5 June 2023
This week's additions focus on mindset, leadership, and strategy, with new digests from Brett Malinowski, Cameron Herold, and TK Kader. Highlights include Leads are a commodity — solving clients' whole business is the moat Observe for 30 days — write everything down, change nothing.
Showing 31 digests for 5 June 2023.
Identity & self-belief
YouTube
Kindness and self-awareness as equal drivers of lasting success
GaryVee
June 7, 2023
Identity & self-belief
9
Communication
6
Work-life balance
5
Kindness is as load-bearing as work ethic — not a soft extra
Self-awareness and accountability unlock happiness faster than hustle
Lifestyle inflation is the real barrier to doing work you love
Identity & self-belief
YouTube
Facing hard truths: how founders bridge dreamland and reality
Y Combinator
June 7, 2023
Identity & self-belief
8
Pivoting
6
Resilience & grit
5
Self-deception after a growth stall is the most common way startups die
You need a specific, articulable reason why you'll succeed where others failed
Recruiting people who will genuinely disagree with you is the core survival skill
Founder interviews
Podcast
Jimmy Iovine on breaking silos between music, tech, and education
Masters of Scale
June 6, 2023
Founder interviews
10
Business models
7
Communication
5
Why Steve Jobs was the only tech leader who understood artists
Beats sold to Apple for $3B by accident-driven athlete marketing
Siloed thinking is taught — and Jimmy is trying to unteach it
Content marketing
YouTube
Content marketing strategy: audience, quality, and the three C's
Semrush
June 6, 2023
Content marketing
10
SEO
8
Start with your audience before picking any channel or format
Google's E-E-A-T framework determines which content ranks — and why
The three C's (create, curate, connect) scale content without burnout
Horizontal SaaS positioning, pricing models, and founder time constraints
Startups For the Rest of Us
June 6, 2023
Niche selection
9
Product-market fit
7
Pricing strategy
6
Why building for everyone is the fastest way to build for no one
Subscription beats consumption pricing — volatility can gut your revenue 40-70%
Single parents shouldn't start with SaaS — ship an info product first
Customer discovery
YouTube
How to pre-sell an online course and generate $200K with no audience
Sunny Lenarduzzi
June 6, 2023
Customer discovery
9
Prospecting & outreach
8
MVP & prototyping
7
33 clients enrolled before the course was built
A 61-person list beat mass audiences — relationship beats reach
Price on outcome value, not time or content volume
Finding underpriced attention in a world disrupted by AI
GaryVee
June 6, 2023
Growth hacking
9
Fundraising & VC
5
Facebook Reels is today's biggest underpriced attention channel
99% of AI startups will fail — the macro is right, picks are not
New platforms' first 24–48 months are the highest-leverage window
AI tools & automation
YouTube
AI in recruitment: compliance risks outweigh current benefits
HR Party of One
June 6, 2023
AI tools & automation
9
Hiring & recruitment
6
Compliance & regulation
6
AI screening tools reproduce historical bias without any intent
EEOC liability applies even when discrimination is accidental
New York already fines AI hiring violations up to $1,500 each
Copy School launch email teardown: what worked in 2017
Joanna Wiebe
June 6, 2023
Email marketing
9
Copywriting
8
Testimonials & social proof
6
Strong testimonials carry a launch email even when copy is rough
A mid-email product reveal creates momentum if the stakes feel real
Feature-count positioning ages badly as a product grows
Resilience & grit
Podcast
How cultivating wonder builds resilience, creativity, and meaning
Beyond the To-Do List - Productivity for Work and Life
June 5, 2023
Resilience & grit
9
Deep work & focus
6
Wonder is a mixed emotion available even when happiness isn't
A four-stage cycle — openness, curiosity, absorption, awe — rewires your brain
Wonder at work drives humility, innovation, and resilience in measurable ways
Practical SEO tools, content quality, and business lessons from Neil Patel
Neil Patel
June 5, 2023
SEO
9
Content marketing
8
Ranking without revenue is useless — track conversions, not just traffic.
Google's EAT framework penalises recycled content; original expertise wins.
One marketing experiment per week beats any static SEO strategy.
Productivity & habits
YouTube
Three things every young person should do to build success
Dan Martell
June 5, 2023
Productivity & habits
8
Identity & self-belief
6
To become a millionaire, create $10M in value for others
Paid events filter for serious people — volunteer your way in
Physical fitness signals integrity and teaches delayed gratification
Deep work & focus
Podcast
Three categories of productivity tools: what actually moves the needle
Deep Questions with Cal Newport
June 5, 2023
Deep work & focus
9
Productivity & habits
7
Time management
6
Speeding up tasks works only at the margins of knowledge work
Pain point reduction and capability addition are what actually matter
Busyness culture in academia is manufactured — papers are all that counts
David Ogilvy's principles for advertising, talent, and excellence
Founders
June 5, 2023
Copywriting
9
Hiring & recruitment
8
Management
7
Why tolerating difficult people is the price of remarkable advertising
Repeating your best ad for decades beats chasing novelty
Becoming the most-informed person in the room beats talent alone
Identity & self-belief
YouTube
Building an authentic personal brand by practising your craft
GaryVee
June 5, 2023
Identity & self-belief
8
Branding
7
Management
5
Brand credibility requires doing the work, not just managing it
Leaders who don't understand their team's craft become deflating and tone-deaf
Self-compassion is the root of authentic outward expression