What's New

See the latest Trusted Library digests, grouped by the week they were added.

What's New

See the latest Trusted Library digests, grouped by the week they were added.

29 April 2024

This week's additions focus on strategy, mindset, and marketing, with new digests from TK Kader, KeyPersonOfInfluence, and Lenny's Podcast Product Career Growth. Highlights include A precise ICP linked to a 68% higher win rate for SaaS companies Spending money well beats saving it when you're small

Showing 30 digests for 29 April 2024.

Business operating systems

Podcast

How to make better decisions: Annie Duke on meetings, feedback loops, and quitting

Lenny's Podcast Product Career Growth May 2, 2024


Business operating systems 9
Management 8
Resilience & grit 6
  • Collecting opinions independently before meetings eliminates groupthink entirely.
  • Long feedback loops are a choice — intermediate signals shorten them dramatically.
  • If you're thinking about quitting, you've probably already waited too long.

Conversion rate optimisation

YouTube

How to make a strong first impression with your startup website

Y Combinator May 2, 2024


Conversion rate optimisation 9
Copywriting 7
  • Multiple CTAs cause paradox of choice — visitors click none of them
  • Animation should direct the eye to one thing, not scatter attention everywhere
  • Page load speed affects Google ranking and kills mobile conversions

Exit strategy

YouTube

Buying businesses as a faster path to wealth than building from scratch

Bill Gallagher May 1, 2024


Exit strategy 9
Business models 7
Fundraising & VC 5
  • $200k down on a $2M business can return $600k/year
  • Flip businesses every five to seven years to compound wealth
  • 50% of businesses listed for sale never find a buyer

Branding

YouTube

Growing a business through brand, content, and local collaboration

GaryVee May 1, 2024


Branding 9
Content marketing 9
SEO 5
  • Brand building on social is free — and most businesses ignore it.
  • Small retailers win by collaborating locally, not competing solo.
  • Post more, try different things — volume beats the perfect video.

Niche selection

Podcast

Finding early customers and positioning a SaaS with no audience

Startups For the Rest of Us April 30, 2024


Niche selection 9
Customer discovery 7
Pricing strategy 6
  • How to find first customers with zero audience or network
  • Vertical SaaS beats horizontal for bootstrapped ARR growth
  • Prosumer businesses plateau — unless you build a high-end tier too

Management

YouTube

Lessons from a lifelong software engineer scaling food delivery globally

EO April 30, 2024


Management 9
Customer discovery 7
Resilience & grit 6
  • Your team copies your behavior, not your words
  • Define the customer problem before jumping to solutions
  • Frame technical debt by when it will hurt the business

MVP & prototyping

YouTube

Pre-sell your online course before building it using the POP model

Sunny Lenarduzzi April 30, 2024


MVP & prototyping 9
Closing techniques 8
Customer discovery 7
  • Sell your course before building it — validation beats creation
  • Client interviews co-author your curriculum and warm your pipeline
  • Live delivery over six weeks produces a battle-tested evergreen product

Social media

YouTube

Social media growth requires giving value first, not extracting it

GaryVee April 30, 2024


Social media 10
Content marketing 9
Motivation 5
  • Most creators post for themselves — that's exactly why they don't grow.
  • Facebook is still a golden goose; most businesses abandoned it too early.
  • Entrepreneurship is getting punched in the mouth — survivors expected it.

Resilience & grit

Podcast

How Taylor Swift and Marcus Aurelius turned setbacks into fuel

The Daily Stoic April 30, 2024


Resilience & grit 10
Identity & self-belief 6
  • Losing her masters pushed Swift to become the biggest pop artist alive
  • Stoicism is a daily practice — falling short doesn't mean failing
  • Adversity is the condition for full potential, not just an obstacle to survive

Public speaking

Podcast

Spontaneous speaking: a six-step framework for thinking fast and talking smart

Beyond the To-Do List - Productivity for Work and Life April 29, 2024


Public speaking 9
Resilience & grit 6
  • Anxiety can't be eliminated — only managed with two targeted techniques.
  • Reframing mistakes as 'missed takes' removes the pressure that blocks you.
  • Small talk is a skill: be interested, not interesting, to unlock deeper connections.

Vision & mission

YouTube

How to write a Vivid Vision for your company

Cameron Herold April 29, 2024


Vision & mission 10
Management 6
  • The CEO must write the Vivid Vision alone — no group input
  • Describe your company three years out, present tense, qualitative not quantitative
  • Leave the office entirely; constraints kill creative vision-writing

AI tools & automation

YouTube

Midjourney prompting and controls for marketing visuals

Semrush April 29, 2024


AI tools & automation 9
Branding 6
  • A six-part prompt structure reliably produces on-brand Midjourney images
  • Stylization and weirdness sliders need restraint for commercial work
  • Inpainting swaps image regions while preserving lighting and context

Identity & self-belief

Podcast

Intentional information: why your media diet shapes your reality

Deep Questions with Cal Newport April 29, 2024


Identity & self-belief 9
Productivity & habits 7
Deep work & focus 6
  • Your information tools don't just deliver reality — they construct it.
  • Steel-manning outrage removes the emotional charge that blocks real action.
  • Shifting to slow, in-person information can feel like going from black-and-white to colour.

Origin stories

Podcast

How Walt Disney built Disneyland against universal doubt

Founders April 29, 2024


Origin stories 9
Vision & mission 6
Bootstrapping 5
  • Disney financed the park by trading a TV show for construction loans
  • Industry veterans unanimously predicted Disneyland would fail
  • Obsessive detail — invisible to guests — was the core competitive moat

Founder interviews

Podcast

Dhar Mann: from broke fraudster to 60-billion-view media studio

How I Built This with Guy Raz April 29, 2024


Founder interviews 10
Business models 8
Delegation 6
  • Three failed businesses, a fraud charge, and a Ponzi scheme before age 30.
  • One viral Facebook video about a stay-at-home mom built a global studio.
  • Removing himself from the videos was the key to scaling the brand.

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