Matthew Volkwyn

About this creator

Matthew Volkwyn focuses on copywriting, persuasive messaging, and practical sales communication that helps businesses write clearer and more effective marketing.

Why they're in the library

Included for practical guidance on copywriting, persuasive messaging, and practical sales communication that helps businesses write clearer and more effective marketing.

Showing 166 digests for Matthew Volkwyn.

Prospecting & outreach

YouTube

How a copywriter built a six-figure client base in nine months

Matthew Volkwyn October 28, 2024


Prospecting & outreach 9
Copywriting 8
Communication 6
  • Replaced corporate salary in six months with no prior clients
  • Brand foundations first: why every asset gets cheaper once messaging is done
  • Charging $500/email from confidence, not credentials

Copywriting

YouTube

How to succeed as a copywriter from anywhere in the world

Matthew Volkwyn October 25, 2024


Copywriting 8
  • A $5k client in India or Nigeria is life-changing money
  • Pronunciation matters more than accent on sales calls
  • Craft beats perception — one example earns six figures regardless

Copywriting

YouTube

How copywriters actually build clients, trust, and a sustainable career

Matthew Volkwyn October 22, 2024


Copywriting 8
Prospecting & outreach 7
Communication 5
  • Saying no — and referring out — builds more trust than saying yes.
  • Proactive generosity compounds: a free referral today returns tenfold later.
  • Copywriting is a skilled trade, not a path to royalty-deal riches.

Founder interviews

YouTube

From broke copywriter to million-dollar email agency: what it actually takes

Matthew Volkwyn October 14, 2024


Founder interviews 10
Copywriting 7
Prospecting & outreach 6
  • Fear of success is fear of responsibility — the root cause of self-sabotage.
  • Full-stack email skills plus relentless relationship-building beat passive-income shortcuts every time.
  • Manufactured pressure and daily needle-moving action close the gap from six figures to seven.

SEO

YouTube

How to build a profitable email marketing freelance career

Matthew Volkwyn October 7, 2024


SEO 10
Content marketing 7
  • Most businesses waste email lists worth hundreds of thousands in lost leads.
  • Position as a full email department, not a copywriter, to charge premium rates.
  • Sales data per email is the compounding advantage most copywriters never build.

Founder interviews

YouTube

How a six-figure copywriter built a sustainable freelance career

Matthew Volkwyn September 30, 2024


Founder interviews 9
Prospecting & outreach 6
Resilience & grit 5
  • Having competing offers is what lets you negotiate premium deals
  • The idea behind copy is 80% of the result — editing words is low-leverage
  • Fail faster: messy action beats perfect outreach every time

Prospecting & outreach

YouTube

From Zero to $16k/Month as a Copywriter in Under 12 Months

Matthew Volkwyn September 23, 2024


Prospecting & outreach 8
Case studies 7
Identity & self-belief 6
  • Sales background — not writing talent — drove an 11-month zero-to-$16k sprint.
  • One public endorsement from a credible client unlocks the referral flywheel.
  • Ego-driven silence kills client relationships; asking questions is a superpower.

Case studies

YouTube

Building a six-figure freelance copywriting business as a digital nomad

Matthew Volkwyn September 16, 2024


Case studies 10
Prospecting & outreach 7
Processes & SOPs 6
  • Target mid-sized 'Goldilocks' clients who already value email marketing
  • Early hustle compounds — the two-hour workday is earned, not assumed
  • Time-zone gaps become a selling point: work delivered before clients wake up

Founder interviews

YouTube

From Copywriter to Six-Figure Agency Owner in One Year

Matthew Volkwyn September 9, 2024


Founder interviews 10
Copywriting 7
Resilience & grit 6
  • Jasmine built a multi-six-figure agency after four years of copywriting, agency work, and a marketing director role with seven-figure fitness coach Brian Mark.
  • Ideal clients have 200K+ followers, multiple six-figure revenue, and quality existing content — high standards signal they already value great copy.
  • Over-communication via Slack and weekly reports eliminates meeting overload; proactive systems beat passive compliance every time.

Resilience & grit

YouTube

How a burnt-out junior copywriter reached six figures in a year

Matthew Volkwyn September 2, 2024


Resilience & grit 9
Copywriting 7
Management 6
  • Burnout is the hidden reason good copywriters lose clients at six figures
  • Optimising your LinkedIn profile with stats generates inbound leads indefinitely
  • Investing in yourself returns 300–500% — more than any financial asset

Copywriting

YouTube

Video ad scriptwriting as a high-value, untapped copywriting skill

Matthew Volkwyn August 26, 2024


Copywriting 9
Prospecting & outreach 7
Business models 6
  • Bolt video ad scripts onto email retainers to double income with existing clients
  • Skilled video ad copywriters are scarce — demand is growing fast
  • Outcome independence closes more deals than any sales script

Prospecting & outreach

YouTube

How a freelance copywriter scaled to $10k/month writing for a $50M client

Matthew Volkwyn August 19, 2024


Prospecting & outreach 9
Resilience & grit 7
Copywriting 7
  • Massive daily writing volume beats any course for skill growth.
  • Target seven-figure businesses from day one — small clients wreck confidence.
  • The cost of staying stuck at $1k/month dwarfs any coaching investment.

SEO

YouTube

How to build a long-term freelance copywriting career

Matthew Volkwyn August 12, 2024


SEO 9
Content marketing 8
  • Outlasting every other copywriter is more powerful than being the best writer
  • Lifestyle inflation forces you to say yes to clients you should walk away from
  • Copy is rarely the real problem — diagnosing the full funnel is the real skill

Prospecting & outreach

YouTube

English Teacher to Six-Figure Copywriter: Niche Passion, Client Stacking, Email Strategy

Matthew Volkwyn August 5, 2024


Prospecting & outreach 8
Email marketing 8
Identity & self-belief 6
  • Cheap niche-aligned samples unlocked a seven-figure influencer client later.
  • Text-based founder emails outperform branded HTML; one email made $73K.
  • Over-discounting trains subscribers to wait, eroding brand loyalty over time.

Founder interviews

YouTube

Teen Copywriter Earns $16K/Month: Lessons from Four Years in the Game

Matthew Volkwyn July 29, 2024


Founder interviews 10
Copywriting 7
Prospecting & outreach 6
  • 5/10 strategy with 9/10 consistency beats genius applied sporadically.
  • Target 9-figure clients first — they have systems; startups demand everything.
  • Non-native English speaker hit $16K/month at 19 via relentless cold outreach.

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