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Hiring & recruitment

YouTube

How to build and retain a COO as your company scales

Cameron Herold November 26, 2023


Hiring & recruitment 8
Management 7
Scaling infrastructure 5
  • Most COOs hit a ceiling after two company doubles
  • A COO must be strong where the CEO is weak
  • Visible founder confidence keeps a COO from freezing under pressure

Bootstrapping

YouTube

Two business trends helping companies move faster and spend smarter

Neil Patel November 25, 2023


Bootstrapping 8
Hiring & recruitment 6
Long-term planning 5
  • Staggered time-zone shifts run a single project 24 hours straight
  • Downturns are the best time to acquire assets at rational prices
  • Global hiring cuts labour costs without sacrificing output speed

Culture building

YouTube

Putting family first as a core team value

EOS Worldwide November 24, 2023


Culture building 9
Work-life balance 7
  • A mentor's rule: always put family first, no exceptions.
  • Never missing kids' events kept regret out of her career.
  • Leaders must explicitly give teams permission to choose family.

Growth hacking

YouTube

Spend Marketing Budget Slowly and Profitably, Not Fast

Neil Patel November 23, 2023


Growth hacking 9
Unit economics 7
  • Profitable spend beats rapid growth; stop losing dollars to gain them.
  • Slow, methodical scaling outperforms big budget jumps every time.
  • Cut what isn't working — discipline is back, and that's good.

Productivity & habits

YouTube

A bad first draft beats waiting for a perfect one

EOS Worldwide November 23, 2023


Productivity & habits 7
Processes & SOPs 6
Iteration & feedback loops 5
  • Starting a B+ draft outweighs weeks of upfront refinement
  • Scorecards only improve once you're actually running them
  • Iteration reveals what matters — perfection before launch doesn't

Hiring & recruitment

YouTube

Hiring the right COO for each stage of company growth

Cameron Herold November 20, 2023


Hiring & recruitment 9
Long-term planning 5
  • The COO who scales you to $100M can't take you to $450M.
  • Match the COO to your stage, not just their resume.
  • Two early-stage COO types: the partner and the confidant.

Business operating systems

YouTube

How Dogwood Wealth Management built a business using EOS from day one

EOS Worldwide November 17, 2023


Business operating systems 8
  • Why doing EOS properly beats a watered-down version
  • Opposites in business: how structure replaces conflict
  • Milestones hit in year one by following the rules

Delegation

YouTube

How larger teams free founders to think and plan

EOS Worldwide November 16, 2023


Delegation 8
Productivity & habits 7
Business operating systems 6
  • Bigger teams shift founders from doing to strategic thinking
  • Delegation reveals tasks you didn't know you could hand off
  • Consistent clarity breaks only happen when execution is covered

Hiring & recruitment

YouTube

How to find and hire the best AI marketers for your team

Neil Patel November 13, 2023


Hiring & recruitment 8
AI strategy & adoption 6
  • Target people already publicly sharing AI marketing results and case studies.
  • Build relationships over months before recruiting — never pitch too early.
  • Engineers who built AI tools often outperform traditional marketers as hires.

Management

YouTube

How companies must restructure leadership as they scale

Cameron Herold November 13, 2023


Management 9
Business operating systems 6
  • Managers who got you to 30 employees won't get you to 100
  • Co-founders hitting their ceiling need a new seat, not removal
  • Past 50 people, COOs must shift from tiebreaker to facilitator

Business models

YouTube

Why selling courses is a worse business than you think

Neil Patel November 11, 2023


Business models 9
Content marketing 6
  • Course buyers are your best leads for a far higher-value product
  • Neil replaced $600k/month course revenue with $10M+ consulting clients
  • Give courses away free — monetise goodwill, not the content itself

Copywriting

YouTube

How Netflix multiplies reach with multiple branded Instagram accounts

Neil Patel November 9, 2023


Copywriting 9
Customer discovery 7
  • Netflix runs dozens of accounts segmented by country, genre, and medium.
  • Cross-promoting between niche accounts compounds reach at low cost.
  • Instagram pod mechanics work the same way across every social channel.

Delegation

YouTube

Rocket Fuel podcast season 2: visionary and integrator partnerships

EOS Worldwide November 9, 2023


Delegation 9
Business operating systems 7
  • Visionaries stall without an integrator to focus their energy
  • Integrators turn entrepreneurial creativity into structured execution
  • Every visionary has a matching integrator partnership waiting

Vision & mission

YouTube

Vivid Vision: How to create a powerful 3–5 year company picture

Bill Gallagher November 7, 2023


Vision & mission 9
Goal setting 6
  • A solo founder exercise — never a committee watered-down compromise
  • Visualise every sensory detail before writing, not after
  • Doubles as a recruiting, retention, and strategy alignment tool

Vision & mission

YouTube

Building VeeFriends: A Pokémon meets Sesame Street intellectual property

GaryVee November 6, 2023


Vision & mission 9
Branding 7
Founder interviews 6
  • Launched an IP as an NFT while warning NFTs would go to zero
  • Hand-drawn characters three years ago; now a NYC parade float
  • Chase trends only when they fit an existing strength or conviction
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No spam.

You're on the list. We'll be in touch before launch.

Be among the first to get personalised recommendations tailored to your stage in business.

No spam.

You're on the list. We'll be in touch before launch.