Finance: Unit economics
Showing 47 articles for Finance: Unit economics.
Why businesses stall at $2–10M and how to fix it
Ryan Deiss
April 4, 2026
Unit economics
10
Processes & SOPs
9
Management
8
- Hidden unit economics problems masquerade as sales and marketing failures.
- Good people don't fix broken systems — broken systems break good people.
- Cutting low-margin product lines, not adding more, is often the growth unlock.
QSBS, exit multiples, and learning marketing: bootstrapper Q&A
Startups For the Rest of Us
February 10, 2026
Fundraising & VC
9
Unit economics
8
Growth hacking
7
- C Corps unlock a $15M federal tax exemption on exit.
- Profitability hurts exit multiples — growth is all acquirers care about.
- Separate strategy from tactics to cut through marketing noise.
A four-lever playbook for doubling revenue without doubling costs
Ryan Deiss
January 8, 2026
Unit economics
9
Conversion rate optimisation
8
- Doubling ad spend triggers diminishing returns — a 20% lift doesn't.
- A 10X-priced offer converting just 5% can raise average customer value 30%.
- Mapping your growth engine reveals invisible bottlenecks worth a 25% conversion lift.
How an ex-rocket scientist invests to live off his portfolio
Silicon Valley Girl
August 19, 2025
Unit economics
9
Pricing strategy
8
Resilience & grit
6
- Psychology drives 90% of returns — the best move is usually nothing.
- AI hardware is not in a bubble; AI software companies are.
- Skip bonds: put 65% in index funds, 35% in stocks you understand.
Seven SaaS plateaus and how to identify and break through them
Rob Walling
July 20, 2025
Unit economics
10
Growth hacking
8
Product-market fit
7
- 85–90% of plateaued SaaS companies never escape — know your ceiling formula.
- High churn cannot be outrun by more leads; fix the foundation first.
- Product–market fit erodes over time as markets and competitors shift.
Cash flow management
YouTube
How to find and capture cash flow opportunities in 90 minutes
EOS Worldwide
April 11, 2025
Cash flow management
9
Processes & SOPs
7
Unit economics
5
- A single gross margin point recovered beats months of cost analysis
- 90-minute team exercise surfaced $4M in real opportunity for one manufacturer
- Discounts cost far more than they appear — avoid before raising prices
Five financial numbers every business team needs to understand
EOS Worldwide
April 4, 2025
Unit economics
9
Cash flow management
6
- Revenue is not profit — net profit is what the business actually makes
- The game: grow gross profit faster than operating expense, always
- Financial literacy means conversational, not expert — everyone can learn this
SaaS profit margins: benchmarks, levers, and what actually matters
TK Kader
March 16, 2025
Unit economics
9
Bootstrapping
6
Processes & SOPs
5
- 70–80% gross margin is non-negotiable regardless of how you're funded
- PE-backed firms outperform bootstrapped founders on net margin at every stage
- Five levers — CAC, ACV, churn, NRR, expenses — compound when pulled together
Key startup terminology every founder needs to know
Y Combinator
October 23, 2024
Fundraising & VC
9
Product-market fit
7
Unit economics
6
- MVP must be useful — a broken product is not viable
- SAFEs have fewer strings than convertible notes; read both carefully
- TAM is a thought experiment, not a ceiling — great products grow it
How to make smarter financial decisions about education and credentials
Coaching for Leaders
July 22, 2024
Unit economics
8
Goal setting
6
- Lost income during a program often dwarfs the tuition cost itself.
- A cheaper credential that triggers the same outcome beats a prestigious one.
- Ask your employer before paying — most people who ask get partial or full support.
Seven surprising SaaS benchmarks from the 2024 State of Independent SaaS report
Rob Walling
July 7, 2024
Unit economics
9
Product-market fit
7
Growth hacking
6
- Three co-founders outgrow solo and duo teams by 2–3x on average
- No-credit-card free trials yield 2x the lifetime value despite slower initial growth
- Enterprise and mid-market grow 5x faster than consumer and government segments
The U.S. marina industry: moats, storage economics, and consolidation
Business Breakdowns
June 19, 2024
Unit economics
9
Business models
7
- 12 boats per slip — and supply shrinks 1–2% every year.
- Storage runs at near-100% gross margin with decade-long customer tenure.
- 90%+ of marinas still family-owned, institutionalisation just beginning.
Why your ecommerce store loses money on every ad
Semrush
May 17, 2024
Unit economics
9
Pricing strategy
6
Growth hacking
5
- Spending more to acquire customers than they spend kills profitability
- Low CAC plus high AOV is the only quadrant where ads scale
- Organic channels have near-zero CAC but require time to pay off
Private credit markets: BDCs, wrappers, history, and what comes next
Business Breakdowns
May 15, 2024
Unit economics
9
Fundraising & VC
7
Business models
6
- Banks are partners to private credit funds, not just competitors
- Rising rates boosted BDC returns more than credit losses hurt them
- Brand differentiation will define winners as strategies converge
Bootstrap founder Q&A: skills, competition, dashboards, marketing, and AI costs
Startups For the Rest of Us
April 9, 2024
Unit economics
8
Niche selection
8
Business models
7
- Founders almost always have to own zero-to-one marketing themselves.
- Most dashboard products are nice-to-have — actionable insight beats data display.
- AI API costs behave like cost of goods sold, not traditional SaaS infrastructure.