What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

18 August 2025

This week's additions focus on mindset, strategy, and marketing, with new digests from Rob Walling, TK Kader, and How I Work. Highlights include Workflow is the most important ICP element, not firmographics. Companies with a proper ICP see 68% higher win rates

Showing 46 digests for 18 August 2025.

Copywriting

YouTube

How to write headlines CMOs approve — and that still convert

Joanna Wiebe August 20, 2025


Copywriting 9
Conversion rate optimisation 6
  • The CMO is your first customer — win them before the visitor
  • Creativity belongs only in headlines, not body copy
  • Treat headlines as taglines using an idiom dictionary shortcut

Management

Podcast

Character as choice: McChrystal on virtue, discipline, and leadership

The Daily Stoic August 20, 2025


Management 9
Identity & self-belief 6
  • Convictions without discipline produce zero character — both are required.
  • Courageous people with a broken moral compass cause the most damage.
  • Shared cultural texts are how societies develop and transmit character.

Unit economics

YouTube

How an ex-rocket scientist invests to live off his portfolio

Silicon Valley Girl August 19, 2025


Unit economics 9
Pricing strategy 8
Resilience & grit 6
  • Psychology drives 90% of returns — the best move is usually nothing.
  • AI hardware is not in a bubble; AI software companies are.
  • Skip bonds: put 65% in index funds, 35% in stocks you understand.

AI tools & automation

YouTube

Vibe coding tools mapped by use case and experience level

Dylan Davis August 19, 2025


AI tools & automation 10
Automation & tools 6
  • 70% of users only need chat tools — and that's enough.
  • Cursor's undo feature is why beginners should avoid Claude Code.
  • Enterprise agents like Devin target tickets, not full applications.

Business models

Podcast

Do you need a co-founder? Listener questions on building and shipping

Startups For the Rest of Us August 19, 2025


Business models 8
Culture building 8
Compliance & regulation 6
  • AI-built codebases hit a hard wall once they outgrow the context window.
  • 85–90% of Tiny Seed companies have a technical founder — for good reason.
  • Bias toward action requires hiring from small teams, not punishing mistakes.

Founder interviews

YouTube

Gino Wickman's 10 Obsessions for Building and Selling EOS Worldwide

EOS Worldwide August 19, 2025


Founder interviews 10
Business operating systems 8
Culture building 6
  • How you run your business compounds; tactics and technology don't.
  • Ten obsessions — from EOS purity to tidy bows — drove 40% annual growth.
  • Sell intentionally: define your buyer, tell your team, plan five years ahead.

Content marketing

YouTube

How to build a $5M/yr business using YouTube as a client acquisition machine

Sunny Lenarduzzi August 19, 2025


Content marketing 9
MVP & prototyping 8
Niche selection 6
  • YouTube ad revenue is a distraction — clients are where the money is
  • Validate your offer and interview 50 ideal clients before filming anything
  • Dollar per view beats subscriber count as the metric that actually matters

Social media

YouTube

Social media and AI are the two non-negotiable bets for business owners

GaryVee August 19, 2025


Social media 8
AI strategy & adoption 8
Management 5
  • A $50 local ad radius can land you a customer today.
  • AI will outperform accountants at core tasks within years.
  • Your algorithm reflects who you are — not who social makes you.

Resilience & grit

Podcast

Stoic tools for breaking the cycle of reaction and future anxiety

The Daily Stoic August 19, 2025


Resilience & grit 9
Mental health & wellbeing 7
  • Reacting without pausing costs more than the trigger ever did
  • Hope and fear are the same trap — both surrender the present
  • Stoic indifference means stability, not giving up

Founder interviews

YouTube

How Tom Brown went from GPT-3 to co-founding Anthropic

Y Combinator August 19, 2025


Founder interviews 10
Business models 6
AI strategy & adoption 6
  • Scaling laws convinced the team: more compute reliably equals more intelligence.
  • Claude Code started as an internal hack — surprise product-market fit followed.
  • Power, not chips, is now the hardest bottleneck for AI infrastructure.

Deep work & focus

Podcast

How to tame dopamine and reclaim focus in the digital age

Beyond the To-Do List - Productivity for Work and Life August 18, 2025


Deep work & focus 9
Productivity & habits 6
  • Dopamine isn't happiness — it's a craving engine wired to pursue the new
  • Smartphones exploit an ancient survival system that can't distinguish real threats
  • Present-moment sensory engagement is the practical antidote to dopamine hijack

Copywriting

YouTube

Copywriting, webinars, and AI: Jason Fladlien on what actually converts

Matthew Volkwyn August 18, 2025


Copywriting 9
Closing techniques 8
AI tools & automation 6
  • Qualified buyers don't buy because of fear of success, not just failure.
  • Webinars still drive the biggest launches — almost nobody runs them now.
  • Generic AI prompting guarantees your copy sounds like every competitor's.

Culture building

YouTube

How music can improve leadership and team culture

Coaching for Leaders August 18, 2025


Culture building 9
Communication 7
  • Passive background music wastes a powerful lever leaders already have.
  • Letting teams build the playlist is an act of resonance, not delegation.
  • A five-second sound cue can re-center a room better than any agenda item.

Productivity & habits

Podcast

How to reinvent your life in four months using the deep life stack

Deep Questions with Cal Newport August 18, 2025


Productivity & habits 9
Deep work & focus 6
  • A four-layer framework turns vague reinvention goals into a timed plan.
  • The passion mindset keeps you switching jobs; the craftsman mindset builds leverage.
  • Control creates breathing room — automate and curtail before chasing the remarkable.

Founder interviews

Podcast

Madison Reed: building a hair color brand from scratch at 56

How I Built This with Guy Raz August 18, 2025


Founder interviews 10
MVP & prototyping 8
Branding 6
  • Starting a venture-backed consumer brand at 56 with a clear edge
  • Why free trial (Groupon) failed but paid customers stayed forever
  • Four co-founders became zero — the cost of hiring for liking

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