This week's additions focus on mindset, leadership, and strategy, with new digests from Rob Walling, StoryBrand With Donald Miller, and TK Kader. Highlights include Why C-level titles at small companies will break your org chart The gap between a smart person and a thought leader is frameworks.

Customer discovery

YouTube

From Zero to $1.5B Unicorn in 2 Years

EO December 30, 2024

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Customer discovery 9

Business models 7

AI strategy & adoption 5

• Customer support was 'too obvious' — but obsessive listening revealed the billion-dollar opportunity
• Built AI agents on new tech while incumbents moved slowly, reaching 7-figure ARR in 6 months
• Defensible moat comes from deep customer relationships, not just models — only you have that access

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Case studies

Podcast

How Mighty Patch grew from a $50k bet to a $630 million exit in five years

How I Built This with Guy Raz December 30, 2024

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Case studies 10

Business models 9

Growth hacking 7

• A $50k bootstrap reached $100M revenue without venture capital
• Owning a category beats launching new products — dominate first
• Rejected all COVID-era term sheets; sold for $630M two years later

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