Founder interviews

Podcast

Mrs. Meyer's Clean Day: building a premium cleaning brand from scratch

How I Built This with Guy Raz February 17, 2025

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Founder interviews 10

Niche selection 7

Bootstrapping 6

• Why deliberately knocking off your own brand can be a survival strategy
• Pulling yourself out of Target before they throw you out — and getting back in
• Obsession beats intelligence: the difference between Mrs. Meyer's and a pajama brand

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Communication

Podcast

Why bringing your best self to work beats your whole self

How I Work February 17, 2025

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Communication 9

Culture building 8

Identity & self-belief 5

• Unchecked authenticity spreads negative emotion and harms teams
• Oversharing erodes trust; processed vulnerability builds it
• Leaders set the emotional weather — show up accordingly

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Identity & self-belief

Podcast

Yearning is the enemy of happiness: a Stoic perspective

The Daily Stoic February 17, 2025

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Identity & self-belief 9

• Conditional happiness is a horizon you can never reach.
• Ambitious people are most vulnerable to the yearning trap.
• Strive from fullness, not from lack — the goal never saves you.

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Resilience & grit

Podcast

How Lincoln's lifelong struggle built the will to lead a nation

The Daily Stoic February 17, 2025

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Resilience & grit 10

Identity & self-belief 6

• Lincoln's depression nearly destroyed him — then made him unbreakable
• Suffering absorbed fully becomes the deepest source of leadership strength
• Will is the hardest Stoic discipline: endure what you cannot overcome

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