20 March 2023
This week's additions focus on mindset, strategy, and marketing, with new digests from Rob Walling, TK Kader, and Lenny's Podcast Product Career Growth. Highlights include Pivoting to marketing automation saved a flatlining, high-churn SaaS Fix the earliest broken flywheel stage before investing in later ones
Showing 33 digests for 20 March 2023.
Content marketing
Podcast
How to make ideas spread: comms frameworks for founders and underdogs
Lenny's Podcast Product Career Growth
March 23, 2023
Content marketing
9
Niche selection
7
Communication
6
Target your audience's existing passions — never try to change their worldview
Dominate a tiny corner first; broad appeal dilutes your message into invisibility
Going direct beats media: build your own audience before you need it
How to find the best affiliate programs for any niche
Ahrefs
March 22, 2023
Growth hacking
9
Pricing strategy
6
Reverse-engineer competitors' links to find proven niche programs
Amazon's 24-hour cookie can cost you despite high conversion rates
Higher commission rates mean nothing if conversion rate is low
Markel: Insurance, investing, and compounding through values
Business Breakdowns
March 22, 2023
Fundraising & VC
9
Business models
8
Culture building
5
Why Markel's durable values matter more than its business model
Profitable insurance underwriting creates permanent, negative-cost capital
Small investment teams with patience outperform large analytical ones
Founder interviews
YouTube
David Yang: serial founder, AI consciousness, and life in Silicon Valley
Silicon Valley Girl
March 22, 2023
Founder interviews
9
AI strategy & adoption
7
Vision & mission
6
A house whose walls, lights, and robots physically express an AI's mood
Cybiko was Tinder meets iPhone in 1998 — killed by 9/11
Non-biological companions will join human families within five to seven years
Ambition fuelled by gratitude, not insecurity
GaryVee
March 22, 2023
Motivation
8
Identity & self-belief
6
Insecurity-driven ambition burns out — money exposes, not changes you
Starting with $500? The buy-sell arbitrage gap still pays
Reinvesting all profit built VaynerMedia — lifestyle spending kills scale
Automation & tools
YouTube
Managing eCommerce orders and CRM in SmartSuite using a template
Layla at ProcessDriven
March 22, 2023
Automation & tools
9
Customer experience
5
One template connects orders, customers, and invoices in SmartSuite
Shared view links give stakeholders live updates without a login
Automations notify your bookkeeper the moment an order needs invoicing
How to find and qualify a niche for an affiliate marketing site
Ahrefs
March 21, 2023
Traffic value is the fastest proxy for a niche's commercial viability
Low domain-rating competitors with high traffic reveal winnable niches
Two methods to discover niches: Amazon backlinks or Content Explorer broad search
Resilience & grit
Podcast
Three mental frameworks for founders: resilience, taste, and success planning
Startups For the Rest of Us
March 21, 2023
Resilience & grit
9
Goal setting
8
Identity & self-belief
6
A symbolic 'Armageddon beer' instantly resets founder panic to rational thinking.
The taste-skill gap is normal — volume of work is the only way to close it.
Asking 'what if I succeed?' protects against arrival fallacy before you get there.
Founder interviews
Podcast
Charlie Munger: lessons from a three-hour dinner with a legend
Founders
March 21, 2023
Founder interviews
10
Deep work & focus
7
Cash flow management
6
Why great businesses cause fewer problems than mediocre ones
Patience and concentrated bets beat diversification every time
A long attention span matters more than raw intelligence
GaryVee All-Star Weekend Q&A: Content, Kids, and Doing What You Love
GaryVee
March 21, 2023
Social media
8
Identity & self-belief
7
Prospecting & outreach
5
Social media isn't the problem — failing to build kids' self-esteem is.
Volume wins: 12 content pieces a day beats three every time.
You don't have to be an entrepreneur — just fight to be happy.
What quiet quitting is and how HR can counter it
HR Party of One
March 21, 2023
Culture building
9
Communication
7
Burnout and unpaid extra workload turned disengagement into a movement
Low engagement directly correlates with measurable drops in productivity
Clear growth paths and communication are the antidote to quiet quitting
How to choose the right niche for affiliate marketing
Ahrefs
March 20, 2023
Loss of motivation — not bad SEO — kills most affiliate sites
Filter keywords to difficulty under 10 to find rankable affiliate opportunities
Start narrow, but anchor to a bigger industry for long-term growth
Identity & self-belief
Podcast
The four tendencies: understanding how you respond to expectations
Beyond the To-Do List - Productivity for Work and Life
March 20, 2023
Identity & self-belief
9
Productivity & habits
8
Management
6
Four personality tendencies based on how you respond to outer and inner expectations
Why obligers struggle with self-directed goals but excel under accountability
Pairing frameworks with person-specific strategies multiplies habit-change effectiveness
How marketers can overcome their five biggest challenges
Neil Patel
March 20, 2023
Growth hacking
9
Content marketing
7
Processes & SOPs
5
One language limits global reach — local experts unlock real engagement
Vanity metrics hide the channels actually driving revenue
No single channel survives saturation; omni-channel is the only durable play
AI tools & automation
YouTube
Building AI, no-code SaaS, and NFT businesses in the new era
Brett Malinowski
March 20, 2023
AI tools & automation
9
Business models
8
MVP & prototyping
5
B2B AI tools for your own industry are a wide-open market
No-code platforms let anyone build sellable software without coding
NFTs will authenticate real content as AI deepfakes become indistinguishable