Product
About this category
Content about building, testing, and iterating on a product or service offering. The primary focus is the *thing being built* — what it is, how to test it, and how to improve it based on what you learn.
Showing 318 articles for Product.
Customer discovery
YouTube
Baking marketing into your product roadmap at each startup stage
Rob Walling
January 19, 2023
Customer discovery
9
Content marketing
8
Product-market fit
6
Customer language from problem interviews becomes your best copy
Beta demos are buyer-intelligence goldmines if you ask the right questions
Map one content asset to each of six B2B buying jobs post-launch
Iteration & feedback loops
Podcast
What makes high-performing product teams and why context kills generic advice
Lenny's Podcast Product Career Growth
January 15, 2023
Iteration & feedback loops
8
Management
7
Business operating systems
7
Dysfunctional teams all fail alike; high-performing teams succeed differently.
Strategy-structure coherence matters more than any specific framework.
Most product advice is context-free and built for Silicon Valley startups.
Feature prioritisation
Podcast
Feature flags, impostor syndrome, and communicating product needs
Startups For the Rest of Us
January 10, 2023
Feature prioritisation
8
Identity & self-belief
7
Processes & SOPs
6
Ship features behind flags from day one to de-risk production deployments.
A two-year SaaS build timeline kills motivation before you even launch.
Impostor syndrome never fully disappears — a mastermind keeps it in check.
Customer discovery
Podcast
How Figma builds product
Lenny's Podcast Product Career Growth
January 8, 2023
Customer discovery
9
Case studies
7
Hiring & recruitment
6
PMs own the why—deep customer proximity and clear problem framing drive all decisions
Storytelling and synthesis are the most leveraged PM skills for scaling insight and alignment
Internal product usage creates personal accountability; this matters more than top-down mandates
Customer discovery
Podcast
Lenny's Podcast: Top 10 episodes of 2022 countdown
Lenny's Podcast Product Career Growth
December 29, 2022
Customer discovery
7
SEO
6
Productivity & habits
5
Ten reusable frameworks from practitioners at Stripe, Facebook, Amplitude, and more.
Imposter syndrome, LNO task prioritisation, and PSHE career levels decoded.
Small teams outperform large ones — the coordination cost compounds geometrically.
MVP & prototyping
YouTube
Do B2B SaaS founders need to be expert developers?
Rob Walling
December 19, 2022
MVP & prototyping
9
No-code & low-code
7
App complexity, not founder ambition, sets the technical bar
A senior dev mentor beats outsourcing at a fraction of the cost
68 B2B SaaS marketplaces let beginners start with simpler add-ons
MVP & prototyping
YouTube
How Business Canvas raised $5.5M before having a product
EO
December 12, 2022
MVP & prototyping
8
Fundraising & VC
8
Culture building
7
Closed a seed round with only a 120-page pitch deck, no prototype.
100 lifetime passes at $100 each sold out in three hours on Product Hunt.
Daily investor messages for six months before opening the round.
Customer discovery
YouTube
Seven SaaS ideas from real user requests, evaluated
Rob Walling
December 5, 2022
Customer discovery
9
Niche selection
7
Real user pain doesn't equal a viable business without price validation
Most ideas need competitor research before writing a line of code
Regulated or price-sensitive markets demand heavy pre-build conversation
Customer discovery
YouTube
How to talk to users: a practical guide for early-stage founders
Y Combinator
December 1, 2022
Customer discovery
10
MVP & prototyping
7
Never introduce your idea in an interview — it biases every answer
Users have good problems but reliably bad solutions; stay problem-focused
Best founders talk to users before launch and never stop
MVP & prototyping
YouTube
How to validate a SaaS idea in under 30 days
Rob Walling
November 7, 2022
MVP & prototyping
9
Pivoting
6
Landing page opt-ins — not traffic — are the real validation signal.
70 cold calls revealed a wrong idea before a single line of code.
Combining conversations and a launch list turned Drip's launch into 3,400 sign-ups.
Building Substack: Becoming a network for writers
Lenny's Podcast Product Career Growth
October 30, 2022
Roadmapping
8
Business models
7
Growth hacking
6
Recommendations feature drives 70% of growth by letting writers curate discovery
Writers can now earn living wages from thousands, not millions of loyal readers
Direct subscriptions remove ads' incentive conflicts to put readers fully in control
Iteration & feedback loops
Podcast
Humanizing product development: algorithms, growth, and team leadership
Lenny's Podcast Product Career Growth
October 20, 2022
Iteration & feedback loops
8
Organization design
7
Long-term planning
5
Why algorithms always need humans to supply intent and strategic judgment
Real growth is grinding on core actions, not hacking your way to retention
The leadership skills that matter most are empathy and organisation design
Customer discovery
YouTube
Why most startups fail: building something nobody pays for
Rob Walling
October 17, 2022
Customer discovery
9
Business models
7
Starting from an idea — not a problem — is why most startups fail
Consumers are cheap and churny; bootstrap B2B for repeatable success
The best product rarely wins — marketing and sales beat quality
Rethinking product roadmaps: now, next, later and why timelines fail
Lenny's Podcast Product Career Growth
October 16, 2022
Roadmapping
9
Vision & mission
6
Public speaking
5
Timeline roadmaps force invented due dates onto inherently uncertain work.
Now/next/later replaces false precision with honest, ordered problem buckets.
Soft launch before hard launch decouples dev delivery from marketing campaigns.
Customer discovery
YouTube
Seven SaaS ideas worth validating before you build
Rob Walling
October 10, 2022
Customer discovery
8
MVP & prototyping
7
Niche selection
6
Crowdsourced ideas from founders who wished the product existed
Privacy-first GDPR alternatives to popular SaaS are a whole category play
Validate before coding — contact potential customers first