Semrush
About this creator
Semrush publishes practical marketing and SEO education focused on search visibility, content performance, and competitive growth insights.
Why they're in the library
Included for practical education on practical marketing and SEO education focused on search visibility, content performance, and competitive growth insights.
Showing 155 digests for Semrush.
Content marketing
YouTube
Content marketing strategy: audience, quality, and the three C's
Semrush
June 6, 2023
Content marketing
10
SEO
8
Start with your audience before picking any channel or format
Google's E-E-A-T framework determines which content ranks — and why
The three C's (create, curate, connect) scale content without burnout
Analytics frameworks and tools for in-house marketing teams
Semrush
May 23, 2023
Data & analytics
9
Automation & tools
6
Measure less data to get more results with the Small Data Framework
Prove analytics ROI before you spend with the payback calculator
Build live Looker Studio dashboards tied directly to your KPIs
Content marketing
YouTube
What is a marketing strategy and why you need one
Semrush
May 16, 2023
Content marketing
9
Vision & mission
5
Strategy sets direction; the plan delivers the tactics
Documented strategies make marketers 414% more likely to succeed
Six components every solid marketing strategy must include
Social media marketing fundamentals: choosing the right platform
Semrush
May 9, 2023
Platform choice matters more than presence on every channel
Each network has distinct strengths: Facebook for leads, LinkedIn for B2B
TikTok's algorithm rewards engaging content regardless of follower count
Local SEO ranking factors for the Google Map Pack
Semrush
April 19, 2023
SEO
9
Content marketing
6
Your Google Business Profile category choice can actively hurt your ranking
Fewer high-quality reviews beat hundreds of mixed ones
Backlinks are site-wide — any quality link helps your map ranking
Writing high-quality SEO content that ranks: a six-step process
Semrush
April 13, 2023
One piece of content can never rank a competitive keyword alone
Keyword intent determines which funnel stage a page should target
Write cluster pages before the pillar page — competition is lower
How to find high-converting keywords by starting at the bottom of the funnel
Semrush
April 6, 2023
SEO
9
Conversion rate optimisation
7
Bottom-of-funnel content converts at 4.8% vs 0.2% for top-of-funnel
High traffic from top-of-funnel keywords rarely translates to signups or demos
Every keyword needs a buying intent test before you target it
How to write a LinkedIn headline that ranks and converts
Semrush
March 30, 2023
Your headline is prime search real estate — treat it like one.
Quantifiable outcomes beat job titles for sparking recruiter curiosity.
One curiosity-driven tagline can generate inbound leads around the clock.
On-page SEO: the essential practices for ranking in 2025
Semrush
March 23, 2023
Matching search intent matters more than any other on-page factor.
Exact spots to place keywords: title, URL, H1, alt text.
Reverse-engineer top-ranking pages to determine content depth and topics.
How an online wine retailer grew non-branded search traffic by 600%
Semrush
March 10, 2023
SEO
9
Content marketing
8
Competitive analysis
6
Branded traffic has a ceiling — non-branded keywords unlock new customers
Indirect competitors (blogs, not sellers) were stealing first-page results
Organic content replaced paid clicks, tripling revenue from search
How a French bakery ranked #1 on Google with low-competition keywords
Semrush
March 9, 2023
High volume, low difficulty keywords found before launching the business
One keyword per page: the simple on-page structure that worked
Free product outreach built 100 quality backlinks from competitor sources
How to monetize free fitness content using SEO
Semrush
March 7, 2023
SEO
9
Content marketing
7
Keyword difficulty ~70, volume ~5K is the small-site sweet spot.
Plan the keyword before filming — not after publishing.
Free content scaled to 500K monthly views and six-figure revenue.
Use trending topics to outrank competitors with Semrush
Semrush
February 6, 2023
SEO
8
Content marketing
7
Publishing trending content faster than rivals drives higher rankings.
Semrush surfaces trending topics before your competitors find them.
Speed to publish is the edge that puts you top of search.
Work-life balance
YouTube
How to work less and earn more as a small business owner
Semrush
January 25, 2023
Work-life balance
9
Identity & self-belief
7
Outsourcing & delegation
7
One great piece of content outperforms 20 obligatory ones.
Skill beats degree — niche expertise commands outsized income.
Both founder and employee must set boundaries for balance to exist.
B2B social media strategy: content, consistency, and converting followers
Semrush
January 19, 2023
Social media
9
Content marketing
8
Education-based content beats information — give customers wins before asking for the sale
Batch 16 videos in two days to produce months of content without constant effort
Call new leads immediately and DM new followers — social media is meant to be social