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Communication

Podcast

A simple numbers trick to make networking less overwhelming

How I Work July 4, 2022


Communication 8
Prospecting & outreach 6
  • People cluster in pairs — find the odd one out
  • Odd-numbered groups signal someone needs a conversation partner
  • Turns an overwhelming room into a solvable targeting problem

Growth hacking

YouTube

Why blogging less and diversifying content drives more growth

Neil Patel July 2, 2022


Growth hacking 10
Management 6
AI tools & automation 6
  • One billion blogs exist — competition kills organic reach.
  • Podcasts and YouTube reward early movers with outsized visibility.
  • Batch production lets you publish daily content without daily effort.

Culture building

YouTube

Using core values to diagnose and solve team problems

Bill Gallagher June 27, 2022


Culture building 9
Management 6
  • Most team problems trace back to one misaligned core value.
  • Attack the problem, not the person — then name the gap.
  • Onboard every hire with core values stories, not just a list.

Pricing strategy

YouTube

Five SaaS pricing models ranked by real-world adoption

Rob Walling June 27, 2022


Pricing strategy 9
  • Monthly billing used by nearly half of all SaaS companies
  • Annual upfront pricing generates cash to reinvest in growth
  • Revenue share on GMV is a growing model beyond subscriptions

Business models

YouTube

How peer collaboration levels up integrators in EOS communities

EOS Worldwide June 26, 2022


Business models 7
Automation & tools 7
MVP & prototyping 6
  • Peer expertise exchange makes every integrator sharper and more effective
  • Bringing unique functional skills to the group lifts everyone's capability
  • Each QIE meeting produces better tools to execute alongside your visionary

Conversion rate optimisation

YouTube

Eight common mistakes ruining your eCommerce sales

Neil Patel June 23, 2022


Conversion rate optimisation 9
Copywriting 7
Processes & SOPs 5
  • Adding PayPal at checkout alone drives ~18% more revenue
  • SMS marketing has 98% open rates yet most stores ignore it
  • One customer spending $60 costs less than three spending $20

Personal finance

YouTube

How a 401(k) plan works: contributions, taxes, and employer matching

HR Party of One June 21, 2022


Personal finance 9
  • 401(k) funds are tax-deferred, not tax-free — you pay later
  • Early withdrawal before 59.5 triggers a 10% penalty plus income tax
  • Employer matching is free money — always contribute enough to capture it

SEO

YouTube

Five free SEO tools to rank higher on Google

Neil Patel June 20, 2022


SEO 9
Automation & tools 5
  • One click push notifications turn visitors into repeat traffic signals.
  • Search Console reveals content losing rankings before you notice the drop.
  • Ubersuggest filters keywords to only those your domain can realistically win.

Management

YouTube

Scaling through people: leadership, metrics, and continuous feedback

Bill Gallagher June 13, 2022


Management 8
Processes & SOPs 5
  • Low ESAT scores can reveal a manager who belongs as an IC
  • Quarterly reviews replace annual snapshots with a continuous feedback loop
  • Know your team's current and target future state at all times

Content marketing

YouTube

Three link outreach approaches: shotgun, sniper, and hybrid

Ahrefs June 6, 2022


Content marketing 8
  • Shotgun outreach burns bridges and damages brand reputation at scale
  • Sniper outreach gets better links but is too slow for competitive industries
  • Hybrid approach delivers personalised emails at scale with 5–12% acquisition rates

Branding

YouTube

How to identify three brand promises for your business

Bill Gallagher June 6, 2022


Branding 8
  • Ask best customers, not all customers, to reveal your real promises.
  • Your most distinctive promise is often one you don't know you have.
  • Three promises work at any stage — Southwest's model proves it.

Fundraising & VC

YouTube

Venture capital explained: when to raise it and when to avoid it

Rob Walling June 6, 2022


Fundraising & VC 9
Business models 6
Bootstrapping 5
  • 99% of startups shouldn't raise VC — the model demands billion-dollar outcomes
  • VCs earn via 2% fees plus 20% carry; most funds don't beat index funds
  • Indie funding serves the founders VC ignores with smaller, profitable exits

SEO

YouTube

Who to contact for link building outreach pitches

Ahrefs June 1, 2022


SEO 8
  • Pitching the wrong person makes outreach pointless, regardless of quality.
  • Authors and editors convert at ~7.5%; webmasters convert at just 1.64%.
  • Company size changes who holds decision-making power for guest posts.

Content marketing

YouTube

Remarketing hack: switch emotional vs logical pitch to win lost visitors

Neil Patel May 26, 2022


Content marketing 10
Prospecting & outreach 10
AI tools & automation 10
  • Sending visitors back to the same page almost never converts.
  • Switch pitch type — logic to emotion, or emotion to logic.
  • This tactic alone drives 6% of sales over five years.

Pivoting

YouTube

Using SWT analysis to navigate company stress and change

Bill Gallagher May 23, 2022


Pivoting 8
Competitive analysis 7
  • SWT replaces SWOT with a deeper, wider-ranging trends analysis
  • Scan culture, arts, and society — not just your own industry
  • Map trends to strengths for opportunities, to weaknesses for defence
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Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.