Cameron Herold
About this creator
Cameron Herold is known for COO leadership frameworks, meeting discipline, and practical operating systems that help growing companies scale with more clarity and execution rigor.
Why they're in the library
Included for trusted guidance on COO leadership frameworks, meeting discipline, and practical operating systems that help growing companies scale with more clarity and execution rigor.
Showing 387 digests for Cameron Herold.
Fire fast, retain A-players with personalised handcuffs
Cameron Herold
November 17, 2025
Delegation
9
Hiring & recruitment
6
When your gut flags someone wrong, waiting only ruins them
Repeat one line when firing — never engage the argument
Retention only works when you tailor the deal to each individual
Business operating systems
YouTube
Five obsessions that build elite organisations: Michael Erath on Next Level Growth
Cameron Herold
November 14, 2025
Business operating systems
9
Hiring & recruitment
6
Processes & SOPs
6
80% of underperformers succeed when given structured coaching conversations
Prescriptive systems serve the system, not the company using it
Profit must be an intentional target — treating it as a byproduct is malpractice
Hiring & recruitment
YouTube
COO salary guide: title, pay, and retention for second-in-command roles
Cameron Herold
November 10, 2025
Hiring & recruitment
9
Unit economics
5
Mismatched titles and pay are a top reason senior operators quit.
True COO compensation starts at $250K — below that is VP or director.
A real COO sets the plan; founders set the vision, not the roadmap.
How a vivid vision document aligns your entire company
Cameron Herold
November 5, 2025
A 4–5 page written future-state description your whole team can act on
Share it with everyone — staff, suppliers, customers, lawyers
Vision without execution is hallucination — writing it isn't enough
Five Core COO Responsibilities for Scaling an Early-Stage Startup
Cameron Herold
November 4, 2025
Management
9
Business operating systems
6
Align the team to the CEO's vivid vision before anything else.
Hire generalists early; bring in specialists only after proof of concept.
Focus relentlessly on the flywheel — one or two compounding activities.
Five media story angles any firm can pitch to journalists
Cameron Herold
October 29, 2025
PR & media
9
Identity & self-belief
5
Journalists need new stories daily — pitch them a story, not a press release.
Five reusable angles: Genesis, Hero's Journey, customer transformation, culture, technology.
Same frameworks work across outlets, cities, and years to compound coverage.
Hiring & recruitment
YouTube
How to find and hire the right second-in-command for your company
Cameron Herold
October 26, 2025
Hiring & recruitment
9
Management
6
Your second-in-command should cover exactly what drains you as a founder
The right COO is stage-specific — one person can't fit every phase
Title inflation is rife; match title, role scope, and compensation precisely
Situational leadership: adapting your style project by project
Cameron Herold
October 22, 2025
The same person needs a different leadership style on every project.
Assess confidence and skill separately — high skill doesn't mean high confidence.
Micromanage a novice; disappear for an expert — the gap costs performance.
How to run effective meetings and one-on-ones
Cameron Herold
October 16, 2025
Communication
9
Processes & SOPs
7
Meetings don't suck — leaders just don't know how to run them
A structured agenda lets people opt out and protects high-ROI work
One-on-ones exist to care and grow people, not chase task updates
How a vivid vision turned 1-800-GOT-JUNK into a cult company
Cameron Herold
October 14, 2025
Culture building
9
Vision & mission
8
Filter candidates by vision first — skills come second
Speak about your future company as if it already exists
$2M to $40M in three years by building cult-like culture
Building Cult-Like Company Culture to Drive Franchise Growth
Cameron Herold
October 9, 2025
Email marketing
9
Conversion rate optimisation
7
Raise prices aggressively — unprofitable models fail regardless of culture.
Vivid vision plus BHAG creates alignment that resumes and job ads cannot.
Talent density: two A-players outperform six average hires every time.
Identity & self-belief
YouTube
COO vs. entrepreneur: why they are fundamentally different roles
Cameron Herold
October 8, 2025
Identity & self-belief
9
Management
6
97% of people lack the DNA to run their own business
COOs can earn millions without the founder's risk and grind
Top students often fail as entrepreneurs — failure tolerance matters more than grades
Founder interviews
YouTube
How Cameron Herold built 1-800-GOT-JUNK from $2M to $106M
Cameron Herold
October 4, 2025
Founder interviews
9
Resilience & grit
7
Averaging 62% through school made Herold a better founder than any MBA would
Took 1-800-GOT-JUNK from $2M to $106M in revenue in six years
Good mentors preventing failure beat learning from failure after the fact
Prospecting & outreach
YouTube
Giftology: five principles for building relationships through strategic gifting
Cameron Herold
October 1, 2025
Prospecting & outreach
8
Retention & loyalty
7
Branding
5
80% of your gift budget should target assistants, spouses, and kids — not the decision-maker.
Holiday gifting is wasted noise; random timing creates the real impact.
The best gifts ask what the recipient wants, not what you'd enjoy giving.
Hiring & recruitment
YouTube
When and how to hire your second in command as a founder
Cameron Herold
September 30, 2025
Hiring & recruitment
9
Outsourcing & delegation
6
Giving a small role a COO title is a costly mis-hire
Hire when critical growth tasks sit on your calendar forever
Design the role and responsibilities before naming it