Content about money flowing through the business — revenue, costs, capital, and financial decision-making. If the content is about the pitch to raise money, it belongs in Sales.
These two problems usually share a root cause, and understanding what connects them changes what you do about them. This Advisory explains how to diagnose whether your problem is structural or operational, why the most common response — trying to grow your way out of it — tends to make things worse, and what to fix first.
FinanceStrategyOperations
You're charging less than your customers expect to pay — and it's costing you more than margin
Underpricing is not just a margin problem. It affects who buys from you, how they treat you, and how much of your business you spend serving customers who would have paid significantly more. This Advisory explains how underpricing compounds across your business, how to know whether it is happening to you, and how to raise prices without losing the customers you want to keep.
StrategyFinance
Your margins are shrinking and cost-cutting isn't the answer
When margins shrink, cutting costs is the most natural response — it is immediate, controllable, and produces visible results. It is also, in most cases, the response that solves the least and risks the most. This Advisory explains what shrinking margins are usually telling you, why the answer is almost always on the revenue side rather than the cost side, and what to actually do about it.
FinanceOperations
Digests
Cash flow management
YouTube
How proactive leadership navigates inflation and recession
Coaching for LeadersJuly 22, 2024
Cash flow management9
Pricing strategy7
B2B sales6
Managing for cash — not earnings — is the number one inflation discipline.
Plan to become smaller: cut marginal products, customers, and facilities now.
Move on pricing early and incrementally; waiting compounds the damage.