Ahrefs
About this creator
Ahrefs publishes practical SEO and content-marketing education focused on keyword strategy, search visibility, and repeatable organic growth.
Why they're in the library
Included for practical education on practical SEO and content-marketing education focused on keyword strategy, search visibility, and repeatable organic growth.
Showing 319 digests for Ahrefs.
Link building team workflow: triangular model in practice
Ahrefs
June 17, 2022
Run campaigns in parallel, not sequence, to multiply team output
Blitz list validates an outreach angle before full manual vetting
High volume without personalisation and vetting is just complicated spam
How to build a scalable link building system for your team
Ahrefs
June 15, 2022
Processes & SOPs
9
Growth hacking
7
Delegation
5
Misalignment between people — not process gaps — kills most systems.
SOPs built by doing the work yourself cut onboarding friction dramatically.
Google Sheets beats dedicated tools for live, collaborative campaign management.
How to structure and hire a link building team
Ahrefs
June 13, 2022
SEO
9
Hiring & recruitment
7
Specialised roles beat all-in-one marketers every time
The prospector is the most critical hire — wrong prospects kill campaigns
Vetters and outreach managers don't need SEO experience
Prospecting & outreach
YouTube
How to write outreach emails that feel personal, not templated
Ahrefs
June 10, 2022
Prospecting & outreach
9
Copywriting
7
Starting from a template always sounds unnatural — reverse the process
Write to one real prospect first, then extract the merge fields
One well-crafted email can scale to hundreds of same-segment prospects
How to craft value propositions for hybrid link building outreach
Ahrefs
June 8, 2022
Segment your prospects so value propositions hit harder and more specifically.
A 20% conversion rate came from linking outdated health advice to real reader risk.
Offering to rewrite a paragraph — link or not — lifts response rates on weak pitches.
Content marketing
YouTube
Three link outreach approaches: shotgun, sniper, and hybrid
Ahrefs
June 6, 2022
Shotgun outreach burns bridges and damages brand reputation at scale
Sniper outreach gets better links but is too slow for competitive industries
Hybrid approach delivers personalised emails at scale with 5–12% acquisition rates
The blitz list: start and validate link building campaigns fast
Ahrefs
June 3, 2022
SEO
8
Automation & tools
7
Test outreach viability in under an hour before scaling
Hunter + NeverBounce APIs find 60–120 valid emails in 30 minutes
Manual and freelancer email finding is slower and less reliable
Who to contact for link building outreach pitches
Ahrefs
June 1, 2022
Pitching the wrong person makes outreach pointless, regardless of quality.
Authors and editors convert at ~7.5%; webmasters convert at just 1.64%.
Company size changes who holds decision-making power for guest posts.
How to vet and validate link prospects quickly
Ahrefs
May 30, 2022
SEO
10
Prospecting & outreach
5
A three-level filter cuts thousands of prospects to a targeted list
Screaming Frog turns eight hours of URL checks into five minutes
Complex linkable points with variable context still need manual review
Segmenting link prospects to scale personalised outreach
Ahrefs
May 25, 2022
Referencing a specific stat beats mentioning the page topic
One linkable point becomes a segment of hundreds of prospects
Mentions alerts automate discovery of new prospects indefinitely
How to find lookalike prospects for link building campaigns
Ahrefs
May 24, 2022
A single seed prospect can expand to thousands of targets via footprints
Ahrefs Batch Analysis turns URL lists into ranked prospect sets instantly
Warm prospects — people who linked to your videos — convert like unlinked mentions
How to find seed prospects for link building campaigns
Ahrefs
May 23, 2022
Know why someone linked before you pitch them
Outdated stats and broken claims are ready-made pitch angles
Referring page titles reveal the prospect category, not just the page
How to reverse-engineer a competitor's backlink profile
Ahrefs
May 18, 2022
SEO
10
Content marketing
5
Anchor text patterns reveal which specific claims drove real links
Outdated or missing content in linked pages signals outreach opportunities
A small link cluster can unlock hundreds of fresh prospects
Ahrefs advanced link building course: what's covered and how it's structured
Ahrefs
May 16, 2022
SEO
9
Outsourcing & delegation
7
Content marketing
6
Skip guest posts — this course focuses on scalable systems instead.
The Blitz List lets you validate outreach campaigns with minimal effort.
Five modules take you from prospecting to running a full link building team.
How content strategy shapes link building success
Ahrefs
May 16, 2022
SEO
9
Content marketing
7
Your content should dictate outreach pitches, not the other way around
Informational content earns links far more easily than commercial pages
People link to prove credibility, reference data, or because of relationships