Sales: Closing techniques

Showing 65 articles for Sales: Closing techniques.

Digests

Objection handling

YouTube

Handling the four most common sales objections for course creators

Sunny Lenarduzzi July 25, 2023


Objection handling 9
Closing techniques 6
  • Most objections hide a single root cause: uncertainty about your process.
  • Roleplay the partner conversation to reveal whether it's the real objection.
  • Ask alignment score before the price — only offer at 9 or 10.

Closing techniques

YouTube

Sales conversations follow a repeatable pattern, not instinct

KeyPersonOfInfluence July 23, 2023


Closing techniques 9
  • Elite sales requires rehearsal — not natural talent or charm
  • Six sequential stages every sale must move through to close
  • Knowing your current stage lets you move faster without skipping steps

Sales systems & CRM

YouTube

Why world-class companies never stop their sales training

KeyPersonOfInfluence May 28, 2023


Sales systems & CRM 9
Closing techniques 7
  • Apple does 40 minutes of sales training every single shift
  • Even Google can't automate away its armies of salespeople
  • Every sale requires logic, emotion, and urgency — drop one and it fails

Closing techniques

YouTube

Three principles for a product demo that wins deals

TK Kader April 22, 2023


Closing techniques 9
MVP & prototyping 6
  • A bad demo can kill a deal after flawless go-to-market work
  • Skip setup entirely — open with the one moment that hooks buyers
  • Show the end result prospects actually want, not how to get there

B2B sales

Podcast

Founding Sales: a founder's handbook for B2B SaaS selling

Startups For the Rest of Us February 21, 2023


B2B sales 9
Objection handling 7
Closing techniques 6
  • Founders must sell first — you can't hire sales until the motion repeats.
  • Losing 75–90% of deals is normal; mindset, not talent, is the fix.
  • Objection handling is where the most important sales work happens.

Closing techniques

YouTube

Seven elements of a persuasive SaaS product demo

TK Kader February 5, 2023


Closing techniques 9
Product-market fit 7
Copywriting 6
  • Start mid-action — skip setup and show the core product loop first.
  • Separate the user experience from the manager's ROI view.
  • Naming the cost of inaction inside the demo is a high-leverage close.

Closing techniques

YouTube

Adding PayPal to Checkout Drove 18% Revenue Growth for SaaS

Neil Patel January 5, 2023


Closing techniques 9
Pricing strategy 7
Conversion rate optimisation 6
  • Adding PayPal to checkout grew Uber Suggest revenue 18% within years.
  • 35% of customers prefer PayPal; they retain one month longer.
  • Buy now pay later on product pages lifts conversions 20-30%.

Closing techniques

YouTube

Five tactics to turn a "maybe" into a "yes" on your offer

Joanna Wiebe September 17, 2022


Closing techniques 9
Pricing psychology 8
  • A 365-day guarantee beats a 30-day one with minimal extra risk
  • Bundling an upsell upfront can close hesitant buyers immediately
  • A $20 freebie can match the sign-ups of a $5,000 prize

Closing techniques

YouTube

Ten strategies to improve your SaaS sales funnel close rates

Rob Walling July 18, 2022


Closing techniques 9
Pricing strategy 6
  • Inbound leads convert far more efficiently than cold outreach.
  • No follow-up is the single biggest killer of a sales pipeline.
  • Most SaaS companies are underpriced — raising prices unlocks growth.

Closing techniques

YouTube

Writing proposals that win with emotion and copywriting principles

Joanna Wiebe May 2, 2020


Closing techniques 9
Copywriting 7
  • Your proposal is a sales page — write it like one.
  • One emotional scene can unlock fees far beyond client expectations.
  • Source emotional hooks from what clients say in pre-proposal calls.

Closing techniques

YouTube

How to create and sell profitable copywriting packages

Joanna Wiebe May 2, 2020


Closing techniques 9
Outsourcing & delegation 6
  • Packages generated 50% of a $200k+ copywriting agency's revenue.
  • Scope creep and underconfidence are the two most common package killers.
  • Narrow, deep, or wide: three structural approaches to packaging any service.

Closing techniques

YouTube

How to script a launch sales video using the big idea framework

Joanna Wiebe April 30, 2020


Closing techniques 10
Copywriting 8
Niche selection 6
  • The big idea is named from the end result, never invented from scratch.
  • Your path to the big idea makes your offer impossible to replicate.
  • Honor the prospect's new identity before they believe it themselves.

Objection handling

Podcast

How auctioneer Phillip Kingston builds rapport, creates urgency, and wins on auction day

How I Work March 11, 2020


Objection handling 9
Closing techniques 8
Productivity & habits 6
  • Why genuine curiosity beats scripts in every sales conversation
  • The FORD framework turns small talk into actionable intelligence
  • Theatre, humor, and warmth are the real auction strategy

Prospecting & outreach

YouTube

Sales as a profession: process, listening, and repeatable results

Bill Gallagher February 12, 2020


Prospecting & outreach 9
Closing techniques 8
Communication 6
  • Gift of gab gets you into sales; process makes you good.
  • Documented playbooks doubled conversion rates across three companies.
  • Rapport is the result of great questions, not small talk.

Closing techniques

YouTube

How to frame a raise request to get a yes

StoryBrand With Donald Miller July 22, 2019


Closing techniques 8
Pricing strategy 5
  • Asking right after a win triggers defensiveness — timing is everything
  • Frame the raise as a cut of future earnings, not past ones
  • Even non-revenue roles can tie a raise to a productivity dollar estimate

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