Cameron Herold

About this creator

Cameron Herold is known for COO leadership frameworks, meeting discipline, and practical operating systems that help growing companies scale with more clarity and execution rigor.

Why they're in the library

Included for trusted guidance on COO leadership frameworks, meeting discipline, and practical operating systems that help growing companies scale with more clarity and execution rigor.

Showing 387 digests for Cameron Herold.

Management

YouTube

Are entrepreneurs born or bred? Leadership traits and how to develop them

Cameron Herold February 20, 2019


Management 8
Identity & self-belief 6
  • Core leadership traits are innate, but emotional intelligence is always learned
  • With franchisees, you must sell, not tell — accountability tools don't apply
  • Four years apprenticing at great companies beats college for founders

Content marketing

YouTube

How Cameron Herold turned books into a low-cost business development engine

Cameron Herold February 19, 2019


Content marketing 9
Unit economics 7
Pitching investors 5
  • A $1.70 hardcover beats an $8 traditional publishing deal every time
  • Giving away 1,000 books at an event can return $110,000 in contracts
  • Bestseller rankings are a waste of money — a tight book markets itself

Vision & mission

YouTube

How to replace vision statements with a vivid written future

Cameron Herold June 13, 2018


Vision & mission 10
Management 5
  • Vision statements are word-salad; employees can't act on them
  • A 4-page written future-state document aligns everyone without accountability pressure
  • Company taken from $100M to $800M in six years using this method

Conflict resolution

YouTube

How a simple job profile comparison resolves COO-founder tension

Cameron Herold March 28, 2018


Conflict resolution 7
  • A job profile comparison replaces emotional venting with clarity
  • Comparing roles side by side reveals who owns what instantly
  • Framing conflict structurally puts you in a constructive position

Public speaking

YouTube

How to maximise impact in a short presentation

Cameron Herold March 22, 2018


Public speaking 9
  • Handouts distributed early steal attention from your talk
  • Opening questions that make audiences feel stupid lose the room
  • Slowing your voice at key moments lands harder than speed

Vision & mission

YouTube

How to replace your vision statement with a vivid vision

Cameron Herold March 12, 2018


Vision & mission 10
Communication 6
  • Vision statements fail — a 3-page future description aligns everyone instead
  • Write as if standing in the future, describing every department in detail
  • Rollout feels lonely for months; persistence is the only mechanism that works

Communication

YouTube

How to write better emails and run more effective meetings

Cameron Herold February 6, 2018


Communication 9
Processes & SOPs 6
  • Adding an alarm clock emoji boosts email open rates by 17%
  • Delegate with time budgets, not instructions — 20 minutes, not two hours
  • No agenda, no attenda: refuse meetings without a structured agenda

Goal setting

YouTube

Five career resolutions to set and act on every year

Cameron Herold February 5, 2018


Goal setting 9
Communication 6
  • A written three-year vivid vision beats vague career intentions every time.
  • Sharing your goals publicly creates accountability and unlocks help from others.
  • Showing up early and solution-first signals the professionalism most people skip.

Hiring & recruitment

YouTube

Tying pay to tasks and titles, not inflated job labels

Cameron Herold January 29, 2018


Hiring & recruitment 8
  • Inflated titles make employees expect pay their work doesn't justify
  • Price the tasks first, then assign the title
  • Three sub-levels per role prevent premature title inflation

Management

YouTube

What a skip-level meeting is and how to run one

Cameron Herold January 15, 2018


Management 8
  • Senior leaders bypass a direct report to hear from their team
  • The meeting exists to gather insights, never to make decisions
  • Engage neutrally — ask questions, don't debate or direct

Business models

YouTube

Scaling from $1M to $100M without burning out

Cameron Herold December 2, 2017


Business models 9
Processes & SOPs 7
  • Revenue solves all problems — hire for sales first
  • Focus × Faith × Effort: at 80% each, still only 51% success
  • Stop working nights; reduced capacity feels productive but isn't

Processes & SOPs

YouTube

How to run meetings that don't waste time or money

Cameron Herold December 2, 2017


Processes & SOPs 7
Management 5
  • Average employee wastes $6,000 a year in unproductive meetings
  • Letting people opt out of meetings respects their time and focus
  • End five minutes early, start on time, leave phones behind

Communication

YouTube

How to run meetings that people don't hate

Cameron Herold November 22, 2017


Communication 8
Processes & SOPs 6
  • Bad meetings stem from zero training, not meetings themselves
  • A shared agenda with time-boxes can cut meeting length in half
  • Over-inviting is worse than leaving someone off the list

Founder interviews

YouTube

How generosity with families builds more business than networking

Cameron Herold November 2, 2017


Founder interviews 10
Prospecting & outreach 7
  • Care for the family, and business relationships take care of themselves
  • A small-town attorney out-dealt rivals through generosity, not skill
  • Personalised gifts work because they signal relationship, not transaction

Processes & SOPs

YouTube

How much meetings are really costing your company

Cameron Herold November 1, 2017


Processes & SOPs 8
Communication 6
  • Meetings consume 12–25% of total payroll — most teams don't know
  • A $1M payroll can waste up to $250k a year on meetings
  • Most employees are never taught how to run or attend meetings

Get early access to the full library.

Join the waitlist for a personal account and content recommendations based on what you're working on.

No spam. Unsubscribe at any time.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.