Case studies

Podcast

Making Super Pumped: storytelling, disruption, and the cost of winning

Acquired February 22, 2022

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Case studies 8

• Making audiences love Travis Kalanick before watching him self-destruct
• Bill Gurley's dilemma: protecting your reputation versus removing a damaging CEO
• "Grow or die" on a finite planet is the root of every other crisis

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Niche selection

Podcast

Acquiring and growing a bootstrapped SaaS in a crowded market

Startups For the Rest of Us February 22, 2022

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Niche selection 9

Product-market fit 7

Bootstrapping 6

• Buying a broken SaaS beats two years building from zero
• Paid search is closed when competitors are publicly traded companies
• Solo founders should stop coding at $2–3k MRR and hire out

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Cash flow management

YouTube

Five strategies to reach your first million in business

Sunny Lenarduzzi February 22, 2022

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Cash flow management 9

Outsourcing & delegation 8

Business operating systems 7

• Detaching income from time is the foundation of real scale
• Profit and runway matter more than revenue figures
• You are your biggest business asset — protect your health

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Testimonials & social proof

YouTube

Community wins: real momentum signals from Dent members

KeyPersonOfInfluence February 22, 2022

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Testimonials & social proof 8

Growth hacking 7

Case studies 5

• A social post became a $20K retainer — fast.
• One partnership referral produced seven new clients in two weeks.
• Influence compounds: podcast, award, and inbound all hit the same day.

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Pricing strategy

YouTube

Five business functions every SaaS founder must master

Dan Martell February 21, 2022

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Pricing strategy 9

Customer discovery 8

Pricing psychology 6

• Upsells at acquisition let you outspend competitors for customers.
• Cutting time-to-first-value from 14 days to 3 drives compounding growth.
• Pricing is the highest-ROI lever founders are most afraid to pull.

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Work-life balance

Podcast

What is the deep life: a framework for radical alignment with your values

Deep Questions with Cal Newport February 21, 2022

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Work-life balance 9

Productivity & habits 7

Goal setting 6

• Radical change without values alignment leaves you miserable on a Pacific island
• Keystone habits and bucket overhauls earn the right to make a radical shift
• The deep life is systematic, not inspirational — built in stages over months

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