Strategy: Vision & mission
Showing 102 articles for Strategy: Vision & mission.
How to replace vision statements with a vivid written future
Cameron Herold
June 13, 2018
Vision & mission
10
Management
5
- Vision statements are word-salad; employees can't act on them
- A 4-page written future-state document aligns everyone without accountability pressure
- Company taken from $100M to $800M in six years using this method
How to replace your vision statement with a vivid vision
Cameron Herold
March 12, 2018
Vision & mission
10
Communication
6
- Vision statements fail — a 3-page future description aligns everyone instead
- Write as if standing in the future, describing every department in detail
- Rollout feels lonely for months; persistence is the only mechanism that works
How to grow your business by defining a clear vision
Noah Kagan
April 14, 2017
Vision & mission
9
Goal setting
6
- Without a destination, every business decision is just wandering
- Tim Ferriss declared his exact goal before he had any platform
- Ask yourself how you'd run it if you could have it any way
Business operating systems
YouTube
Strategy decisions for scaling up a company
Bill Gallagher
February 22, 2017
Business operating systems
9
Vision & mission
6
- Generic values on walls don't drive decisions — specific ones do
- Purpose works at an emotional level to produce consistent action
- SWT replaces SWOT by scanning trends far outside your industry
Business operating systems
YouTube
Five core foundations blocking business growth and scaling
Bill Gallagher
February 21, 2017
Business operating systems
9
Vision & mission
7
Branding
5
- Values you can't remember aren't values — they change nothing
- Core customer is qualitative attributes, not industry or revenue size
- The five foundations unlock strategy, hiring, and quarterly planning
How to create a painted picture vision for your company
Bill Gallagher
December 30, 2016
Vision & mission
9
Goal setting
6
- A one-page written destination that filters out misaligned team members instantly
- Never ask how to get there until the destination is fully locked in
- Toronto franchisee tripled revenue by betting on a vision others doubted
How to find and use core purpose in your business
Bill Gallagher
December 12, 2016
Vision & mission
9
Motivation
6
- Purpose is created from within your work, not discovered externally
- Waste Management's purpose shift unlocked composting, energy, and employee engagement
- The only test: does your purpose inspire and excite you?
Replace your mission statement with a painted picture
Cameron Herold
December 5, 2014
Vision & mission
9
Management
5
- One-sentence mission statements align no one — they confuse.
- Write a vivid 3-page description of your company three years out.
- Reverse-engineer that future vision into today's concrete actions.
The painted picture: a vision tool that replaces mission statements
Cameron Herold
October 20, 2014
Vision & mission
9
Culture building
6
- Why mission statements fail — and a concrete alternative that works
- Write your company's future in vivid detail before reverse-engineering it
- Vision acts as a magnet: attracts aligned people, repels the wrong ones
The painted picture: a vivid vision document that replaces mission statements
Cameron Herold
May 21, 2014
Vision & mission
9
Management
6
Processes & SOPs
5
- A 3-page vivid description of your company three years from now
- Shared vision gives every employee the CEO's leadership intuition
- Colour-code sentences quarterly to make progress visible and celebrated
Business growth tactics: vision, hiring, and culture
Cameron Herold
October 6, 2011
Vision & mission
8
Hiring & recruitment
8
Culture building
7
- Write your 3-year vision down so employees can build it
- Hire for cultural fit first — skill can be taught, culture can't
- Entrepreneurial traits mirror the clinical checklist for bipolar disorder
How a physical vision wall helped 1-800-GOT-JUNK reach Oprah
Cameron Herold
June 29, 2010
Vision & mission
9
Goal setting
6
- A 40-foot wall turned abstract goals into visible, daily commitments
- Framing goals as 'Can you imagine?' builds belief instead of pressure
- A goal placed on the wall led to an Oprah appearance 14 months later