29 September 2025
This week's additions focus on marketing, mindset, and strategy, with new digests from Lenny's Podcast Product Career Growth, Daniel Priestley, and Founders. Highlights include Showing free users a taste of paid features nearly doubled Grammarly's upgrade rates. Your past results are already a product — you just haven't named them.
Showing 53 digests for 29 September 2025.
Exor: how the Agnelli family rebuilt a crisis-era conglomerate into a global holding company
Business Breakdowns
October 1, 2025
Case studies
9
Exit strategy
6
Business models
6
Ferrari grew from 15% to nearly half of Exor's portfolio value.
A 50-60% NAV discount treated as a buyback opportunity, not a problem.
Healthcare technology is the clearest future growth bet for the group.
Prospecting & outreach
YouTube
Giftology: five principles for building relationships through strategic gifting
Cameron Herold
October 1, 2025
Prospecting & outreach
8
Retention & loyalty
7
Branding
5
80% of your gift budget should target assistants, spouses, and kids — not the decision-maker.
Holiday gifting is wasted noise; random timing creates the real impact.
The best gifts ask what the recipient wants, not what you'd enjoy giving.
AI tools & automation
YouTube
Five AI business ideas founders can launch before AGI arrives
Silicon Valley Girl
October 1, 2025
AI tools & automation
10
Business models
8
MVP & prototyping
6
LLMs are electricity — build the specialised app on top.
No-code tools mean non-programmers can ship AI agents in weeks.
Early movers capture most value; the window is open now, not later.
How Will Cannon built two SaaS companies doing $30M by copying what works
Starter Story
October 1, 2025
Niche selection
9
Prospecting & outreach
8
Growth hacking
6
One-star reviews of market leaders reveal your product's winning twist
Cold email alone drove Uplead's first $1M ARR with a five-line template
Twenty failed businesses before two that worked — persistence is the framework
Why organic social is the new mid-funnel for Fortune 500 brands
GaryVee
October 1, 2025
Social media
10
Content marketing
8
Growth hacking
6
Organic social proves creative before a single media dollar is spent.
Live shopping took one brand from $5k/week to $50k/night.
Follower count is nearly worthless — buy creator attention like media.
Founder interviews
Podcast
Turning down $17 million: John Amaechi on integrity and identity
The Daily Stoic
October 1, 2025
Founder interviews
10
Identity & self-belief
8
Turned down $17M, got cut anyway — and calls it right
Staking identity on occupation leaves you dangerously exposed
People reliably choose comfort over integrity — even high performers
Standing out in the job market and leading teams effectively in the age of AI
How I Work
October 1, 2025
Management
8
Identity & self-belief
6
AI strategy & adoption
5
A short video application cuts through AI-generated resume noise.
Critical thinking means challenging AI output, not nodding along.
New leaders should coach with questions, not jump to giving advice.
How Figma turned a blocked acquisition into a $30 billion IPO
Masters of Scale
September 30, 2025
Case studies
8
AI strategy & adoption
7
Business models
6
Adobe's blocked bid became fuel — Figma IPO'd at double the price.
Good enough is now mediocre; design craft is the only edge left.
We're in the MS-DOS era of AI prompting — better interfaces are coming.
Test your strategy by explaining it to someone who doesn't care
Alex M H Smith
September 30, 2025
Vision & mission
9
Branding
5
Disinterested outsiders give the only unbiased read on your strategy.
Recording the chat reveals what to cut, keep, and lead with.
Strategy is half the idea, half how well you can sell it.
The 6S Copywriting Framework: Writing Good Copy, Not Almost Good
Matthew Volkwyn
September 30, 2025
Copywriting
9
Case studies
6
Most copy fails at deeper levels — not the sentence level.
A six-layer iceberg model that diagnoses why copy doesn't sell.
Why AI produces average copy and experts capture the opportunity cost.
Hiring & recruitment
YouTube
When and how to hire your second in command as a founder
Cameron Herold
September 30, 2025
Hiring & recruitment
9
Outsourcing & delegation
6
Giving a small role a COO title is a costly mis-hire
Hire when critical growth tasks sit on your calendar forever
Design the role and responsibilities before naming it
Productivity & habits
YouTube
How quitting alcohol unlocked wealth, energy, and better decisions
Dan Martell
September 30, 2025
Productivity & habits
9
Identity & self-belief
7
Sobriety added 9,000 productive hours over 13 years of business building.
A clouded mind makes inconsistent decisions — nearly cost a major deal.
Quitting resets your peer group toward people who think in decades.
AI tools & automation
YouTube
The Quick Guide to Every ChatGPT Feature (When & How to Use Each)
Dylan Davis
September 30, 2025
12 commandments for bootstrapped SaaS founders
Startups For the Rest of Us
September 30, 2025
Niche selection
9
Resilience & grit
7
Goal setting
6
Marketing and distribution matter more than your product quality
Eight classic traps that silently kill bootstrapped startups
Your psychology, not competition, is the biggest threat to success
MVP & prototyping
YouTube
From $997 experiment to $1M coaching business using the POP method
Sunny Lenarduzzi
September 30, 2025
MVP & prototyping
9
Content marketing
8
Prospecting & outreach
7
Validate demand with 52 client interviews before building anything
Sell a live bare-bones program first; refine it with real feedback
A 59% sales close rate comes from YouTube pre-warming every lead