freedom: a five-step formula

Sunny Lenarduzzi October 25, 2022


Pricing strategy 9
Cash flow management 8
Business models 7
  • Your financial freedom number is smaller than you think
  • Price on the cost of your client's problem, not your time
  • Knowing your exact client target eliminates the need to hustle

Conversion rate optimisation

YouTube

How to deliberately de-optimize buttons you don't want clicked

Joanna Wiebe October 25, 2022


Conversion rate optimisation 9
Pricing psychology 6
  • Reverse every CTA rule to make low-value buttons invisible.
  • Muted colors and commitment-heavy copy kill unwanted clicks.
  • De-optimizing one button lifts conversion on competing buttons.

Productivity & habits

Podcast

Understanding the neuroscience behind procrastination and sleep

Beyond the To-Do List - Productivity for Work and Life October 24, 2022


Productivity & habits 9
Deep work & focus 7
Resilience & grit 5
  • Procrastination is fear-driven, not laziness—identify underlying threats to break the cycle
  • Your brain sustains focus for 60–90 minutes; working past that destroys productivity
  • Sleep consolidates memories and restores cognition; poor sleep cascades into burnout

SEO

YouTube

How to write meta descriptions that increase click-through rates

Neil Patel October 24, 2022


SEO 9
Copywriting 7
  • Having any meta description boosts clicks by 5.8% over none.
  • Matching the exact search query in your description lifts CTR 5.7%.
  • Google's rules prevent mistakes — but won't teach you how to win.

Growth hacking

YouTube

Seven underused SaaS marketing strategies beyond the standard five

Rob Walling October 24, 2022


Growth hacking 9
Content marketing 7
MVP & prototyping 5
  • Alternative-to pages rank in Google before you have brand recognition.
  • Capterra buyers are near purchase decisions — high cost, higher conversion.
  • In-person events pay off when a single deal covers the entire trip cost.

Resilience & grit

YouTube

Why the world rewards courageous decisions

Dan Martell October 24, 2022


Resilience & grit 9
Identity & self-belief 7
  • Walking away from millions to bet on yourself pays off
  • Real risk must genuinely scare you — most founders play it safe
  • Luck shows up, but only action lets you answer the door

Work-life balance

Podcast

Millennials, middle age, and the deep reset: reconfiguring life with intention

Deep Questions with Cal Newport October 24, 2022


Work-life balance 8
Productivity & habits 7
Identity & self-belief 6
  • Why millennials are primed for radical, intentional life overhaul right now
  • Candle FIRE: cut costs enough to work half-time without quitting entirely
  • TikTok is Blue's Clues for adults — and Facebook is following it off a cliff

Business operating systems

YouTube

How EOS uses the Issues Component to solve problems permanently

EOS Worldwide October 24, 2022


Business operating systems 10
Management 7
  • Why your team keeps discussing the same issues without resolving them
  • IDS: a three-step track that forces root causes and named actions
  • How to build a culture where every team member raises issues freely

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