Masters of Scale
About this creator
Masters of Scale is an entrepreneurship podcast about scaling companies, navigating leadership, and learning from experienced founders and executives.
Why they're in the library
Included for clear, credible perspective as entrepreneurship podcast about scaling companies, navigating leadership, and learning from experienced founders and executives.
Showing 461 digests for Masters of Scale.
How cognitive diversity unlocks opportunity and prevents groupthink
Masters of Scale
March 12, 2019
Culture building
9
Founder interviews
7
Niche selection
6
Wall Street's monoculture hid a $7 trillion women's investment market
Homogeneous teams build blind spots — then reward people for ignoring them
Hiring opposites, not copies, is how Ellevest outperformed without a CMO
Customer discovery
Podcast
How Eventbrite uses customer observation to drive product strategy
Masters of Scale
January 8, 2019
Customer discovery
9
Case study
7
Communication
5
Watch what customers do, not just what they say
Organic user behavior revealed Facebook integration before anyone asked
Small cross-functional sessions unlock insights neither data nor empathy finds alone
How Daniel Ek built Spotify by engineering shortcuts to trust
Masters of Scale
September 19, 2018
Origin stories
9
Business models
6
Product-market fit
5
Why Spotify had to be faster than free piracy to win users
Guaranteeing a year of label revenue to unlock the first licensing deal
A great free product converts users — frustrating them just drives them away
How Instagram scaled to a billion users by staying ruthlessly simple
Masters of Scale
September 6, 2018
Case studies
10
Business models
8
MVP & prototyping
6
Stripping a multi-feature app to one use case unlocked explosive growth.
13 employees, 30 million users — and Kevin says they hired too few.
Filters weren't Kevin's idea — his wife's honest feedback changed everything.
Building the talent you need when you can't find it: Marissa Mayer on Google's APM program
Masters of Scale
August 8, 2018
Case studies
10
Hiring & recruitment
8
Culture building
7
Why training raw graduates beat hiring experienced product managers
Google's APM rotations created a hidden cross-company network
Yahoo's Alibaba stake bought time then stole it
Iteration & feedback loops
Podcast
How to kill bad ideas and stay true to winning instincts
Masters of Scale
July 25, 2018
Iteration & feedback loops
9
Pivoting
7
Processes & SOPs
6
Your instincts are right 95% of the time; your ideas only 25%.
Zynga tested hundreds of ideas daily before writing a line of code.
Over-investing in data analysts gave Zynga a speed advantage rivals couldn't match.
How TaskRabbit built a self-teaching human cloud
Masters of Scale
July 11, 2018
Pivoting
10
Culture building
8
Case studies
7
Removing bidding wars made Taskers spontaneously teach each other skills.
Telling your community about changes via press is a trust-destroying mistake.
Distributed human networks self-improve when you stop competing people against each other.
Founder interviews
Podcast
How Sara Blakely found the idea for Spanx and built a billion-dollar company
Masters of Scale
March 21, 2018
Founder interviews
10
Business models
6
MVP & prototyping
5
The idea finds the founder who is already actively hunting for it
Sara built a billion-dollar company from $5,000 with zero industry experience
Protect early ideas from friends and family — share only with people who can build
How Starbucks built a values-driven business at massive scale
Masters of Scale
March 7, 2018
Case studies
10
Culture building
8
Vision & mission
6
Why Schultz gave all employees health insurance while losing money
The parent-benefits insight that rescued nine years of China losses
Profit and conscience are frenemies — discipline makes them scale together
Founder interviews
Podcast
Reid Hoffman's 10 commandments of startup success
Masters of Scale
February 28, 2018
Founder interviews
9
Hiring & recruitment
7
Resilience & grit
6
A squirmy no beats a polite maybe — rejection quality over quantity
Scale only after the product earns genuine love, not manufactured demand
Culture selects who stays; dummy-proofed systems keep only dummies
Founder interviews
Podcast
Ev Williams on pursuing one vision across Blogger, Twitter, and Medium
Masters of Scale
February 21, 2018
Founder interviews
10
Resilience & grit
7
Identity & self-belief
6
Blogger, Twitter, and Medium are one career-long bet on connecting minds.
Hesitating to repeat yourself is the mistake — obsession is an asset.
Twitter's 'follow' model was a deliberate rejection of social networking.
How ClassPass learned to price a first-of-its-kind fitness subscription
Masters of Scale
February 14, 2018
Pivoting
9
Pricing strategy
9
Case studies
7
Why bleeding your business with low prices can save it
ClassPass pivoted three times before finding a viable subscription model
Price hikes trigger customer riots — but rarely the cancellations founders fear
Business operating systems
Podcast
How to build a company that lasts a century or more
Masters of Scale
February 7, 2018
Business operating systems
9
Management
7
Case studies
7
Only 45 companies per million survive past 100 years.
Truth-tellers at the top are essential to every great turnaround.
Lasting companies return to their core identity again and again.
Community building
Podcast
Building online communities that scale with human values
Masters of Scale
January 24, 2018
Community building
9
Culture building
8
Niche selection
5
Whatever you are when small gets amplified when you grow.
A non-decision on community values hands control to your worst users.
Flickr's culture scaled because Fake personally set the tone from day one.
Founder interviews
Podcast
How Barry Diller built IAC by learning to unlearn
Masters of Scale
December 13, 2017
Founder interviews
9
Pivoting
7
Hiring & recruitment
6
Success imprints harder than failure — and quietly traps you.
Barry Diller left Hollywood for QVC because confusion excited him.
Throwing people into roles beyond their ability is how great talent forms.