AI
About this category
Content about artificial intelligence, automation technology, and modern software tools as they apply to business. This covers both the strategic question of how AI changes business and the practical question of which tools to use and how.
Showing 579 articles for AI.
AI tools & automation
YouTube
Using AI to build and test an email campaign persona
Joanna Wiebe
November 1, 2023
AI tools & automation
9
Email marketing
7
ChatGPT simulates a customer persona to review your emails before sending.
Test specific user behaviours — like hesitation to buy — mid-sequence.
A/B test email variants through the same persona before any real audience sees them.
AI strategy & adoption
Podcast
Five ways to ethically build and use AI
Masters of Scale
October 31, 2023
AI strategy & adoption
9
Cybersecurity basics
6
Culture building
5
Keep humans at center—recruit diverse voices into AI development, not just tech leaders.
Embed user safety into culture; when buyer isn't user, system serves conflicting interests.
Test AI skeptically yourself before deploying; models hallucinate and inherit training bias.
AI strategy & adoption
YouTube
AI-Augmented Workers Outperform Solo Workers on Every Metric
Neil Patel
October 28, 2023
AI strategy & adoption
9
Automation & tools
7
AI tools & automation
6
BCG study: GPT-4 users beat peers on every performance dimension
40% quality gain in under a year of ChatGPT existing
Human-in-the-loop beats full automation; ad spend analysis is highest ROI use
AI strategy & adoption
Podcast
Four ways AI can accelerate your personal scale as a leader
Masters of Scale
October 17, 2023
AI strategy & adoption
9
Communication
6
Deep work & focus
5
AlphaGo's move no human would attempt advanced Go expertise worldwide
Human plus AI is still the strongest combination, not a replacement
AI frees time from admin to deepen real human relationships
AI strategy & adoption
Podcast
AI + You: 5 steps for impactful experimentation
Masters of Scale
October 10, 2023
AI strategy & adoption
9
Management
5
Start small with specific pain points, not company-wide AI overhauls
Illustrate AI's value through live examples and metrics, not slogans
Build human feedback loops so AI improves for you individually
AI strategy & adoption
YouTube
How AI will reshape sales and marketing in home services
GaryVee
September 30, 2023
AI strategy & adoption
10
Growth hacking
8
Culture building
6
AI cuts ad waste — it finds the 20 cents doing all the work.
Brand loyalty is irrational; that's exactly why it compounds.
Spend 20 hours on AI now or miss the next land grab.
AI strategy & adoption
YouTube
What 40 YC AI founders say about building with AI today
NA
September 21, 2023
AI strategy & adoption
9
Iteration & feedback loops
7
AI excels at creativity and semantic search, not factual accuracy
Getting from 85% to production-ready requires iteration and prompt engineering
Probabilistic outputs demand a fundamentally different engineering mindset
AI strategy & adoption
Podcast
Nvidia and the AI era: how GPU dominance became inevitable
Acquired
September 6, 2023
AI strategy & adoption
9
Case studies
7
Long-term planning
6
Nvidia's decade of data centre prep made it the only AI infrastructure supplier
CUDA's 10,000 person-year head start locks developers in for a generation
Q2 FY24: data centre revenue doubled in a single quarter to $10.3 billion
AI strategy & adoption
YouTube
AI's real business impact is employee fear, not automation
Cameron Herold
September 4, 2023
AI strategy & adoption
9
Management
7
The real AI threat is workforce fear and paralysis, not job replacement.
Only employees who refuse to use AI are actually at risk.
One hour a week of hands-on AI play cuts fear and builds capability.
AI tools & automation
YouTube
Practical ChatGPT workflows for SEO and digital marketing
Ahrefs
August 30, 2023
AI tools & automation
9
SEO
7
Copywriting
6
ChatGPT finds keyword angles your competitors aren't targeting yet
Output quality is almost entirely determined by prompt quality
Detailed outlines — not vague briefs — unlock usable long-form drafts
AI strategy & adoption
YouTube
How AI is reshaping content, marketing, and startup costs
Neil Patel
August 14, 2023
AI strategy & adoption
8
Bootstrapping
7
Automation & tools
6
Media companies are cutting teams by using AI for content at scale
A $580K analytics team replaced by Google Cloud AI at near-zero cost
Startups can now reach proof of concept without raising a dollar
AI tools & automation
YouTube
AI-powered analytics will drive better ROI than AI content creation
Neil Patel
July 22, 2023
AI tools & automation
10
Conversion rate optimisation
7
SEO
5
AI's biggest marketing win is spend optimisation, not content generation.
Multi-device attribution makes knowing what converts genuinely hard.
Free tools beat free content for earning backlinks and brand authority.
AI tools & automation
Podcast
Reid Hoffman on AI as a cognitive steam engine and what comes next
Masters of Scale
July 18, 2023
AI tools & automation
9
AI strategy & adoption
9
Business models
5
Why pausing AI only slows the people who care about safety
Larger models are easier to align — not harder
8 billion people need AI access; inequality argument cuts both ways
AI strategy & adoption
YouTube
Will OpenAI kill all startups? Why the answer is no
Y Combinator
July 13, 2023
AI strategy & adoption
9
Business models
7
Case studies
5
Every major tech shift created more startups than it destroyed.
OpenAI's goal is AGI — the gap below that is your opportunity.
Second-order effects, not obvious wrappers, are where big companies emerge.
AI strategy & adoption
YouTube
Seven things SaaS founders must prepare for in the age of AI
Rob Walling
July 9, 2023
AI strategy & adoption
9
Product-market fit
6
Compliance & regulation
5
AI hallucinations can quietly erode trust with non-technical customers
GDPR-style opt-outs could make your AI feature worthless overnight
AI APIs change faster than any other dependency — stability is an illusion