Ahrefs
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Ahrefs publishes practical SEO and content-marketing education focused on keyword strategy, search visibility, and repeatable organic growth.
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Included for practical education on practical SEO and content-marketing education focused on keyword strategy, search visibility, and repeatable organic growth.
Showing 319 digests for Ahrefs.
Blog post length is not a ranking factor
Ahrefs
May 4, 2022
Backlinks peak at 1,000 words — longer posts actually attract fewer.
Google confirmed word count has zero effect on rankings.
Write to cover the topic fully, not to hit an arbitrary length.
11 digital marketing skills worth mastering to get hired and grow
Ahrefs
April 20, 2022
Copywriting
8
Communication
7
SEO
6
57% of employers value soft skills more than hard skills
Copywriting is the most transferable hard skill across every channel
Creativity is rare — only 2% of adults test as highly creative
Outsourcing & delegation
YouTube
Cheap vs. expensive freelance writers: does price predict quality?
Ahrefs
March 23, 2022
Outsourcing & delegation
9
User research
6
Paying 20x more per word did not produce the best article.
Each reviewer picked a different writer as their favourite.
Hire by evaluating real work, not rates or credentials.
How DoorDash built a $41M/month SEO page with near-me queries
Ahrefs
March 9, 2022
SEO
9
Content marketing
7
One page generates more traffic value than UberEats' whole site.
Ranking without local content by fracturing searcher intent.
Internal link clusters compound PageRank across every near-me page.
Link building for affiliate sites without paid links
Ahrefs
February 23, 2022
SEO
10
Content marketing
6
Links to money pages are hard — target linkable content and use internal links instead.
Some topics naturally attract links from Google traffic; you can identify and target them.
Data studies and HARO let you earn high-authority links without cold outreach at scale.
Google Keyword Planner Search Volumes Are Mostly Overestimates
Ahrefs
February 9, 2022
SEO
9
Content marketing
6
Keyword Planner overestimates search volume 54% of the time.
Keyword grouping inflates volumes by merging different-intent queries.
Traffic potential beats raw search volume for content planning.
Fractured Search Intent: How to Interpret Mixed SERPs
Ahrefs
January 26, 2022
SEO
9
Iteration & feedback loops
6
Mixed SERPs can span all four intent buckets simultaneously.
Organic results, SERP features, and stability each reveal intent signals.
Match dominant intent; arguing over full categorisation wastes time.
Five low-competition niches with high affiliate and content earnings potential
Ahrefs
January 12, 2022
Low-DR sites earning 80k–300k monthly visits prove small players can compete
A four-point filter — market size, monetisation, keyword demand, competitor DR — guides every pick
Daily fantasy sports offers the highest upside but demands an editorial team to sustain
Five essential link building tools and how to use them
Ahrefs
December 29, 2021
Google search operators unlock far more prospecting power than most people use
Competitor anchor text reveals the exact hook that earned hundreds of links
Unlinked brand mentions are warm prospects — Screaming Frog finds them fast
How to find and choose a profitable niche for an online business
Ahrefs
December 15, 2021
Finding niches is easy — choosing one you'll commit to is the hard part.
Vet any niche across web traffic feasibility and long-term market trend data.
Start narrow, map a topic hierarchy, and plan to niche up over time.
How to build a scalable content creation system
Ahrefs
December 1, 2021
Processes & SOPs
9
Content marketing
7
Hiring & recruitment
6
Adding parallel writers degrades quality — build an assembly line instead.
SOPs and content briefs protect quality better than editorial review alone.
Hire to match throughput at each stage, not just to fill roles.
Holiday SEO: Four Strategies to Drive Organic Traffic Every Season
Ahrefs
November 17, 2021
SEO
9
Content marketing
6
Internal links from high-authority pages boost holiday landing pages.
Evergreen seasonal pages compound authority instead of starting over yearly.
Competitor ad copy reveals high-performing title and description ideas.
Five SEO tactics that waste time and what to do instead
Ahrefs
November 3, 2021
LSI keywords don't exist — Google never used that indexing method.
Word count is not a ranking factor; match intent, not a number.
Social signals and exact match domains stopped working over a decade ago.
Influencer & partnerships
YouTube
A practical guide to influencer marketing for growing businesses
Ahrefs
October 20, 2021
Influencer & partnerships
10
Social media
6
Follower count is a vanity metric — engagement rate and growth trend matter
Reverse-engineer competitors' YouTube sponsorships using Ahrefs Site Explorer
Influencers vet you too — brand value alignment affects long-term results
Six steps to becoming a true SEO expert
Ahrefs
October 6, 2021
Results and replication matter more than credentials or mentions.
Become T-shaped: broad SEO knowledge, deep in one speciality.
Adaptation and innovation separate experts from practitioners.