Strategy: Vision & mission
Showing 102 articles for Strategy: Vision & mission.
Eric Ries on Lean Startup, pivots, and building companies with purpose
Lenny's Podcast Product Career Growth
October 29, 2023
Pivoting
9
MVP & prototyping
8
Vision & mission
6
- MVP is about speed to learning, not cheapness or simplicity.
- If you're asking whether to pivot, you already know the answer.
- Standard startup incorporation likely forces you to sell to your worst enemy.
Running multiple businesses while staying grounded in reality
GaryVee
October 2, 2023
Vision & mission
9
Social media
8
Motivation
7
- Most business strategies are just lotto — someone else must say yes
- Organic social is the one growth lever entirely in your control
- You chose your workload; stop complaining or change it
How to navigate new technologies before they go mainstream
GaryVee
September 19, 2023
Vision & mission
9
AI strategy & adoption
7
Resilience & grit
5
- NFT collapse mirrors 2000 internet crash — the technology survives the hype
- AI is a thinking partner for creatives, not a job replacement
- Incumbents always miss new platforms because short-term money is at risk
Aligning your team around a shared business vision using EOS
EOS Worldwide
August 23, 2023
Vision & mission
9
Business operating systems
6
Communication
5
- Plateau and exhaustion often signal a team lacking shared direction
- The VTO: a two-page roadmap answering eight core company questions
- State-of-the-company addresses keep the whole organisation vision-aligned
How to become the go-to brand in your industry and get oversubscribed
KeyPersonOfInfluence
May 29, 2023
Vision & mission
9
Branding
8
Prospecting & outreach
6
- Own a 'destination' idea your competitors can't copy or commoditise
- All business friction traces back to a missing asset, not a sales problem
- The magic triangle: borrow trust, value, and reach from strategic partners
How MN Custom Homes uses a Vivid Vision to align their team
Cameron Herold
May 7, 2023
Vision & mission
9
Culture building
8
Processes & SOPs
6
- A Vivid Vision is a dated, detailed picture of your company's future
- Sharing it publicly turns stakeholders into active participants
- Tech adoption and community impact treated as core business commitments
How to craft a vivid vision for business and personal life
Cameron Herold
March 20, 2023
Vision & mission
10
Culture building
7
Goal setting
6
- Write your company's future as a four-page present-tense description
- Sharing your vision publicly makes strangers volunteer to help build it
- Hiring for vision alignment plus skill, not competency alone, drives hyper-growth
Building strategic alliances and networks to accelerate business growth
Cameron Herold
February 20, 2023
Vision & mission
8
Delegation
7
Founder interviews
6
- Masterminds beat stock markets: $250k in rooms returned $2M.
- Business class seats have closed six-figure coaching deals.
- A strong COO eliminates earn-outs and lifts exit multiples.
Reviewing a three-year Vivid Vision: what hit, what missed
Cameron Herold
December 31, 2022
Vision & mission
9
Case studies
6
- Write the Vivid Vision once — never revise it mid-cycle
- Most three-year targets were hit despite COVID setting back membership count
- NPS of +75 beats world-class threshold but falls short of the +90 goal
How to build company culture, vivid vision, and free PR
Cameron Herold
October 6, 2022
Vision & mission
9
Culture building
8
PR & media
6
- A four-page future-state document beats any one-sentence vision statement
- Culture lives in people systems and core values, never perks
- Cold-calling journalists with one story landed 220 newspaper placements in a day
Balancing creative experimentation and purposeful direction to scale ideas
Masters of Scale
August 16, 2022
Vision & mission
9
Case studies
8
Management
6
- Why asking 'why' before 'what' separates great products from expensive failures.
- How Steve Jobs used strategic commitment, not chaos, to ship the iPod.
- Turning a neglected thermostat into a desirable gift by caring about the problem.
How to build a product strategy that scales across your whole company
Lenny's Podcast Product Career Growth
July 28, 2022
Vision & mission
9
Roadmapping
7
Hiring & recruitment
5
- 99% of product team problems come from strategy, not people
- Every team should trace what they build to a business outcome
- Product ops makes strategy work at scale without centralising control
Build your community deliberately — proximity is power
Dan Martell
June 27, 2022
Vision & mission
7
Delegation
6
- Your peer group is a choice, not a circumstance — build it actively
- Top performers filter for commitment; passing the test earns real access
- Contribute before you extract — reputation travels ahead of you
Three principles to build a scalable SaaS go-to-market strategy
TK Kader
June 19, 2022
Niche selection
9
Content marketing
8
Vision & mission
5
- Why skipping strategy and starting with activities kills GTM results
- ICP specificity is the multiplier for every downstream GTM action
- The Broadway show: consistent weekly activity beats random execution
How to build and deploy an effective SaaS go-to-market manifesto
TK Kader
May 29, 2022
Vision & mission
9
Branding
7
Pitching investors
5
- Why treating your manifesto as a checkbox kills go-to-market results
- Chasing multiple manifestos sets early-stage founders up for failure
- Deploying your manifesto as ads, lead magnets, and sales decks multiplies impact