Strategy: Pivoting
Showing 88 articles for Strategy: Pivoting.
Moving from surviving to thriving during business upheaval
Bill Gallagher
March 29, 2020
Pivoting
9
Cash flow management
8
Processes & SOPs
7
- Cut costs ruthlessly first — pivoting before cutting is the costly mistake.
- Crises birth durable new categories: SARS made JD.com, COVID is similar.
- Speed of decision beats quality of decision when conditions change daily.
15+ business ideas to start during a crisis
Noah Kagan
March 24, 2020
Pivoting
9
Business models
7
- Pivot existing assets — skills, spaces, customers — into new formats fast.
- Closed venues become packaging hubs, studios, or remote-service launchpads.
- Cost-cutting consulting and DIY kits are among the highest-leverage moves.
How to be a winner during economic disruption
Noah Kagan
March 20, 2020
Pivoting
8
Resilience & grit
7
- Wealth is being redistributed right now — position yourself to receive it.
- Essential businesses survive; non-essentials get cut — know which side you're on.
- Pre-plan action/trigger decisions to remove emotion from crisis choices.
Recession-proofing your business and life during a crisis
Noah Kagan
March 18, 2020
Pivoting
8
Cash flow management
7
Growth hacking
6
- Society has permanently changed — business will never return to normal
- Seven concrete sectors where new businesses can be built right now
- Prove your ROI before your boss asks, or risk being cut first
How to diagnose and fix stalled business growth
Bill Gallagher
February 26, 2020
Business models
9
Management
8
Pivoting
6
- Four internal dynamics — not external forces — kill most growth.
- Misalignment is self-reinforcing: unfixed, it cascades into total decline.
- CEO humility is the single strongest predictor of a successful turnaround.
How will.i.am turns big opportunities into compounding leverage
Masters of Scale
October 31, 2019
Pivoting
9
Case studies
8
Processes & SOPs
6
- How will.i.am snuck a giant Beats logo past the NFL
- Owning the tech beats endorsing it — the Beats origin story
- Every opportunity properly leveraged seeds the next one
When and how to pivot your startup idea
Y Combinator
August 29, 2019
Pivoting
10
Product-market fit
8
- A little traction is often more dangerous than none at all
- More shots on goal is the most reliable path to product-market fit
- Score ideas on market size, founder fit, ease of launch, and early feedback
How Scent Hound Rebuilt a Pet Business Around a Franchise Growth Model
Bill Gallagher
August 28, 2019
Pivoting
9
Case studies
8
Processes & SOPs
6
- Eliminated groomers entirely — targeting the 80% of dogs that need care, not haircuts.
- Only 40–45% of franchise leads were ever contacted; speed and channel-matching fix this.
- Franchisees need their own brand promise, customer profile, and sandbox before you can scale.
Why early startups must do things that don't scale
Y Combinator
July 16, 2019
Pivoting
8
Customer discovery
7
Processes & SOPs
5
- Unscalable manual work is the only path to eventually scaling.
- Skip the handmade effort early, and you'll never get big.
- Heavy manual work for first customers is always worth it.
How TaskRabbit built a self-teaching human cloud
Masters of Scale
July 11, 2018
Pivoting
10
Culture building
8
Case studies
7
- Removing bidding wars made Taskers spontaneously teach each other skills.
- Telling your community about changes via press is a trust-destroying mistake.
- Distributed human networks self-improve when you stop competing people against each other.
Elon Musk: lessons from a biography on extreme ambition and execution
Founders
July 9, 2018
Pivoting
9
Case studies
8
Delegation
6
- Musk bet nearly his entire PayPal fortune on three impossible companies simultaneously
- First-principles thinking exposes opportunities hidden by 50 years of unchallenged convention
- Hyper-rational under pressure — decisions improve as stress and stakes increase
How ClassPass learned to price a first-of-its-kind fitness subscription
Masters of Scale
February 14, 2018
Pivoting
9
Pricing strategy
9
Case studies
7
- Why bleeding your business with low prices can save it
- ClassPass pivoted three times before finding a viable subscription model
- Price hikes trigger customer riots — but rarely the cancellations founders fear
How smart founders decide which fires to let burn
Masters of Scale
July 19, 2017
Pivoting
9
Resilience & grit
7
Management
5
- Ignoring some fires is a deliberate growth strategy, not neglect
- Assign probability and severity to risks — fix only fatal ones now
- SurveyMonkey had no database backup; fixing it fast saved the business