Strategy: Vision & mission
Showing 102 articles for Strategy: Vision & mission.
Test your strategy by explaining it to someone who doesn't care
Alex M H Smith
September 30, 2025
Vision & mission
9
Branding
5
- Disinterested outsiders give the only unbiased read on your strategy.
- Recording the chat reveals what to cut, keep, and lead with.
- Strategy is half the idea, half how well you can sell it.
Business operating systems
YouTube
How to turn your EOS Vision/Traction Organizer into a strategic weapon
EOS Worldwide
September 19, 2025
Business operating systems
10
Vision & mission
7
Branding
5
- Your VTO is only powerful if it points energy toward a place worth going.
- Differentiated culture is a competitive moat competitors cannot copy.
- Your niche must evolve; your purpose never does.
AI is here now: three mindsets for building an AI-first business
KeyPersonOfInfluence
September 7, 2025
Vision & mission
9
AI strategy & adoption
8
Resilience & grit
6
- Assume your business is already dead — then rebuild it as AI-first.
- AI agents give every founder seemingly unlimited free expert labour.
- A two-year window remains before AI disruption locks in winners and losers.
A step-by-step blueprint for building a clear business strategy
Alex M H Smith
August 28, 2025
Vision & mission
9
Product-market fit
6
- Most businesses fail because they copy competitors instead of creating new value.
- Three mental models — disagreement, difference, duplication — unlock non-obvious ideas.
- Strategy needs two separate stories: one for customers, one for your team and investors.
Why writing a book builds authority and how to prioritise your work
Cameron Herold
July 28, 2025
Vision & mission
8
Management
6
PR & media
5
- A book is a leverage tool, not a passion project
- Core purpose should filter every client and commitment you take on
- Employee happiness outranks customer satisfaction and profit
The 3-year vivid vision: a blueprint for business alignment
Cameron Herold
July 19, 2025
Vision & mission
9
Culture building
6
- Employees don't have bad ideas — they just can't read your mind
- Write your company's future as if it already happened, not as goals
- The one alignment tool missing from every major operating system
Competitive analysis
YouTube
How to find your unfair strategic advantage
Alex M H Smith
July 3, 2025
Competitive analysis
9
Vision & mission
6
- Your best advantage is probably the thing you're ignoring
- Low effort, high return signals where your real edge is
- Ten asset categories reveal non-replicable advantages you already own
Simon Sinek on finding your why, great leadership, and the friendship advantage
Masters of Scale
June 5, 2025
Vision & mission
9
Culture building
8
Relationships & family
7
- Why missionaries take less money to protect their mission
- Friendship is the ultimate biohack for health and longevity
- AI companions hijack oxytocin — without giving anything back
Why every winning CEO names their strategy
Scaling Up with Verne Harnish
June 5, 2025
Vision & mission
9
Communication
6
- A nameless strategy stays in the boardroom — never the floor
- Best Buy's named 'Renew Blue' strategy drove a 10x valuation jump
- The name becomes a daily decision filter for every employee
How to write a one-page business strategy that actually changes things
Alex M H Smith
May 6, 2025
- Unique value — not hustle — is the only source of real profit margin.
- Strategy is a prose narrative, not a slide deck or diagram.
- A strategy doesn't exist until outsiders can see it in your business.
How to align your whole team using a three-year written vision
Cameron Herold
April 29, 2025
Vision & mission
10
Culture building
5
- A written 4–5 page vision eliminates constant founder direction-giving
- Describe your company as it already exists three years from now
- Lock the vision for three years; only break for existential pivots
How to build a vivid vision that aligns your entire business
Cameron Herold
April 21, 2025
Vision & mission
10
Management
6
- Your employees can't build what they can't see
- Write 3–4 bullets per org-chart area, set three years out
- MCI Global grew from $106M to $502M using this method
How Strategic Coach's DOS framework helps entrepreneurs navigate uncertainty
EOS Worldwide
April 7, 2025
Vision & mission
8
B2B sales
6
Post-mortems
6
- Naming your fears and opportunities beats setting money goals alone.
- Walking away from sunk costs is harder than any technical problem.
- Commitment plus courage create capability that didn't previously exist.
Five business shifts that matter most in 2025
KeyPersonOfInfluence
March 9, 2025
Niche selection
9
Content marketing
8
Vision & mission
6
- Your best customer is global — stop marketing to your postcode.
- Manufacturing desire beats manufacturing supply in a world of abundance.
- Personal brands now outperform business brands — even for big companies.
How Amazon built an unstoppable business through customer obsession
StoryBrand With Donald Miller
February 24, 2025
Vision & mission
10
Customer experience
9
Processes & SOPs
6
- Customer obsession, not competitor obsession, drives Amazon's compounding advantages.
- Prime and AWS are the only two grand slams Bezos himself acknowledges.
- Two-pizza teams keep a giant company moving at startup speed.