Strategy: Blue ocean strategy

Showing 3 articles for Strategy: Blue ocean strategy.

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Blue ocean strategy

YouTube

Building a faceless YouTube empire using the Blue Ocean strategy

Silicon Valley Girl August 1, 2024


Blue ocean strategy 9
Content marketing 8
Hiring & recruitment 6
  • Why faceless channels outlast personal brands long-term
  • The McDonald's system: replace yourself step-by-step without losing quality
  • Launching new channels with repeatable results from day one

Blue ocean strategy

YouTube

Beyond zero-sum: creating new markets without disrupting existing ones

Coaching for Leaders July 22, 2024


Blue ocean strategy 9
Business models 6
  • You can grow without displacing competitors, jobs, or industries
  • Lead with value for users — technology that lacks it always fails
  • Replace 'should we' with 'could we' to unlock everyone's creativity

Blue ocean strategy

Podcast

Category design: why creating a new market beats competing in an existing one

Lenny's Podcast Product Career Growth September 17, 2023


Blue ocean strategy 10
Branding 6
Niche selection 5
  • One company captures 76% of category value — everyone else fights over 24%
  • Launching a better product into an existing category almost never works
  • Whoever creates the language for a new category wins it

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