Product
About this category
Content about building, testing, and iterating on a product or service offering. The primary focus is the *thing being built* — what it is, how to test it, and how to improve it based on what you learn.
Showing 318 articles for Product.
MVP & prototyping
YouTube
How to build and sell a scalable online course from scratch
Sunny Lenarduzzi
October 1, 2024
MVP & prototyping
9
Conversion rate optimisation
8
Closing techniques
6
Broad topics don't sell — one specific client transformation does
Sell a live prototype first; record only after clients get results
50 interviews can generate six figures before you build anything
Staying a senior IC PM for 12 years: lessons from Tal Raviv
Lenny's Podcast Product Career Growth
September 22, 2024
Roadmapping
8
Deep work & focus
7
AI tools & automation
6
Why staying an IC PM for 12 years beats moving into management
Dictating to ChatGPT replaces an entire Scrum Master function
Every company has two departments that drive 10x outcomes — find them first
Product-market fit
YouTube
How OpusClip reached 5 million users in seven months
EO
September 20, 2024
Product-market fit
9
Pivoting
8
Iteration & feedback loops
6
Users who offer to pay unprompted are your real product-market fit signal.
One buried feature in a failed product became a $10M ARR business.
Authenticity will be the scarcest asset when AI content is everywhere.
MVP & prototyping
YouTube
How to start a dropshipping business using AI tools in 2024
Silicon Valley Girl
September 15, 2024
MVP & prototyping
8
Outsourcing & delegation
7
Niche selection is the hardest step — avoid declining trends ruthlessly
Alibaba's AI agent handles supplier research, comparison, and outreach
Escrow, buy-now-pay-later, and 7-day China-US shipping reduce launch risk
MVP & prototyping
Podcast
SaaS Launchpad: Rob Walling's course for early-stage SaaS founders
Startups For the Rest of Us
September 10, 2024
MVP & prototyping
9
Copywriting
6
Market research
6
Paying for a course creates skin in the game — free content doesn't.
The 2-2-20-200 framework gives early founders a repeatable validation process.
Six months with no traction is Rob's signal to seriously consider quitting.
Product-market fit
Podcast
How to find product-market fit and build a growth engine with Sean Ellis
Lenny's Podcast Product Career Growth
September 5, 2024
Product-market fit
9
Growth hacking
8
Customer discovery
7
Why 40% 'very disappointed' is a signal to understand, not just celebrate
Fix activation before scaling acquisition — LogMeIn grew 100x by doing this
Referral programs accelerate existing word-of-mouth; they cannot create it
Product-market fit
YouTube
How to measure and improve cohort retention for your startup
Y Combinator
August 29, 2024
Product-market fit
9
Iteration & feedback loops
7
Data & analytics
5
Flat retention curves signal product-market fit — the absolute number barely matters.
Widening your time period or picking a shallow action quietly lies to you.
Slicing cohorts by segment reveals which users your product actually works for.
MVP & prototyping
Podcast
Nikita Bier's playbook for building viral consumer apps
Lenny's Podcast Product Career Growth
August 25, 2024
MVP & prototyping
9
Growth hacking
8
Case studies
7
Invitation rate drops 20% per year of age — build for teens or pay for every user
Viral growth is a science; durability is a black swan, not a skill
Validate one product condition at a time — scope creep kills signal
Customer discovery
YouTube
How to develop and validate AI SaaS ideas using the MGP framework
TK Kader
August 11, 2024
Customer discovery
9
AI tools & automation
8
Niche selection
6
Start with market and jobs-to-be-done — never code first.
Data plus LLM equals a defensible AI SaaS product idea.
Validate with 100 prospects before writing a line of code.
Product-market fit
YouTube
How a twin brother act and character satire built 2M social media followers
Silicon Valley Girl
August 9, 2024
Product-market fit
9
Market research
8
Using a secret twin gave their viral persona an unfair structural advantage
Entertainment-first growth, then convert audience into business distribution
Viral dopamine loops accelerate growth but quietly destroy personal discipline
Building product at ops-heavy companies: lessons from Uber and Opendoor
Lenny's Podcast Product Career Growth
August 4, 2024
Roadmapping
9
Processes & SOPs
8
Management
6
Why deep ops experience makes fundamentally better product leaders
How to run experiments when transaction volume is too low for AB tests
Technology should only go where leverage exists — say no everywhere else
Customer discovery
YouTube
How radical empathy transforms your marketing and product
KeyPersonOfInfluence
July 28, 2024
Customer discovery
9
Copywriting
7
Experts forget what it's like not to know — customers live there.
List 99 customer frustrations before they hire you to find real gaps.
Specific empathy unlocks better marketing, sales, and product decisions.
Product-market fit
YouTube
How Superhuman reached $825M by engineering product-market fit
EO
July 27, 2024
Product-market fit
10
Growth hacking
7
One survey question can replace gut feel for product-market fit
Changing your target market can lift PMF score before touching the product
Controlled 4–5 user onboardings per week beats a broad launch
Customer discovery
YouTube
How to pivot quickly using lean startup and customer discovery
Coaching for Leaders
July 22, 2024
Customer discovery
10
Pivoting
8
MVP & prototyping
7
Your MVP cost can drop from $1M to $0.50 with the right framing
Validate the problem before showing anyone what you're building
Payment is the only real signal — enthusiasm is not validation
MVP & prototyping
YouTube
Marketing as an act of service: Seth Godin on permission, audience, and the long cut
Coaching for Leaders
July 22, 2024
Serve the smallest possible audience obsessively — mass markets are dead.
Own your audience list; social platforms are rented land, not assets.
Effort alone won't break through fear — change the story first.