Scaling Up

About this creator

Verne Harnish is known for scaling-company frameworks that improve strategic focus, management rhythm, and execution discipline.

Why they're in the library

Included for trusted guidance on scaling-company frameworks that improve strategic focus, management rhythm, and execution discipline.

Showing 32 digests for Scaling Up.

Culture building

YouTube

The most important five minutes of your work week

Scaling Up with Verne Harnish May 1, 2026


Culture building 9
Management 7
  • 51% of employees are crying at work amid AI anxiety
  • A good-news check-in builds psychological safety and equal voice
  • Personal sharing creates the team connection Google's research demands

Growth hacking

YouTube

The number one key to effective marketing is a weekly meeting

Scaling Up with Verne Harnish April 24, 2026


Growth hacking 8
Processes & SOPs 6
  • Marketing and sales meetings must be separated to work.
  • Steve Jobs held a three-hour weekly marketing session, personally chaired.
  • Build and actively work an influencer list every single week.

Long-term planning

YouTube

The 100X question: the most powerful strategy prompt for your team

Scaling Up with Verne Harnish April 17, 2026


Long-term planning 9
Goal setting 6
  • One question reveals constraints your team has never noticed
  • 100X thinking forces pivots that 10X planning never surfaces
  • Work backwards from 100X — you'll land far beyond 10X

Vision & mission

YouTube

What the soul of a business is and why it dies

Scaling Up with Verne Harnish April 10, 2026


Vision & mission 9
Culture building 6
  • The soul is the 'how', not the 'why' — most founders miss it
  • Private equity kills the soul without knowing what it destroyed
  • Apple 10x'd post-Jobs because he named and transferred the soul

Identity & self-belief

YouTube

The number one key to greatness: study the greats

Scaling Up with Verne Harnish March 20, 2026


Identity & self-belief 8
Vision & mission 5
  • Michael Jackson studied every number one hit before recording Off the Wall
  • Greatness is built by obsessively learning from those who've already achieved it
  • Build an advisory board of giants — then study everyone you can

Exit strategy

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Always run an auction to maximise your exit valuation

Scaling Up with Verne Harnish March 13, 2026


Exit strategy 9
Pitching investors 6
  • Signing an exclusive with the first buyer destroys your leverage.
  • One auction process turned a 7x offer into a 25x exit.
  • Even the option to walk away creates enough competitive pressure.

Business models

YouTube

Scaling your business by strengthening your customers

Scaling Up with Verne Harnish March 6, 2026


Business models 9
Retention & loyalty 7
  • Help your customers grow and your own revenue follows.
  • Leader Systems scaled from $50M to $1B in eight years.
  • Microsoft's partner investment model proves the same principle.

Vision & mission

YouTube

Amazon's Rise to Number One Is Driven by Organisational Soul

Scaling Up with Verne Harnish February 27, 2026


Vision & mission 9
Culture building 8
  • Amazon overtook Walmart through maniacal customer obsession, not scale.
  • Founders returning to Google and Starbucks each triggered a trillion-dollar rebound.
  • Soul — the 'how' behind purpose — is the compounding advantage that lasts.

Management

YouTube

The Olympic lesson every leader needs: personal best over medals

Scaling Up with Verne Harnish February 20, 2026


Management 9
Goal setting 7
Communication 6
  • 99% of Olympians chase personal best, not medals — so should your team
  • One top performer a month is not a scaling strategy
  • Daily progress toward a meaningful goal beats any award programme

Management

YouTube

Why small teams consistently outperform large ones

Scaling Up with Verne Harnish February 13, 2026


Management 9
Processes & SOPs 5
  • Social loafing causes average effort to drop as team size grows.
  • A peer team captain — not a manager — can partially counter the effect.
  • Google's return to small-team culture preceded its $100B profit milestone.

Productivity & habits

YouTube

Daily repetition of fundamentals is the key to mastering anything

Scaling Up with Verne Harnish February 6, 2026


Productivity & habits 10
Processes & SOPs 5
  • Why Scottie Scheffler grips a club for 20 minutes before every round
  • One great consistently outperforms three good players or hires
  • The daily huddle is the business equivalent of Hogan's fundamentals

Influencer & partnerships

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Gifting as the Real Key to Business Success

Scaling Up with Verne Harnish January 30, 2026


Influencer & partnerships 8
Community building 6
  • Strategic gifting builds influence that thinking big alone cannot.
  • Giving during near-bankruptcy preceded Harnish's biggest revenue year.
  • Tom Cruise, Sam Zell, and Sarah Blakely all use systematic gifting.

Origin stories

YouTube

Write a book in the year after your business exit

Scaling Up with Verne Harnish January 16, 2026


Origin stories 7
Identity & self-belief 6
Processes & SOPs 5
  • Post-exit founders risk losing wealth by rushing back into deals
  • Writing a book keeps you busy while stories are freshest
  • You don't need to write it — ghostwriters do the heavy lifting

Goal setting

YouTube

Why January is the wrong time for personal planning

Scaling Up with Verne Harnish January 9, 2026


Goal setting 8
Work-life balance 6
  • January's winter energy actively works against meaningful personal planning
  • Spring equinox — not New Year — is the natural reset point
  • Two boxes matter most: annual rituals and one 90-day relationship focus

Niche selection

YouTube

How Miratech scaled 35x in seven years by owning a niche

Scaling Up with Verne Harnish November 21, 2025


Niche selection 9
Case studies 7
Product-market fit 6
  • Niching into data center diesel exhaust before the boom created a 7-year head start
  • From RFQ responder to spec drafter — customers now come to them
  • Their product often cleans diesel exhaust cleaner than grid power

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